Trailer research on Bridge of Spies

1. Bridge of Spies basic info/plot summary
• Title: Bridge of Spies
• Dir: Steven Spielberg.
• Plot summary: When a fighter jet is shot down over Soviet Russia in
the 1960s, a lawyer is recruited to negotiate his release.

2. How is the trailer effective?
• Hanks and Spielberg are given a lot of attention
• Shows dark, Cold War tension themes
• Shows patriotism for America
• Explosion of the jet shows a little spectacle
• Hanks witnessing how bad it is over in East Germany

3. What institutional information does it contain?
• MPAA warning
• 20th century fox and Dreamworks and Participant media logo
• Release date

4. Who is the trailer aimed at?
• Fans of Hanks and Spielberg
• A older and more mature audience
• People interested in the Cold War historical period

5. How will the trailer help fill cinemas?
• The trailer will help fill cinemas as it puts a lot of emphasis on Tom Hanks’s character whose films
have had a very good track record for receiving critical acclaim.
• Spielberg's names has also received a lot of attention, again due to his past credits.
• The trailer does appeal to an American audience as well due to the fact that it has a lot of
patriotic themes and ideals e.g. the girl crying when she sees the atom bomb go off.
• It is also based of real life events which can also enable attraction to films as it can spark an
interest in audiences, especially those who enjoy history.

6. Where was it shown?
• The trailer was first released through 20th Century Fox’s Youtube
channel.
• Tom Hanks also shared it on his twitter.
• Due to his 10.4 million followers, many people witnessed the trailer.

7. When was it released?
• The trailer was released on the 16th September 2015
• The movie will be released in the UK on 27th November 2015