SlideShare a Scribd company logo
1 of 21
A Little Bird Told Me

Using Twitter in the Business World
                 by
       Samuel Thompson &
           Nathan Miller


                                      1
What Is Twitter?




                   2
3
How it Works?

•   #Hashtags
•   Tweeting @People
•   Trending Topics
•   Tiny URL




                              4
Twitter Etiquette




                    5
What NOT to Do
      • Funerals
      • Secret Trips
      • PR nightmares




                        6
What to Do
•   Listen before speaking
•   Don’t be boring
•   Consider the source
•   Update Daily
•   Embrace Twitter Application




                                  7
Common Uses in the Business World
             • Advice
             • Marketing
             • Networking




                                    8
How to use Twitter




                     9
Listen Up




            10
11
12
Transparency is the New Default




                                  13
14
15
Respond to Everyone




                      16
17
18
19
Just be Likeable




                   20
21

More Related Content

Viewers also liked

Viewers also liked (6)

138
138138
138
 
應援
應援應援
應援
 
5 Reasons Fast Food Is Bad
5 Reasons Fast Food Is Bad5 Reasons Fast Food Is Bad
5 Reasons Fast Food Is Bad
 
Verbal Abuse and the Narcissist: Communication Tactics Designed to Make you C...
Verbal Abuse and the Narcissist: Communication Tactics Designed to Make you C...Verbal Abuse and the Narcissist: Communication Tactics Designed to Make you C...
Verbal Abuse and the Narcissist: Communication Tactics Designed to Make you C...
 
Agile?! Are You Crazy???
Agile?! Are You Crazy???Agile?! Are You Crazy???
Agile?! Are You Crazy???
 
11 Crazy Marketing Statistics
11 Crazy Marketing Statistics11 Crazy Marketing Statistics
11 Crazy Marketing Statistics
 

Similar to A little bird told me

How to use Ttwitter for Business
How to use Ttwitter for BusinessHow to use Ttwitter for Business
How to use Ttwitter for Business
Jason Rudland
 

Similar to A little bird told me (20)

The Science of Retweets with Dan Zarrella
The Science of Retweets with Dan ZarrellaThe Science of Retweets with Dan Zarrella
The Science of Retweets with Dan Zarrella
 
Twitter Seminar Resources
Twitter Seminar ResourcesTwitter Seminar Resources
Twitter Seminar Resources
 
StartUp PR Strategies
StartUp PR StrategiesStartUp PR Strategies
StartUp PR Strategies
 
Twitter: Business Use and Social Reach
Twitter: Business Use and Social ReachTwitter: Business Use and Social Reach
Twitter: Business Use and Social Reach
 
How to use Ttwitter for Business
How to use Ttwitter for BusinessHow to use Ttwitter for Business
How to use Ttwitter for Business
 
Working With SMEs & Industry Speakers
Working With SMEs & Industry SpeakersWorking With SMEs & Industry Speakers
Working With SMEs & Industry Speakers
 
PR News Twitter Webinar
PR News Twitter Webinar PR News Twitter Webinar
PR News Twitter Webinar
 
Crush it ebook
Crush it ebookCrush it ebook
Crush it ebook
 
Crush It Key Points E-Book
Crush It Key Points E-BookCrush It Key Points E-Book
Crush It Key Points E-Book
 
12 app mistakes - what app developers often get wrong
12 app mistakes - what app developers often get wrong 12 app mistakes - what app developers often get wrong
12 app mistakes - what app developers often get wrong
 
21st century sales & marketing
21st century sales & marketing21st century sales & marketing
21st century sales & marketing
 
Social Media Networking for Wine Marketing - 2013 Texas Wine and Grape Grower...
Social Media Networking for Wine Marketing - 2013 Texas Wine and Grape Grower...Social Media Networking for Wine Marketing - 2013 Texas Wine and Grape Grower...
Social Media Networking for Wine Marketing - 2013 Texas Wine and Grape Grower...
 
Building a Mobile, Social, Location-Based Game in 5 Weeks
Building a Mobile, Social, Location-Based Game in 5 WeeksBuilding a Mobile, Social, Location-Based Game in 5 Weeks
Building a Mobile, Social, Location-Based Game in 5 Weeks
 
Brand You - Intro to Personal branding, Using social media to brand yourself ...
Brand You - Intro to Personal branding, Using social media to brand yourself ...Brand You - Intro to Personal branding, Using social media to brand yourself ...
Brand You - Intro to Personal branding, Using social media to brand yourself ...
 
Digital disciples pdf version
Digital disciples pdf versionDigital disciples pdf version
Digital disciples pdf version
 
Scotland & the Social Media Problem with Business
Scotland & the Social Media Problem with BusinessScotland & the Social Media Problem with Business
Scotland & the Social Media Problem with Business
 
Using twitter for your business may king's story
Using twitter for your business   may king's storyUsing twitter for your business   may king's story
Using twitter for your business may king's story
 
Your web presence is important
Your web presence is importantYour web presence is important
Your web presence is important
 
2013 ACC Social Media for Small Business
2013 ACC Social Media for Small Business2013 ACC Social Media for Small Business
2013 ACC Social Media for Small Business
 
Social Media Strategy 社交媒體策略 (2010.08.25 @ GNCI 真証傳播)
Social Media Strategy 社交媒體策略 (2010.08.25 @ GNCI 真証傳播)Social Media Strategy 社交媒體策略 (2010.08.25 @ GNCI 真証傳播)
Social Media Strategy 社交媒體策略 (2010.08.25 @ GNCI 真証傳播)
 

Recently uploaded

CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
giselly40
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
vu2urc
 

Recently uploaded (20)

Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Evaluating the top large language models.pdf
Evaluating the top large language models.pdfEvaluating the top large language models.pdf
Evaluating the top large language models.pdf
 

A little bird told me

Editor's Notes

  1. Search featureKeep an open mind about what you findSeek to fix problems discussed as efficiently as possible
  2. Respond to bad~Do not delete!~Not responding is a response~Solution: quick public response, then take the issue private
  3. Be sure you can fix the problem, don’t make it worse!~product reviews~8,000 followers on twitter~5,000 facebook fans~Nearly 1 million pageviews to his website in the last month
  4. JetBlue Airways is another excellent exampleRapid response to all tweetsEven the negative ones~Made sure they could do something about it
  5. Put up things you’d want to click onDell Outlet has sold over $7 million worth of refurbished equipment just through the DellOutlet twitter account