REIKA Credential 2022

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REIKA, JULY 12, 2022
credential
user-centric designs

We believe that creativity should be rooted in the
understanding of human behavior, their loves, hates and
how the designs change their heart, mind and action. We
research thoroughly business model, brand direction,
and present market situation. It is the creative principle
that drives us to address and solve a brand’s problem
from the very root and in turn, helps us to generate more
values. By deepening problems and thinking beyond the
box, we strive to achieve works which satisfy not only our
partners’ expectation but also our creative aspiration. A
good design spreads like waves and it’s only more
impactful through time.
impactful
designs
that focus
on human

Services
Our story
Clients
Works
04
05
14
20
content

Services
REIKA CREDENTIAL 2022 SERVICES
brand
Brand consulting
Naming & Slogan
Logos / Wordmarks
Brand applications
Visual identity
Packaging & label design
Brand environmental
Brand content
Brand style guide
creative
Script & Storyboard Design
Key visual & TVC Production
Social Original Content
Print & Digital Marketing Assets
2D/3D POSM Modelling
Game Design & Development
Concept Arts
Character Design
Annual reports
digital
Digital Platform Consultancy
Product Design Consultancy
Web Design & Development
Mobile app Design & Development
Ecommerce & ERP/CRM Integration
Automation System
Digital Marketing Strategy
Social Content Strategy
Booking Media & KOL/KOC/Micro
SEO/SEM

our story
REIKA CREDENTIAL 2022 OUR STORY
REIKA® is an independent full service
digital marketing agency based in Ho
Chi Minh, Vietnam, founded in 2017
with an ambition to create meaningful,
user-centric designs & marketing
campaigns that bolds brands and boost
businesses forward.
We cooperate with both local and multinational brands, from private to public sectors.
We’re also (quite a lot of time) the mind and heart behind many successful marketing
campaigns and designs you may have heard about as a white-labeled partner.
REIKA™, Kanji: 麗化 Pronounce: /rei-kah/ in Japanese means Reﬁnement, Making
Beautiful. Our talents come from various ﬁelds: Art, Graphic design, Web development,
Mobile app development, Architecture and Digital marketing; from both Client (Brand)
and Agency side; and from different nations which creates our diversity and mutual
understanding with our beloved clients.

leadership
DUONG HOANG TUAN
(MIKHAIL TUAN)
8-YRS EXP. MANAGING DIRECTOR
PRODUCT DESIGNER
Master of Business Administration & Marketing,
University of Bedfordshire, United Kingdom;
Bachelor of Foreign Trade, Foreign Trade
University HCMC
Before operating REIKA, Mikhail Tuan has
co-founded 2 start-ups in Technology ﬁeld with
experience in brand launching, marketing
planning & executing, business development.
Mikhail strongly believes in the future of Digital
marketing, especially AR/VR solutions that
encourage him to build REIKA.
PHAN THI HONG MY (HOLLY)
12-YRS EXP. ACCOUNT DIRECTOR
Bachelor of Oriental Study
University of University of Social Sciences and
Humanities.
10 years experience in Customer Support of
Japanese companies provides My Phan in-depth
understanding about Japanese cultures, working
ethics & quality - oriented mindset. My can
well-support clients from different industries in
Japanese, English & Vietnamese.
DINH THANH CONG
11-YRS EXP. TECHNOLOGY DIRECTOR
BUSINESS DEVELOPMENT (SINGAPORE)
PhD , Computer Science, University of Trento;
Masters , Industrial Engineering
Pusan National University, South Korea
After 9 years working in world-class technology
companies in Big data analysis, AI tech, Mobile
development…, Cong joins REIKA to research and
apply latest technology advances in marketing
activities.

advisors
LY THAI BAO (BRYAN)
17-YRS EXP. STRATEGIC CONSULTANT
Master of Commerce-Marketing, the University of
New South Wales, Australia, 2009-2010
Lecturer at BMG Busiess Training and Brainmark,
Marketing Strategies and Plans
Bao has over 17 years working in marketing,
communications, strategic planning, business
development, trading and sales
JAMEEL SOMJI, CFA
19 YRS EXP. FINANCIAL EXPERT
SPRINT MASTER / PROJECT MANAGER
Jameel has been working for global enterprises
for over 19 years and has held vital roles as
Director of M&A at Manulife, Manager of Market
Risk Management. He was also an adjunct
professor at Ryerson University in the Master of
Engineering Innovation & Entrepreneurship
program.
Bachelor of International Business, Chartered
Financial Analyst, Certiﬁed Human Centred
Design Instructor.
LEON HO
11-YRS EXP. LEAD PRODUCT DESIGNER
Leon has great passion for Web, Mobile App,
UX/UI Design, working in projects of ExxonMobil,
VietJet Air, Philips Singapore...Leon possesses
in-depth knowledge of Mobile design and
development and always eager to learn and keep
to date with latest technologies.
Graphic Design Multimedia, MediaArt
Bachelor of Business Administration, CTIM
Bachelor of Business Administration &
Management, General, Saigon University

accounts
aka. client service, business analyst
TRINH BUI (JENNY)
7-YRS EXP.
ACCOUNT MANAGER
Bachelor of International Study,
Hue Foreign Language University, Vietnam
Trinh Bui, many years of experience in project
management, business analysis. Has background
in communication planning, PR, worked at DatViet
VAC, HTV & VCCorp. Project management
website, webapp for Masteri, Phat Dat real estate,
AKYN Hospitality group, Forest City Singapore ...
THAO TRAN (KATE)
7-YRS EXP.
ACCOUNT EXECUTIVE (BA)
(AUSTRALIA)
Bachelor of Finance and banking,
Ton Duc Thang University, Vietnam
Thao Tran, experience in project management,
business analysis for projects of website, webapp
and app development for travel company, real
estate, media ﬁrms...
DIEM MY PHAN (Demy Phan)
3-YRS EXP.
ACCOUNT EXECUTIVE (BA)
Bachelor of Art/ Marketing - University of Economic Ho
Chi Minh City
Enthusiastic Content Writer highly skilled in
researching, writing, and publishing compelling
content. A passion for detail oriented and creative
writing, and the ability to adapt content messages for
multiple audiences across multiple platforms.

creatives
DUNG NGUYEN
4-YRS EXP. DESIGNER
Bachelor Degree (BA) of Business English - The
University of Economics, Ho Chi Minh city
Love storytelling in visual language. Dung Nguyen
has over 4 years of experience in creative
communication design, packaging design and
brand identity development. Featured customers:
Petrosetco, AIA Vietnam, EQUO Vietnam, Lazada,
...
TUAN VO
6-YRS EXP. ART DIRECTOR
Award-winning Graphic designer at DPI & TDT
University, Tuan Vo has a wide range of expertises
in Graphic design & Art direction. He takes key
role in the success of multiple TV Commercial &
advertising campaigns at multiple agencies
before joining REIKA as senior graphic designer &
Art Director (trainning)
Graphic Design, DPI Center
Multimedia Design, Lotus University
Graphic Design, TDT University
HUONG PHAM (ANDY)
3-YRS EXP. DESIGNER
Andy graduates from Green Academy in Graphic
Design. She experiences wide range of design, from
Graphic design, Illustration to UXUI Design, and ﬁnd
her motivation in Motion & animation applied in Mobile
Development.
Bachelor of International Business (Honors), University
of Economics, Vietnam, Certicate in 2D Graphic Design
Green Academy
TRANG BUI
4-YRS EXP. DESIGNER
Bachelor of Multimedia , Posts and
Telecommunications Institute of Technology
Hanoi
With over 4 years of experience in Graphic Design
& UI / UX Design. Has background in
communication and design and has participated
in major design projects of AIA Vietnam, Moririn
(Japan), Johnson & Johnson, ...

technology
LE NGUYEN HOANG
6-YRS EXP. DEVELOPER
Bachelor of Information Technology, University of
Natural Sciences (HCMC)
More than 6 years of experience in analyzing and
building service systems such as: Reviewing and
ordering food system (Foody), partial distribution
management system, delivery management
system and some sales websites Online. He used
to work as a programmer and system designer at
Foody Team management and project manager
at DMSpro, Aritnt,
DUONG HUA TOAN
Bachelor of Information Technology, Hoa Sen
University
More than 4 years of experience in UX-UI,
Angular system programming and API design.
NGUYEN TRAN MINH KHOA
Certiﬁcate of Information Technology, FPT Nanoversity
& Saigon University (HCMC)
Over 2 years of Angular programming experience and 3
years of frontend UI programming, Google Speed
optimization test.
LE QUANG THAI
Bachelor of Information Technology, Hue
University
Former team leader at NASHTECH, participating
in TTC LAND project, TECHCOMBANK

design
principles
user-driven original unconventional
sustainable growing consistent
With open thinking, we constantly ask the
“why” question and look at things from
different perspectives. We tackle
challenges with a research-centered
approach and play an active role
partnering with our clients to create
coherent design solutions that truly
connect with their audiences.
We help brands grow with a clear voice
and a story worth telling. Putting together
craft and thinking into our work, we bring
about ideas that resonate with people.
We believe each brand should be unique,
therefore, we give each one the
individuality they deserve. We set our
heart and mind to make designs that
people think about before they go to
sleep.
A sustainable business is the wish of every
brand. Through a conscious creative
process, we look for innovative solutions
using creative and critical thinking, artistic
vision and various conceptual processes
that last. Seek optimum rather than the
best.
We are ﬂexible in skills and adaptable to
the diversity of ideas and perspectives.
Every idea is explored, weighed and
compared, nothing is left to chance. We
always do what is necessary to ensure
that the approaches we propose keep
their strength and produce effective and
sustainable results.
We aim at creating valuable brand
experience through consolidated online
and offline designs based on the
consistent brand strategy. We believe that
key brand messages or service functions
can be effectively delivered when various
media channels meet strategic marketing.

design
methodology
Research Strategy Concept Execution Delivery

indepth
research
rapid prototype
test & revise
Identity challenges, brainstorm solutions,
side by side with customers through onsite
Sprint workshops or remotely via Zoom/
Meet/ Teams and MURAL
Instead of spending months creating a
product, we rapidly develop prototypes
within couple days, not weeks, not months.
Our full team of experts are always ready
for any challenge.
we split the idea into smaller measurable
parts and test them out as soon as
possible. Ideas that survive our internal
testing phase will also be tested by the
customer again and again. That’s way, we
ensure the best possible outcome for the
project.

our clients are
perfectionists,
explorers, and
game-changers

partnership
approach
REIKA CREDENTIAL 2022 CLIENTS
ease
of mind
dedicated
support
long-term
cooperation
We split the project into multiple payment
milestones to eliminate any potential risks
and better evaluate project process.
*Beside the kickstart deposit, other
milestones are paid AFTER the job done &
approved. Therefore, you don’t have to
pay for uncompleted work. No penalty
applied.
You will have an account / client service
executive support along the way or call
the managing director directly. We
provide quick support with any issue you
may have in 24/7/365. Our support team
also speak: Vietnamese, English,
Japanese and future: Chinese, Korean,
Malay, Thai. So please feel free to speak
your mother tongue.
We successfully established partnership
with 50+ Global top Forbes clients in over
5 years. We care about customer
experience and value long term
partnership. So that 60% our clients keep
rehire us for their projects. Some clients
even remember and get back to us after
2-3 years.

asian
paciﬁc
Cooperate with us in multiple nations
across APAC regions. We sometimes work
with European partners but not too much.
Most of our early clients are Japanese but
now we also have many American &
Singaporean partners.

local
Some MNCs and local partners
cooperate with us in one market
only. Hospitality & Real estates are
our traditional segments from day 1.
With the beginning of crypto era
and covid outbreak, we’re having
more banking, ﬁntech, crypto tech
partners in recent years.
HOSTPITALITY & REAL ESTATES
INDUSTRIAL

local
There’re much much more clients not
listed here. Please don’t hesitate to
contact us for more reference.
BANKING, FINANCE & TECHNOLOGY
TECHNOLOGY
GOVERNMENT & NGO/NPO

testimonials

We deliver every
project with full
attention to details

Digital
Although we can provide full-scope of digital services, our
strengths are Digital platform consultancy and UX/UI Design.
We’re, in fact, one of the most reliable white-labeled
outsourcing partners in Vietnam
REIKA CREDENTIAL 2022 WORKS
/Digital platform
/Product design
/UX/UI design
/Development

Info Description
Client: Biti’s
Location: Vietnam
Sector: Ecommerce
View at Behance ↗
Catching up with the times by improving Biti’s app
to be more modern as well as easily to use.
Scope of work
Design Concept, App Design,
Mobile Development,
BITIS’
Design Team
Trang Bui
Dung Nguyen
Mikhail Tuan

REIKA CREDENTIAL 2022
AR 360*:
Breakthrough
technology more
realistic product view
Cleaning Services
Breakthrough
technology more
realistic product view
WORKS

Scope of work
Mobile Development, iOS
Ubank
digital first bank
Info
Description
Client: UBank by VPBank
Location: Vietnam
Sector: Finance
View at iOS Store ↗
Android Store ↗
With experience from previous financial
projects, we were entrusted to improve the
flow of UX and UI for the Digital-First
banking app in Vietnam - UBANK. By an
effective user interview process as well as
an effective combination of parties
brainstormed via MURAL; Prototyped &
collaborated via FIGMA and online
meetings, we have improved the UI/UX
flow in line with Ubank's issuance criteria
and improve user experience.
Design
Trang Bui
Dung Nguyen
Mikhail Tuan
Research
Trinh Bui
Diem My
Thao Nguyen

Scope of work
VPbank
creditcard app
Info
Description
Client: VPBank
Location: Vietnam
Sector: Finance
REIKA works under Mastercard
Singapore, in cooperate with Spinovation
Lab Canada to develop new credit card
app for VPBank and other local banks in
Vietnam. The project will adopt many
latest ﬁntech breakthroughs in the super
app. VPBank expects to be the leading
innovative bank in the years to come.
Design Team
Leon Ho
Mikhail Tuan
Huong Pham
Research
Trinh Bui
Diem My
Thao Nguyen

Scope of work
VPbank
SME
Info
Description
Client: VPBank
Location: Vietnam
Sector: Finance
REIKA corporate directly with VPBank in
2020 to deploy new mobile app for their
internal sales team. The app is currently in
development for both iOS and Android’s
tablets.
Design
Trang Bui
Dung Nguyen
Mikhail Tuan
Research
Trinh Bui
Diem My
Thao Nguyen

Contextual notiﬁcation &
automatically customized
dashboard

Mastercard
APAC case study
Info
Description
Client: Mastercard Singapore
Location: Vietnam
Sector: Finance
View case study ↗
After the success of VPBank Credit card in
2019, our design has been adopted by
Mastercard Singapore to be the case
study for all teams within APAC region. We
cooperated with Mastercard to visualize
latest bank technologies including:
digital-card, cardless withdrawal,
Duo-card (credit/debit card combined)...
Scope of work
Design
Trang Bui
Dung Nguyen
Mikhail Tuan
Research
Trinh Bui
Diem My
Thao Nguyen

BNI
Bank Negara Indonesia
Info
Description
Client: Mastercard Singapore
Location: Vietnam
Sector: Finance
Android Store ↗
Amid of COVID lockdown 2021, an
international team of ~20 people formed
by BNI Indonesia, Mastercard (Singapore
& Malaysia teams) SpinovationLabs
(Canada) and REIKA (Vietnam &
Indonesia partners) in a span of 3 months
to prototype BNI's Digital-First Banking
app. We interviewed & tested the
prototype with real customers via Google
Meet / Teams; brainstormed via MURAL;
Prototyped & collaborated via FIGMA. The
project has been done completely
remotely.
Scope of work
Design
Trang Bui
Dung Nguyen
Mikhail Tuan
Research
Trinh Bui
Diem My
Thao Nguyen

Life Palette
Social Network for Doctors
and patients
Info
Description
Client: Mediaid
Location: Japan
Sector: Healthcare
Android Store ↗
Visit Website ↗
Life Palette, product of Mediaid, is a
Japanese social network in which doctors
& patients can connect & track their
health status. REIKA corporates with
another software company in Hanoi to
completely redesign this product in 2017.
Available on Desktop, Android & iOS.
Scope of work
PHP, Laravel, Angular JS
Design
Mikhail Tuan
Karry Nguyen
Research
Na Hoang
Trinh Bui

Info Description
Client: SongNhi
Location: Vietnam
Sector: Finance
View at App Store ↗
Song Nhi is a virtual assistant that helps people
manage their personal ﬁnance.
Scope of work
Songnhi
virtual assistant
Design Team
Leon Ho
Mikhail Tuan
Trinh Bui

The app track expenses and
incomes of user by different
categories.
Native iOS
design system

Info
Description
Client: Reprice
Location: Vietnam
Sector: Finance
Android Store ↗
Reprice provides menu prices in real-time
such that you'll always enjoy at least
10–50% OFF from each of our F&B
merchants.
Scope of work
Reprice
loyalty app
Design Team
Leon Ho
Mikhail Tuan
Trinh Bui

Info Description
Client: StockAI
Location: Vietnam
Sector: Finance
View at App Store ↗
Stock AI is the all-in-one app for you to
understand the stock market.
Scope of work
StockAI
news & stock trends
Design Team
Leon Ho
Mikhail Tuan
Trinh Bui

The secret
condao
Info
Description
Client: The secret condao by AKYN
Location: Vietnam
Sector: Hospitality
Visit Website ↗
Open in August 2020, The Secret Côn Đảo
is the ﬁrst hotel owned and managed by
AKYN Group. Perched on a pristine stretch
of coastline in Côn Đảo's charming town,
the hotel makes a unique impression with
the contemporary design combined in
harmony with heritage architecture.
Scope of work
Brand Development, Website
Design & Development,
Wordpress, PHP, MySQL
Research
Trinh Bui
Demy Phan
Developer
Mikhail Tuan
Toby Bui
Design
Huong Nguyen
Mikhail Tuan
Trang Bui
WORKS

Brand Pattern
Brand Application in
Interior Design
WORKS

Booking system
WORKS

AKYN
Hospitality
Info
Description
Client: AKYN Hospitality Group
Location: Vietnam
Sector: Hospitality
Visit Website ↗
AKYN, a company of Phat Dat Real Estate
Group, is an avant–garde, dynamic
hospitality group with an international
mindset and local cultural wisdom to
accelerate global aspirations. After a
long-lasting cooperation with Phat Dat
Real Estate Group, we’re trusted to
develop websites for AKYN Group and its
resorts.
Scope of work
Brand Development, Website
Design & Development,
Research
Trinh Bui
Demy Phan
Developer
Mikhail Tuan
Toby Bui
Design
Huong Nguyen
Mikhail Tuan
Trang Bui
WORKS

Oceanami
Villas & Beach Club
Info
Description
Client: Oceanami
Location: Vietnam
Sector: Hospitality
Visit Website ↗
Oceanami Villas & Beach Club is a
fabulous seaside playground on Vietnam’s
scenic southern coast. REIKA corporates
with another creative agency to deliver
the best solution for Oceanami with Room
booking system integrated with
Book-secure.com.
Scope of work
Website Design & Development,
Research
Na Hoang
Trinh Bui
Developer
Mikhail Tuan
Toby Bui
Design
Mikhail Tuan
Karry Nguyen
WORKS

The Freedom
story
Info
Description
Client: The Freedom Story
Location: Vietnam
Sector: NGO/NPO
Visit Website ↗
The Freedom Story was born from a
documentary ﬁlm called The SOLD
Project, to prevent child trafficking &
exploitation through culturally relevant
programs for vulnerable children & share
their stories to empower creative,
compassionate people to act. REIKA joins
a hand to develop the site and bring their
business online.
Scope of work
Research
Na Hoang
Trinh Bui
Developer
Mikhail Tuan
Toby Bui
Design
Mikhail Tuan
Karry Nguyen

National
Fitness
Campaign
Info
Description
Client: NFC Fitness Courts
Location: United States
Sector: Fitness
Visit Website ↗
The National Fitness Campaign is a social
enterprise paving the way for proactive
health. NFC Fitness Courts® are a powerful
way to encourage activity and promote
community wellness. REIKA cooperates
with another PR Agency in USA to design
& develop the microsite to promote this
campaign.
Scope of work
Squarespace
Developer
Mikhail Tuan
Toby Bui
Research
Na Hoang
Trinh Bui
Design
Mikhail Tuan
Karry Nguyen

Brand &
Packaging
/Brand Consultancy
/Brand Identity
/Packaging
Every brand start with a logo. Our inhouse
brand design experts put everything on the
table, turn every stone, try every approach
to make sure you get the best designs only.

Info Description
Client: mai:
Location: Australia
Sector: Hospitality
Located amid Noosa Hinterland, QLD Australia, Mai: is a boutique, mindful and
eco-friendly co-living space that gives you a way to disconnect from the 9–5 and
reconnect with the nature. In this project, we aimed to build a new narrative
surrounding the brand to help attract direct and organic bookings for mai:
retreat.
Scope of work
Brand Concept, Brand Identity,
Packaging, Booking Web
mai:

The logotype takes
direct reference from
the meaning of
mai:tri
combined with the
traditional, handcrafted arts
found on the estate, where
the warm, soft and a little
bit quirky sans-serifs
resonate perfectly with their
surroundings.

Kingfarm
Info
Client: Kingfarm
Location: Vietnam
Sector: Food
Description
Kingfood corp is a company producing clean vegetables
in Son Tay, supplying supermarket chains and
distributors throughout Vietnam. The logo was
completed in September 2020.
The logo is the combination of natural green with neutral
black text highlighting the brand image of fresh &
organic produce.
Scope of work
Packaging

PMG
Info
Client: PMG
Location: Vietnam
Sector: Media & Advertising
Description
PMG (Professional Multimedia Group) is a reputable and
specialized multimedia and event organization company
in Southeast Asia.
Scope of work
Brand Application, Print Design

Onezone
Info
Client: Onezone
Location: Vietnam
Sector: Co-working space
Description
The brand identity of Onezone Coliving was completed in
early 2019. Due to the COVID 19 pandemic, the launching
event was postponed.
Onezone's logo is based on the idea of "The Great Circle
Of Vietnam" - showing solidarity and trust.
Scope of work
Brand Application, Print Design

Info Description
Client: Phù Vân Tea
Location: Vietnam
Sector: Food & Beverage
Phu Van Tea is a brand of tea providing premium, authentic tea products located
in the North of Vietnam, where the tea trees grow best thanks to the ideal
weather and environment condition. The brand name idea comes from the image
of the ﬂuffy clouds ﬂoating among the mountains.
Scope of work
Brand Application, Packaging
Design, Digital Interactive
Phù Vân Tea

Packaging
Design
Brochure
Design

Café
Campesino
Coffeehouse
Info Description
Client: Café Campesino
Coffeehouse
Location: USA
Sector: Food & Beverage
Founded in 1998, Café Campesino became Georgia’s ﬁrst and only 100% fair
trade, organic coffee company. Café Campesino supplies individuals, coffee
houses, markets, fundraisers, restaurants, and other organizations all over the
country with some of the best artisan-roasted specialty-grade coffee available in
the United States.
Scope of work
Brand Application, Packaging
Design

Info Description
Client: PSD
Location: Vietnam
Sector: Industrial
PSD established in 2007, is a member unit of PetroVietnam General Services
Corporation (Petrosetco). This logo both inherits Petrovietnam's values and has its own
identity.
Scope of work
Brand Application
PSD

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Creatives
/Content Strategy
/KV & TVC
/2D 3D Design
Original Contents matter. We provide
content strategy that works across social
channels and different markets. We
combine our inhouse resources with local
production partners for each nation to get
the best price tag for you.

Info Description
Client: LISTERINE
Location: APAC
Sector: FMCG
Johnson & Johnson has been one of our key clients since 2018. We work directly with
Johnson & Johnson APAC to support creative designs in Thailand, Philipines, Malaysia,
Indonesia and Vietnam. We closely cooperate with DDB, JWT and other local agencies to
deliver photoshoot, booking talent, KV design & adaptation. In some projects, we work
with Johnson & Johnson UK and Janseen to deliver digital assets & packaging.
Scope of work
Packaging Design, Keyvisual, TVC
Production, Content Production,
2D/3D POSM
Listerine

Food Photoshoot
for Key visual
Philipine

Key Visual for Tet
Vietnam
#30GIAYTHAYDOI. We work closely with Johnson & Johnson APAC as well as their local
team to create the concept, art direction & marketing plan for LISTERINE’s Tet campaign.
We hand-draw the KV concepts, then direct photoshoot & reﬁne to ﬁnal artworks.

TVC Production
Vietnam, Thailand
Most of TVCs are localized from global ones including:
translating, copywriting, subtitle and redo post-production
with our inhouse team. Some big projects such as
LISTERINE’s Tet Campaign are produced from scratch to
suit Vietnam’s culture and are handled by our partners.
Click thumbnails to watch more.

Info Description
Client: Johnson’s Baby
Location: APAC
Sector: FMCG
Johnson & Johnson has been one of our key clients since 2018. We work directly with
Johnson & Johnson APAC to support creative designs in Thailand, Philipines, Malaysia,
Indonesia and Vietnam. We closely cooperate with DDB, JWT and other local agencies to
deliver photoshoot, booking talent, KV design & adaptation. In some projects, we work
with Johnson & Johnson UK and Janseen to deliver digital assets & packaging.
Scope of work
Packaging Design, Keyvisual, TVC
Production, Content Production,
2D/3D POSM
Johnson’s
Baby

Key Visual Adaptation
Vietnam
J&J launches new shampoo “shiny drops” in
Vietnam market in 2018 and deploy integrated
marketing campaign on social networks,
e-commerce marketplaces and AEON Malls.
Trusted by Johnson Johnson Asia Paciﬁc, we
create activation theme, concept and localize
its Key visual in Vietnam market.
3D POSM for Activation
Vietnam

TVC Production
Vietnam, Thailand
Most of TVCs are localized from global ones
including: translating, copywriting, subtitle and
redo post-production with our inhouse team. Click
thumbnails to watch more.

Shopping List for Mom
Vietnam

2D/3D Product Design

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REIKA VIETNAM – MAIN OFFICE
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Vietnam
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WWW.REIKA.CO
PHAN THI HONG MY
Business Development
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DINH THANH CONG
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CDINH@REIKA.CO

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