Event Management

1. Event Management &
Advertising

2. Introduction
• Event Management is considered to be the
most effective marketing tool to promote
important marketing/ advertising campaigns
• It’s promoting and hosting Corporate
Events, Marketing Programs and special live
events.

3. Growth prospects
• Talented youngsters who want to leave their mark in this
industry have numerous avenues
• Event management and advertising is a multi million dollar
industry which is growing at the rate of 150% per annum with
events being hosted almost daily
• Today, event management companies have vacancies for
various profiles, including marketing, 3-D
designing, production, public relations, promotions, brand
development, printing, exhibitions, telemarketing, administrat
ion, etc.
• The biggest advertisers spend billions of dollars each per year
to market their products and services

4. • There are plenty of events: weddings, birthday parties, talent
hunt and reality shows, fashion and cultural shows, academic
and sports meets, religious functions, corporate
events, conferences and so on.

5. Job Description
• Going out and meeting agencies and corporate
clients
• Person should be outgoing
• Must posses business presentation skills
• Must have good communication skills
• Must have leadership, Motivation and Strong
Negotiation skills

6. Tips for getting Hired
• Since you would be working in the service industry and
meeting people all the time having good communication skills
helps
• Although a graduation degree is enough to get into an event
management firm but qualification in Hospitality
Management, Tourism Management, Public Relations, Human
Relationship Management, Marketing enhances your chances
for getting hired
• Keep an up to date portfolio of all your creative and
organizational activities and highlight your achievements
during the selection process
• It is not mandatory but desirable to have a certificate or a
diploma in event management from a reputed academy