recretional point of pk

1. Discover PakistanDiscover Pakistan

2. TourismTourism
• is the world’s fastestis the world’s fastest
growing industrygrowing industry
• is an important factor inis an important factor in
the country’s economythe country’s economy
• domestic and foreign indomestic and foreign in
Pakistan is small-scale atPakistan is small-scale at
present.present.
Satpara lake.. Skardu
RakaposhiLahore Fort

3. Factors effecting tourismFactors effecting tourism
FACTORSFACTORS
EFFECTINGEFFECTING
TOURISMTOURISM
Presence of touristPresence of tourist
attractionsattractions
Level of security forLevel of security for
the touriststhe tourists
Availability of capitalAvailability of capital
Provision ofProvision of
infrastructureinfrastructure
facilitiesfacilities
Marketing andMarketing and
publicity atpublicity at
international levelinternational level
Management ofManagement of
tourist attractionstourist attractions
Development ofDevelopment of
transport andtransport and
communicationcommunication
Government policiesGovernment policies

4. Seasonal Hot Spots!!Seasonal Hot Spots!!
• During summer, affluentDuring summer, affluent
people head towardspeople head towards
Murree, Swat, KaghanMurree, Swat, Kaghan
and Chitral, to get awayand Chitral, to get away
from the unbearable heatfrom the unbearable heat
in the plainsin the plains
• Northern-Areas ofNorthern-Areas of
Pakistan are popularPakistan are popular
during winter for winterduring winter for winter
sports, skiing and thesports, skiing and the
snowfall.snowfall.

5. TOURISMTOURISM
• AdvantagesAdvantages
• Cottage and small-scale
industries flourish
• Creates employment for
the locals reducing
migration
• Food production
increases in order to
cater to tourist needs
• Profits earned from
tourism can be utilized in
other developmental
projects
• Disadvantages
• Short-term seasonal
employment
• Domestic tourists find
most tourist facilities
expensive
• Indiscriminate
development of tourist
resorts causes
environmental damage
• Price-rise in basic
necessities
• Lack of respect for local
customs alienates the
tourists in some areas

6. Small-scale & Cottage Industries
CarpetsCarpets
TextilesTextiles
EmbroideryEmbroidery
JewelleryJewellery
CeramicsCeramics
Wood workWood work
Metal workMetal work
Sports GoodsSports Goods
Surgical InstrumentsSurgical Instruments

7. A trip through Pakistan is a face-to-face encounterA trip through Pakistan is a face-to-face encounter
with fascinating land ranging from mountains towith fascinating land ranging from mountains to
fertile plains to a vast coastline.fertile plains to a vast coastline.
Pakistan’s unique tourist attractions can bePakistan’s unique tourist attractions can be
classified into…classified into…
a.a. ArchaeologicalArchaeological
b.b. Historical/CulturalHistorical/Cultural
c.c. Northern AreasNorthern Areas

8. Mohenjo-daro
• Mohenjo-daro, literally means the "mound of the dead". It is one of the two biggest cities
of the Indus Valley Civilization.
•Known for remarkable construction of the buildings, highly developed drainage system
and elaborate bath area. It was an agricultural city.
Harappa
•An ancient and amazing urban settlement of the prehistoric period, Harappa dates back to
3rd to 2nd millennium B.C.
•Harappa houses an interesting and well-maintained museum that has the finest collection
of artifacts found in the area.
Taxila
•Taxila has over 50 Archaeological sites within its radius of 30 kms. Dhamarajika Stupa
and Monastery (300 BC - 200 AD), Bhir Mound (600-200 BC), Sirkap (200 BC - 600 AD),
Jandial Temple (c.250 BC) and Jaulian Monastery (200 – 600 AD) are most important of
these.

9. • Situated on the east bank of the River Ravi, Lahore
is a city full of life and color. It has something for
everyone. beautiful gardens, historically exotic
forts, mosques and shrines, mughal architecture
and museums, shopping centres, fairs and festivals
all add-up to make Lahore…Pakistan's most
surprisingly colorful package!
Lahore Fort
Jehangir's tomb Shalimar gardensLahore Fort
Lahore ‘City of Gardens’

10. Fairs and Festivals
‘Basant’ is not only a kite flying event,
but also a cultural festival of traditional
food, dresses, dances and music. Spring
is marked by thousands of colorful kites
dotting the skies of Lahore in the month
of February.
Horse and Cattle Show
Lahore hosts the largest and most
famous cattle festivals in Pakistan.
People from all over gather at the
Fortress Stadium to parade, race
and trade their livestock.

11. Karachi
‘Gateway to Pakistan’
• Cosmopolitan Karachi welcomes
people from all parts of the world.
Located on the eastern coast of
the Arabian Sea, it is Pakistan's
busiest commercial city hosting
great activities in trade, industry,
education etc. It is a city,
equipped with the most modern
cinemas, recreational clubs,
hotels and restaurants. The sea is
the most exciting and romantic
part of Karachi. There are
beautiful beaches at Sandspit,
Sommiani and Hawks Bay
Hawks Bay
Karachi Port
Quaid’s mausoleum

12. Gilgit
• Elevation 1453.90 meters
• The best season to visit
May to mid October.
• Offers spectacular scenic
beauty, surrounded by
lakes, rivers, glaciers and
high mountains ranges
• Trout fishing
• Polo matches
• Mountain trekking trips.
• Buddhist Rock Carvings
• Local dialect is Shina.
• Urdu and English also
spoken and understood

13. Hunza
• Ruled by Mirs of Hunza for 960
years.
• Hunzakuts are believed to be the
descendents of five wandering
soldiers of Alexander the Great.
• Karimabad, the capital of Hunza
Valley with miles of terraced fields
and fruit orchards offers a
panoramic view of the Rakaposhi,
Ultar and Balimo peaks.
• Baltit Fort is inhabited by the
ruling family of the Hunza State.
• The Ruby Mines are nearby. A
sales centre located at Aliabad
sells precious and semi-precious
stones and jewellery.
Baltit Fort

14. Skardu
• Amidst a landscape of
towering mountains, deep
gorges, crashing waterfalls
and quiet lakes, Skardu, the
district headquarters of
Baltistan, is situated on the
banks of the mighty river
Indus,
• the entire region is known as
a mountaineers' paradise.
• The five main valleys are
Skardu, Shigar, Khaplu,
Rondu and Kharmang. All
produce apricots, peaches,
pears and apples in such
profusion that this region is
known as the land of apricots
and apples.

15. Murree
• Galliat region is famous for its scenic beauty and
cool temperatures in summer season. Well
connected by an all weathers road, these are the
famous tourist resorts, equally popular in summer &
winter. Bhurban, Patriata and Ayyubia are other
attractions of the tour.

16. Serene Swat
• Lush green valley of Swat offers a unique combination
of history, culture and archaeology as the place was
one of the most important parts of Gandhara
Civilization. Visiting Saidu Sharif in lower, and Kalam
in upper valley while an excursion to Mallam Jabba is
another enchanting experience.

17. Kaghan Valley
• An alpine & panoramic valley, Kaghan is the
best place to enjoy cool weather in the summer
season. Lake Saif-ul-Muluk and plateaus of
Shogran & Lalazar, Naran , Kaghan , Mansehra
and Balakot are a must see.

18. Tourists coming to Pakistan
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