2. THE EVOLUTION OF INNOVATION
1
1999-2008
XOS focuses on providing digital
asset management solutions,
facility design /integration
services, and digital coaching
technologies to our college
and professional partners
2009
Launches XOS Digital Sports
Network giving brands an
innovative new way to
align with collegiate sports
2010
Debuts new identity
as a full service sports
digital media company
XOS Digital Sports
Network today…
Combining technological
innovation, XOS provides
advertisers with an
unparalleled opportunity
to reach sports fans via
branded content, creative
placements, and targeted
distribution across web,
mobile, tablet, and Smart
TV platforms
3. 2
College Marketplace & XOSDSN Demographics
XOS DSN Audience
MASSIVE APPEAL
XXX
Million
strong
EQUALLY APPEALING
XX% XX%
AFFLUENT
XX
Million fans
earning $XX,XXX+
INTENSE APPEAL
of fans would travel
four hours to see
their team play
College Sports Fans
DISPOSABLE INCOME
XX% of college
sports fans own two
or more vehicles
XX%
LARGEST FAN BASE
The SEC has the
largest fan base
of any conference
MASSIVE APPEAL
XXX
Million
strong
EQUALLY APPEALING
XX% XX%
AFFLUENT
XX
Million fans
earning $100,000+
COVETED
DEMOGRAPHIC
of XOS audience
comprised of Adults
XX-XX
XX%