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Event Management


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Event Management

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Event Management

  1. 1. Event Management & Advertising
  2. 2. Introduction• Event Management is considered to be the most effective marketing tool to promote important marketing/ advertising campaigns• It’s promoting and hosting Corporate Events, Marketing Programs and special live events.
  3. 3. Growth prospects• Talented youngsters who want to leave their mark in this industry have numerous avenues• Event management and advertising is a multi million dollar industry which is growing at the rate of 150% per annum with events being hosted almost daily• Today, event management companies have vacancies for various profiles, including marketing, 3-D designing, production, public relations, promotions, brand development, printing, exhibitions, telemarketing, administrat ion, etc.• The biggest advertisers spend billions of dollars each per year to market their products and services
  4. 4. • There are plenty of events: weddings, birthday parties, talent hunt and reality shows, fashion and cultural shows, academic and sports meets, religious functions, corporate events, conferences and so on.
  5. 5. Job Description• Going out and meeting agencies and corporate clients• Person should be outgoing• Must posses business presentation skills• Must have good communication skills• Must have leadership, Motivation and Strong Negotiation skills
  6. 6. Tips for getting Hired• Since you would be working in the service industry and meeting people all the time having good communication skills helps• Although a graduation degree is enough to get into an event management firm but qualification in Hospitality Management, Tourism Management, Public Relations, Human Relationship Management, Marketing enhances your chances for getting hired• Keep an up to date portfolio of all your creative and organizational activities and highlight your achievements during the selection process• It is not mandatory but desirable to have a certificate or a diploma in event management from a reputed academy