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www.productschool.com
How to Change Your Domain in the PM Role
by Salesforce Sr PM
CERTIFICATES
Your Product Management Certificate Path
Product Leadership
Certificate™
Full Stack Product
Management Certificate™
Product Management
Certificate™
Corporate
Training
Level up your team’s Product
Management skills
Free Product Management Resources
BOOKS
EVENTS
JOB PORTAL
COMMUNITIES
bit.ly/product_resources
COURSES
Webinar: How to seamlessly change industries in PM role
by Salesforce Sr. Product Manager
www.productschool.com
Soumi Banerjee
S P E A K E R
A B O U T M E
2012 2015 2016 2017 2019
Engg on
Electronics
Linkedin Profile
● Started first product role
● First product released
Focus on IT and product mgmt
● Conceptualized flagship product
● Mobile product launched
● Onboarding to procurement
● Revamp and unify 5+ products
● Successful pilot with greenfield customers
● Conceptualize largest industries cloud
● Successful pilot and launch
Music Channel 500+ books Wanna be traveller
Agenda
1
1
www.productschool.com
Abstract
Recipe for Product Management
Adaptability Curve
Glue which holds together
www.productschool.com
Develop the product
Engineering
Design
Marketing
Sales
Customers
Legal
Maximize the usability
Message your product to external stakeholders
Reach to potential customers
Empathize and solve for pain points
Critical for compliance
Types of PMs
www.productschool.com
Generalist PM Domain Expert
Career growth is horizontal
High flexibility to acquire new PM skills
Adapts to new industry best practices
Can switch easily to product leadership positions
Career growth is vertical
Subject matter expert of a domain
Transition from other functions to PM role easy
Switches easily to domain leadership positions
Recipe for Product Management
1
1
www.productschool.com
Passion to solve real world problems
Zoom to overall vision; manage grassroot level
Break problem into actionable insights
Ask right questions to right audience
Comfortable with technology
Read, write and speak data
Leading comes naturally to you
Promote a culture of inclusion
Know when to choose customer vs product
Adaptability Curve
www.productschool.com
First Month First Quarter 6 Months +
Lot of reading
Inquisition
Plug and play PM skills
Meet SMEs across functions
Unlearn, learn and relearn
Listen more and be patient
That’s All!
Be passionate
Keep Building
Thank You!
Please feel free to contact me at soumi.banerjee6@gmail.com
www.productschool.com

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How to Change Your Domain in the PM Role by Salesforce Sr PM

  • 1. www.productschool.com How to Change Your Domain in the PM Role by Salesforce Sr PM
  • 2. CERTIFICATES Your Product Management Certificate Path Product Leadership Certificate™ Full Stack Product Management Certificate™ Product Management Certificate™
  • 3. Corporate Training Level up your team’s Product Management skills
  • 4. Free Product Management Resources BOOKS EVENTS JOB PORTAL COMMUNITIES bit.ly/product_resources COURSES
  • 5. Webinar: How to seamlessly change industries in PM role by Salesforce Sr. Product Manager www.productschool.com
  • 6. Soumi Banerjee S P E A K E R
  • 7. A B O U T M E 2012 2015 2016 2017 2019 Engg on Electronics Linkedin Profile ● Started first product role ● First product released Focus on IT and product mgmt ● Conceptualized flagship product ● Mobile product launched ● Onboarding to procurement ● Revamp and unify 5+ products ● Successful pilot with greenfield customers ● Conceptualize largest industries cloud ● Successful pilot and launch Music Channel 500+ books Wanna be traveller
  • 9. Glue which holds together www.productschool.com Develop the product Engineering Design Marketing Sales Customers Legal Maximize the usability Message your product to external stakeholders Reach to potential customers Empathize and solve for pain points Critical for compliance
  • 10. Types of PMs www.productschool.com Generalist PM Domain Expert Career growth is horizontal High flexibility to acquire new PM skills Adapts to new industry best practices Can switch easily to product leadership positions Career growth is vertical Subject matter expert of a domain Transition from other functions to PM role easy Switches easily to domain leadership positions
  • 11. Recipe for Product Management 1 1 www.productschool.com Passion to solve real world problems Zoom to overall vision; manage grassroot level Break problem into actionable insights Ask right questions to right audience Comfortable with technology Read, write and speak data Leading comes naturally to you Promote a culture of inclusion Know when to choose customer vs product
  • 12. Adaptability Curve www.productschool.com First Month First Quarter 6 Months + Lot of reading Inquisition Plug and play PM skills Meet SMEs across functions Unlearn, learn and relearn Listen more and be patient
  • 14. Thank You! Please feel free to contact me at soumi.banerjee6@gmail.com www.productschool.com