3. MISSION
To dominate the food and beverage market in India through
a profitable range of “Tasty yet Healthy” products by
making every Indian a Britannia consumer. “We want to be
part of our consumer- at home, out of home, a natural
part of his life”.
VISION
To dominate the food and beverage market in India with a
distinctive range of “Tasty Yet Healthy” Britannia brands.
4. GOAL
To provide consumers the highest standards of food safety and ensure
hygiene in new diversified food category.
5. Available Products
1986- Good-day
1989- Circuit and pure Magic
1990- Eliachi Cream , Petit Beure, Milk
1991-Bikkis and Fruit Bread.
1992- Little Heart
1993- Fifty-Fifty
1994- Bakers Choice, Thinlite
1995- Pure Magic
1996 – Marie Gold
1997-Jim Jam, tiger, Chekkers
1999- Flavored Milk Brand “Zip-Sip”
8. Location
The plant is located away from the main city as according to the
rules by the government to avoid pollution in areas with large
population.
Area of the plant 4000 Sq. Feet.
10. MACHINE LAYOUT
H-LAYOUT:-
• Mixing and packing at the ends
• Production flow is smooth
• Pre -Mixing can be done on the same floor
• No bends hence less maintenance of deg conveyors 90
• Less wastages
11.
12. L-LAYOUT:-
• Bends and combination bends required
• Pre - Mixing to be located on the first floor
• Maintenances cost a bit
• Best suited for area with Less space length wise
13.
14. Dimensions
Total Area Acquired: 4000 Sq. Feet
Dimension of the plant area currently used: 2200 Sq. Feet (Ground
Floor Only)
Mixing & Molding: 600 Sq. Feet
Baking: 800 Sq. Feet
Packaging: 600 Sq. Feet
Inventory 1: 200 Sq. Feet
Inventory 2: 300 Sq. Feet
Canteen: 250 Sq. Feet
Control Room: 150 Sq. Feet
15. Plant Layout
Mixing
Machine A
Mixing
Machine B
Ready Mix
500 Sq. feet
Baking
Oven Conveyer Belt Cooling belt
800 Sq. feet
Space for New Machines
Space for New Machines
Space for movement of
biscuits and employees
Lobby
50 Sq. Feet
Packaging
Unit
600 Sq. Feet
Biscuit
Packing
Assembling
in cartons
Stored in
inventory
Inventory for
Packed
Biscuits
300 Sq. Feet
Control Room
150 Sq. Feet
Canteen
250 Sq. Feet Exit
Inventory
Raw Materials
200 Sq. Feet
Entry
Molding
Machine