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MARKETING WHEEL MASTERY!
Automating Your Online & Offline Leads
What Happens if You Don’t Learn this…
The 3 M’s in Marketing Success…



Your Target Market
Your Message to that Market
The Media you use, Online or Offline
Sin 1 – Not Niched
What’s their main Pain or Problem &
Do they have the CASH to Fix it?
Sin No2: Over reliance on TOO few
Lead Sources


                     1. Websites
How We use Direct Response Online…
Real Member Results – Web Site Enquires
have increased x 10 = Best Month EVER!!!
Sin No2: Over reliance on TOO few
Lead Sources


                     1. Websites

                                   2. Newsletters
Leads from Newsletters …
Sin No2: Over reliance on TOO few
Lead Sources


                     1. Websites

                                   2. Newsletters



                                        3. Print Media / Adverts



                                        4. Speaking / Workshops
Speaking & Workshops…
Instant Expert Strategy - Alignment
Scottsdale’s First Open Day!
Sin No2: Over reliance on TOO few
Lead Sources


                   1. Websites

                                  2. Newsletters



                                       3. Print Media / Adverts



                                       4. Speaking / Workshops



                                 5. Networking in Person
Networking Sin!
Not Bringing Your Business to life…
40 Second Spotlight – Get Promoting!


What’s Your Business Name…CO.UK?

Some Humanity!
          or
Sell the PROBLEM You solve!

How can You HELP them?

What is the Next Step?
Sin No2: Over reliance on TOO few
Lead Sources


                    1. Website

                                       2. Newsletters



                                            3. Print Media / Adverts



                                            4. Speaking / Workshops



                                      5. Networking in Person
                  6. Joint Ventures
When Have You used JV’s already?
Sin No2: Over reliance on TOO few
Lead Sources


                           1. Website

                                              2. Newsletters



                                                   3. Print Media / Adverts



                                                   4. Speaking / Workshops



      7. Books & DVD’s                       5. Networking in Person
                         6. Joint Ventures
Books, Physical Products & Webinars…
The 3 Sales a Book MUST Make …
Sin No2: Over reliance on TOO few
Lead Sources


                           1. Website

                                              2. Newsletters



                                                   3. Print Media / Adverts



   8. Social Media                                 4. Speaking / Workshops



      7. Books & DVD’s                       5. Networking in Person
                         6. Joint Ventures
The 4 Keys to Social Media Success…



        Reputation


            Authority


                Visibility

                   Engagement
Sin No2: Over reliance on TOO few
Lead Sources


                           1. Website

                                              2. Newsletters



      9. Referrals                                 3. Print Media / Adverts



   8. Social Media                                 4. Speaking / Workshops



      7. Books & DVD’s                       5. Networking in Person
                         6. Joint Ventures
Referrals – The Lifeblood of a Business…
Sin No2: Over reliance on TOO few
Lead Sources


                                1. Website
10. Offline Marketing Tools                        2. Newsletters



         9. Referrals                                   3. Print Media / Adverts



     8. Social Media                                    4. Speaking / Workshops



         7. Books & DVD’s                         5. Networking in Person
                              6. Joint Ventures
Offline Marketing Still Delivers…
What Were Your Top 3 Learning’s or Ideas..?
The Worlds No1
Business Growth Community™
Our Mission…

  To Deliver World Class Business & Personal
    Development Training that Fast Tracks
          Business Owners to Success
The Worlds No1 Business Growth
Community™ for Serious Business Owners…




    Coaching         Content       Communities
      and              and             and
    Training        Resources      Masterminds


   www.TheBusinessWealthClub.com
Meet some of Our Mentors
Time to GO for Your Success…

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Marketing Wheel Mastery Automating Leads

  • 1. MARKETING WHEEL MASTERY! Automating Your Online & Offline Leads
  • 2. What Happens if You Don’t Learn this…
  • 3. The 3 M’s in Marketing Success… Your Target Market Your Message to that Market The Media you use, Online or Offline
  • 4. Sin 1 – Not Niched
  • 5. What’s their main Pain or Problem & Do they have the CASH to Fix it?
  • 6. Sin No2: Over reliance on TOO few Lead Sources 1. Websites
  • 7. How We use Direct Response Online…
  • 8. Real Member Results – Web Site Enquires have increased x 10 = Best Month EVER!!!
  • 9. Sin No2: Over reliance on TOO few Lead Sources 1. Websites 2. Newsletters
  • 11. Sin No2: Over reliance on TOO few Lead Sources 1. Websites 2. Newsletters 3. Print Media / Adverts 4. Speaking / Workshops
  • 13. Instant Expert Strategy - Alignment
  • 15. Sin No2: Over reliance on TOO few Lead Sources 1. Websites 2. Newsletters 3. Print Media / Adverts 4. Speaking / Workshops 5. Networking in Person
  • 16. Networking Sin! Not Bringing Your Business to life…
  • 17. 40 Second Spotlight – Get Promoting! What’s Your Business Name…CO.UK? Some Humanity! or Sell the PROBLEM You solve! How can You HELP them? What is the Next Step?
  • 18. Sin No2: Over reliance on TOO few Lead Sources 1. Website 2. Newsletters 3. Print Media / Adverts 4. Speaking / Workshops 5. Networking in Person 6. Joint Ventures
  • 19. When Have You used JV’s already?
  • 20. Sin No2: Over reliance on TOO few Lead Sources 1. Website 2. Newsletters 3. Print Media / Adverts 4. Speaking / Workshops 7. Books & DVD’s 5. Networking in Person 6. Joint Ventures
  • 21. Books, Physical Products & Webinars…
  • 22. The 3 Sales a Book MUST Make …
  • 23. Sin No2: Over reliance on TOO few Lead Sources 1. Website 2. Newsletters 3. Print Media / Adverts 8. Social Media 4. Speaking / Workshops 7. Books & DVD’s 5. Networking in Person 6. Joint Ventures
  • 24. The 4 Keys to Social Media Success… Reputation Authority Visibility Engagement
  • 25. Sin No2: Over reliance on TOO few Lead Sources 1. Website 2. Newsletters 9. Referrals 3. Print Media / Adverts 8. Social Media 4. Speaking / Workshops 7. Books & DVD’s 5. Networking in Person 6. Joint Ventures
  • 26. Referrals – The Lifeblood of a Business…
  • 27. Sin No2: Over reliance on TOO few Lead Sources 1. Website 10. Offline Marketing Tools 2. Newsletters 9. Referrals 3. Print Media / Adverts 8. Social Media 4. Speaking / Workshops 7. Books & DVD’s 5. Networking in Person 6. Joint Ventures
  • 28. Offline Marketing Still Delivers…
  • 29.
  • 30. What Were Your Top 3 Learning’s or Ideas..?
  • 31. The Worlds No1 Business Growth Community™
  • 32. Our Mission… To Deliver World Class Business & Personal Development Training that Fast Tracks Business Owners to Success
  • 33. The Worlds No1 Business Growth Community™ for Serious Business Owners… Coaching Content Communities and and and Training Resources Masterminds www.TheBusinessWealthClub.com
  • 34. Meet some of Our Mentors
  • 35. Time to GO for Your Success…

Editor's Notes

  1. Often find that sales pipeline is not as good as was thoughtPipeline is early warning for cashflow issues
  2. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  3. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  4. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  5. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  6. So here’s your opportunity to tell us about your businessHUMANITYThe problems you solveHow we can help youAnd what is the call to actionPlease be succinct – keep to the 30 secs and give everyone a chance to speak - Angela will ring a bell at 30 secs and I would ask that you stop wherever you are and allow the next person to speakWe will listen to half the room now and the other half a little laterFirst I would like to hear from those business that have sponsored us here today and supported this event
  7. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  8. Tell Story about NIBS & Apple event
  9. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  10. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  11. When you break this Down for Business Owners they like the FRAMEWORK they can access!
  12. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  13. Whats YOUR Incentve?
  14. CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
  15. Direct Mail PLUS Phone Follow Up still Converts highly…
  16. Learn New Skills – Most Biz Owners have more training to drive their car to the event that to Drive their Business to Success!!!Fresh Ideas – You have to get out of your own industry to Learn new strategies that can transform your businessNew Relationships – It’s not JUST what you know it’s also WHO you know – Joint Ventures are a VERY Powerful way to Grow…
  17. Good morning & welcome to TBWC Open Day! - ASK Two Questions: How many have been to a BWC Open Day before?How many of you as Visitors is this your first Open Day?
  18. Why we are Building this Community!