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Libraries Act On
Their
LibQUAL+
Findings:
From Data to Action
Presentation by Michelle McMillan
Edited by: Fred M. Heath
Martha Kyrillidou
Consuella A. Askew
What Is The
LibQUAL+
Survey?
• First piloted in Spring 2000 by the
Association of Research Libraries
• Web-based
• Users’ perception of library service
quality
• Used by seven different library types
• Low cost
• Four dimensions
• Three scores
• Compare across the years
• Compare with peer libraries
• Data on library characteristics
Consortia
• Used to obtain funding & improve
buying power
• Unable to collect compatible,
consortium-wide statistics
• Unable to measure the impact of
initiatives
• Measure effectiveness
• Compare results with activity
measurements
• Apply results relative to both local &
statewide programs & funding
• OhioLINK found comparisons with peer
libraries within their consortium to be
more beneficial than a national level
comparison
Health Sciences Libraries
Outcome measurements
becoming increasingly
important as
performance indicators
Additional questions to
relate to health sciences
specifically
Smaller populations ->
survey sent to every
possible user
Higher user expectations
University/College Libraries
Larger populations
 random selection
of users rather than
casting a net
Open comments
LibQUAL+ used
along with other
established
assessment
measures
Undergraduates still
highly value the
library as a place.
Faculty have higher
expectations
Why
should
this
matter to
us?
How & why surveys
are used
What impact do they
have?
What can they be
used for?

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contentbook.pptx

  • 1. Libraries Act On Their LibQUAL+ Findings: From Data to Action Presentation by Michelle McMillan Edited by: Fred M. Heath Martha Kyrillidou Consuella A. Askew
  • 2. What Is The LibQUAL+ Survey? • First piloted in Spring 2000 by the Association of Research Libraries • Web-based • Users’ perception of library service quality • Used by seven different library types • Low cost
  • 3. • Four dimensions • Three scores • Compare across the years • Compare with peer libraries • Data on library characteristics
  • 4. Consortia • Used to obtain funding & improve buying power • Unable to collect compatible, consortium-wide statistics • Unable to measure the impact of initiatives • Measure effectiveness • Compare results with activity measurements • Apply results relative to both local & statewide programs & funding • OhioLINK found comparisons with peer libraries within their consortium to be more beneficial than a national level comparison
  • 5. Health Sciences Libraries Outcome measurements becoming increasingly important as performance indicators Additional questions to relate to health sciences specifically Smaller populations -> survey sent to every possible user Higher user expectations
  • 6. University/College Libraries Larger populations  random selection of users rather than casting a net Open comments LibQUAL+ used along with other established assessment measures Undergraduates still highly value the library as a place. Faculty have higher expectations
  • 7. Why should this matter to us? How & why surveys are used What impact do they have? What can they be used for?

Editor's Notes

  1. In order to understand the data in this book, you must first understand what the LibQUAL+ survey is. Broad base measure of user satisfaction Web-based survey often distributed by email Low cost of time and money mentioned a lot by included participants. Full blown survey looking into many different aspects of library service which doesn’t require librarians to add a lot to their workload – don’t have to create a survey.
  2. The 4 dimensions reviewed are affect of service, access to information, library as place, and personal control The three scores are minimum, desired and perceived Data on library characteristics: volumes held, total expenditures, total staff, etc.
  3. Libraries are increasingly required to make their case as to why they are essential and need funding. In response, many have decided to create consortia to come together, but still had issue that LibQUAL+ can help with. OhioLINK is a consortium of 78 Ohio universities, colleges, community colleges and the Sate Library of Ohio which provide access to local and central catalogs, an online borrowing system, and nearly 100 research databases
  4. These additional questions were phrased to match the rest of the LibQUAL+ survey and formed with help from the National Library of Medicine. Timeliness is an important factor to health sciences library users, especially faculty, because of the content of their research. With research focusing on health issues of the present to actively improve lives, the researchers need and expect their libraries to provide current information as quickly as possible.
  5. The academic libraries included had bigger populations than those in the health services so they were able to use random samples rather than reaching out to everyone on campus. These libraries also found the open comments section to be extremely valuable because many people clarified the reason for their scores in a particular area or suggestions for possible changes. Sometimes these suggestions would come to fruition, for example a library partnered with a local food vender to create a café in the library to loosen up on a food rule many students hated as well as create a better environment to increase their “library as a place” scores. Used alongside other established assessment measures allowed them to flush out their responses and gather a wide array of essential data in different ways
  6. Overall, while the results of each case is interesting and educational, they are also dated and not the only takeaway that can come from this book. The best thing for people in our position to focus on is the administering and result of the survey in different environments. Common themes in libraries across the board: The choice to send the survey by email along with a reminder every few of days for the two weeks after whether it was to every email they had access to through the school database or to the random samples decided on. Able to do this because the survey is web-based and easily accessed through a url. Delved deeper into the responses with focus groups to get an understanding of why people scored the way that they did and what they could do to bring the scores up Many would implement a new service or update their programs and use the survey for the next year to assess how successful or unsuccessful the changes were. Many libraries were finally able to see which updates they should focus on based on what users needed most by scoring lower. These scores helped build strategic plans for libraries to show their usefulness to stakeholders and display why money needed to go to specific areas. Lastly, success with this survey and other assessment measures comes from those who are assessing knowing their users. Health services users are less likely to finish a survey if it is taking up too much time. Students are less likely to respond to surveys if they take place during certain parts of the semester.