More Related Content Similar to The Qualities of Influencers and the Monsters of Influence Similar to The Qualities of Influencers and the Monsters of Influence (20) More from purdiyanto - (14) The Qualities of Influencers and the Monsters of Influence4. Interesting
Points of View
Influencers possess a strong
belief system and have
the courage to present
a strong point of view.
8. The power of
Persuasion
Influencers have a
deep apprecia$on for
the principles of persuasion:
Reciprocity • Commitment
Social proof • Liking
Authority • Scarcity
10. Influencers are
unafraid to take risks.
They’re confident they’ll succeed
(or learn from their failures).
Confidence