This document provides an overview of common media forms and media literacy. It discusses four main types of media: print media like newspapers, magazines, and books; broadcasting media such as television and radio; internet media including social networks, online forums, podcasts, and emails; and out-of-home media like billboards and transit station ads. For each media type, some common examples are outlined. The document then defines media literacy as the ability to access, analyze, evaluate, and create media, and notes that it cultivates critical thinking skills. Finally, six key roles of media literacy are identified such as learning to think critically, becoming a smart consumer, and understanding an author's goal.
A Critique of the Proposed National Education Policy Reform
Group-1-MEDIA-FORMS.pptx
1. COMMON MEDIA FORMS
AND OVERVIEW REVIEW
ON MEDIA LITERACY
BY: ABALLE, LANUZA, HINTAPAN, MINOZA
2. WHAT IS MEDIA?
- a plural term for the
medium, is a means of
communication.
- It is a channel to deliver
information across target
audiences.
3. Types of
Media:
1. Print Media - is the oldest form of
media, and it used to be the only medium
of entertainment back in the 80s and 90s.
People relied on newspapers and
magazines to learn everything, from
recipes and entertainment news to
important information about the country or
the world.
4. ● Newspapers – printed and distributed
on a daily or weekly basis.
● Magazines – printed on a weekly,
monthly, quarterly, or annual basis.
● Books
● Banners
● Billboards
● Brochures
● Flyers
5. 2. Broadcasting Media – the term
broadcasting stands for the seeds sown
in farms by scattering them in a large
field. So, broadcast media or mass media
also eases the expansion of information
by disseminating it to a larger audience.
6. ● Television – one of the most effective mediums of
delivering information as it was used for various
purposes.
● Radio – has a high audience reach, so it is widely used
for advertisements of products and brands.
● Movies –It’s the best type of broadcasting media to
promote cultures and spread social awareness.
7. 3. Internet Media - Tim Berners Lee
invented the World Wide Web in 1989, and
since then, the internet has been taking
over other type of media drastically. It is
also known as Digital Media or New Media.
8. ● Social networks or websites – including
Facebook, Instagram, Twitter, YouTube,
Tumblr, LinkedIn, Snapchat, Quora, Reddit,
Pinterest, etc. They are user-friendly and
widely used by people around the world.
● Online forums - an online place where we
can comment, message, or discuss a particular
topic
9. ● Podcast – a series of audios focused on a
particular topic or theme. We can listen to them
on a computer or a mobile phone. It’s a platform
that allows anyone to share their knowledge and
communicate with the world.
● Emails - help companies to quickly and easily
reach their customers. They require less research
as one doesn’t need to search for a customer’s
email address as they frequently provide it at
sales.
10. 4. Out-of-home media - It is also known as
outdoor media and is one of the most prominent
type of media. Reaches consumers where they
spend their time outside, including city streets,
highways and transit stations.
- Advertisements are promoted through display on
vehicles, streets, etc., which also acquaints the
customers with the new arrival of products.
11. Billboards and outdoor signs - may appear along
busy streets, recreation centres, city sidewalks and
retail centres. They make advertising for a product or
a cause easier, as they attract the people who pass
by them.
Transit station ads - focuses on advertising and
delivering information to people when traveling in
public places or are in transit.
13. - It is the ability to access, analyze,
evaluate, and create media.
- It is an effective and engaging way
to apply critical thinking skills to
wide range of issues.
15. 1. Learn to think critically
2. Become a smart consumer of
products and information
3. Recognize point of view
4. Create media responsibly
5. Identify the role of media in our
culture
6. Understand the author’s goal.