1. In what ways, does your media product use,develop or challenge forms and conventions of real media products?
Both magazine have a bold masthead with a unique font which One main image dominates the cover of both magazines. It is also therepresents the magazine. The masthead of both magazine fills the main feature of the magazine. There is also information related to thewidth of the magazine and is stated in block capitals. To stand out main image on both covers. Both covers state the name of the artistagainst the block colour background that both magazines have, the and lets the reader know that there is further information in thecolour of the mastheads is also white. magazine about the artist.Both have short, EXPANDED (My Magazine) VIBE Each magazine hassuccinct sub lines/ its own appropriatesell lines and the colour schemeplacement of these related to the style itapply to the rule of portrays. Mythirds in order for it magazine follows ato frame the image scheme of theappropriately. The colours, red, pink,colour of the sell grey and white. Ilines also apply to chose these coloursthe colour scheme of as they were popularboth magazines. results in theMajority of the sell research I carriedlines for both out. Vibe magazinemagazine covers are carries a scheme ofexpressed in capital blue, white and red.letters as it is Similarly botheffective in capturing magazine used redattention. and white. They areThere is a barcode both bold coloursplaced in the bottom that capture attentioncorner of both instantly.magazines whichmakes it look more Similarly both magazine have an outline There is a photograph of a female onprofessional. it is of information in either a header or both magazine covers. From my research Similarities with my also required for footer. My magazine has a footer and I found that females are more popular on front cover and marketing purposes. Vibe magazine has a header. The purpose covers, especially across the genre both published music of this is to inform the reader of these magazine are based on. It attracts magazine front information featured in the magazine. readers making them want to purchase cover. the magazine.
The basic layout of bothEXPANDED (My Magazine) magazine is similar however VIBE obviously both magazines will differ with distinctive styles. There are differences in the style of font and placement of sell lines. Also my magazine uses a medium close up whereas Vibe magazine used a medium shot for the dominating image on the front cover. The sell lines on the magazine are different as they relate to the specifics of both magazine. For example the main sell lines on both will relate relevantly to what is on the cover of each magazine. My magazine consists of a footer highlighting artists that are mentioned in the magazine, this is to inform the reader further and interest them in purchasing the magazine. Vibe magazine does not have a footer however it does have a header. My magazine has a flasher offering the reader something more whereas Vibe magazine does not. Differences with my front cover and published music magazine front cover.
One of the obviousEXPANDED (My Magazine) VIBE similarities in both contents pages for the magazines is something all magazines follow: a colour scheme. Both magazines use 3/4 colours for the contents page which they feel are most complimentary to the magazine. My magazine uses blue, black, purple and white. Vibe magazine uses two different shades of grey, white and black. Both magazine have a set of contents where there is brief information about the article and then a page number next to it. This allows easy access for the reader as well as making it convenient. The masthead stating ‘contents’ for both magazines uses a similar font style. The style is bold and basic therefore stands out to the reader easily. The contents page of both magazines mentions the date. This informs readers with what issue it is and is useful Similarities with my contents page and for marketing purposes. published music magazine contents page.
The layout of both contentsEXPANDED (My Magazine) pages differ in many ways. I VIBE added an editors note in my magazine to address my readers personally. Readers may feel more interacted with the magazine this way as it gives them a personal insight to the magazine. Both magazines follow different colour schemes to suit their magazines. My magazine uses bold, vibrant colours that were popular in my research such as pink purple and blue. Vibe magazine uses black, white and grey to follow the consistent scheme of their magazine. I used several images to advertise different features that the magazine offers whereas Vibe magazine uses one dominating image of a female placed accordingly to the text. My magazine offers a full set of contents allowing the reader to access what is on every page conveniently. Vibe magazine only mentions the page numbers of certain Differences with my contents page pages. and published music magazine contents page.
SIMILARITIES • both magazine have images dominating a page • the main text is in black and another colour can be used to highlight significant pieces of text •Both follow the colour scheme that runs consistently through the magazine •The headline of the double page spread is placed accordingly to the magazine and expressed in capitals to stand out DIFFERENCES•I have used more than one image, I used a bold, eyecatching image on the left spread and then anotherimage as a faint background to the text on the rightspread•Both magazine follow a different colour scheme tosuit the style of the magazine•I chose to take a main quote out of the interviewand highlight it so it stands out and interests thereader in the spread
2. How does your media productrepresent particular social groups ?
My media product would convey a number of social groups, and break away from the stereotypical audienceassociated with the hip hop and RnB genre. Numerous key features associated with the genre would be things suchas: attitude, power, stylish, urban, baggy clothing, jewellery and upbeat fast/ rap music. To convey the RnB/ HipHop image, I got my model for my front cover to wear relevant clothing such as the baseball cap and baggy t shirt.As you can see this is very similar to the artist and fits in with the urban theme well. The genre is also oftenassociated with jewellery so I ensured my model was wearing jewellery that would stand out to the audience.Colours often associated with the genre are trendy and put together well to make a statement. In my model I keptthe scheme vibrant with colours like white, purple and pink. The genre is often stereotypically linked with a male,black audience. However to break away from this stereotype I used a female, Asian model to represent the genre.This is to show that there are a variety of audiences that link to the genre instead of just the stereotypical audience.
3.What kind of media institution might distribute your product and why?
The company would allow it to reach the audience by selling it from supermarkets, newsagents, music shops, gigs . It could also be advertised on the IPC website where IPC Media is a very successful company thatpeople could subscribe to the produces over 85 media brands. The companymagazine. publishes a wide range of magazine to suit everyone therefore my magazine being of a genre that does not exist in the company at the moment would not be a problem as they are all about the variety. They have a very wide audience range so there would definitely be people of interest to my magazine. Their brands collectively reach 20 million people every month so it would attract people to take a look at new magazines. Their audience consists of roughly being 44% men and two thirds women so there is a decent variety of gender. They clearly have knowledge in the music industry as the are the distributors of leading music magazine NME. To conclude I would say that distributing my magazine with the company would be great as it would allow the company to expand their audience and the genres they focus on. It would also be good for my magazine as the company has many great qualities.
My magazine alongside a magazine published by IPC Media www.ipcmedia.com
4. Who would the audience be for your media product?
SERINA AUDIENCE PROFILES KARIM •17 year old student from Coventry •18 year old student from and her favourite colour is green Wolverhampton and his favourite colour is purple•LIKES: singing, reading and music •DISLIKES: wasting food and •LIKES: eating, football and music walking •DISLIKES: wasting food and walking •Favourite band: Pretty Ricky •Favourite song: so confused by •Favourite artist: Kayne West Pretty Ricky •Favourite song:Diamonds Are forever•Other favourite artists/ bands: Tyga, T.i, Rihanna •Other favourite artists/ bands: Marvell,Tyga, Chipmunk, Rihanna •Buys her favourite bands CDs and downloads the rest •Buys his favourite bands CDs and downloads the rest on iTunes •Listens to music on iPod, Tv and iTunes •Listens to music on iPod, Tv and iTunes •Favourite music channel: MTV •Favourite music channel: MTV•Favourite radio station: Capital FM •Favourite radio station: Capital FM and Kiss FM
5. How did you attract/ address your audience?
I attracted the audience using bold,vibrant colours such as red, pink, white andpurple. I chose to use these colours as theywere amongst the most popular in my researchresults. I used white for the masthead as itwould stand out against the solid colourbackground and capture attention. I used red forthe main sell line as this would allow it to standout against everything and look almost as if it isjumping out of the page instantly attractingreaders. I also put a variety of interestingcover lines on the front cover so that oncereaders were drawn in by the bold colours usedthey would be keen on purchasing the magazineby reading the range of cover lines that wouldappeal to them. From my research I gathered thatpeople were most willing to pay £2-£3 for amusic magazine therefore I priced mymagazine relevantly to what would appeal to amajority audience. My magazine is priced at afair amount of £2. I addressed the audience by usinglanguage that was not too formal but morerelaxed and casual. This allows the audience tofeel more comfortable whilst reading theproduct.
I attracted the audience using bold,vibrant colours which followed my colourscheme. Keeping the colours consistent adds abetter and more professional look to themagazine which the audience will feel attractedto more. I used the research I gathered todecide how many images I use on my contentspage. The most popular feedback was too use anumber of three different photographs. I did soas I felt this would appeal to the audience most.Also using a variety of pictures balances out thetext giving the reader a good amount of both. To interact with readers on a morepersonal level I included an editors note. I feelthis gives the reader more and more of aninside aspect of the magazine. the language I used to address theaudience was not too formal. It was laid backand casual which allows them too feelcomfortable with the magazine. I also included the contents withbrief information and a page number which isconvenient. It also allows easy access to articlesfor readers. This is organised with the pagebeing placed on the left side in order for thepage to maintain a creative look.
AUDIENCE FEEDBACK Overall, how would you rate this magazine?
6. What have you learnt about technologies from the process of constructing this product?
InternetAdobe Photoshop Digital Camera TECHNOLOGIES USED Printer Adobe InDesign PC Blogger
USING ADOBE PHOTOSHOPThis shows one of my stages of development and how I used Adobe Photoshop to manipulate my photographs. I edited the picture to make the artist stand out and bring out the colours of the magazine, this allows it to appear more dominant on the cover. I adjusted the hue and levels of brightness and contrast. It is visible that the slightest bit of editing can make a big difference that is why Adobe Photoshop was a great software programme to use for the manipulation of my photographs.
USING ADOBE InDesignThis shows some of my stages of development and how I used Adobe InDesign to put my double page spread together. Here I added a drop shadow to the text as it allows it to stand out against everything else on the page better. I also changed the metrics to allow the text to fill the space better. Adobe InDesign had numerous features that I could use and try out too see what was best for the creation of my magazine.
7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Looking back at my college magazine I can see that I have learnt a lot about the conventions of making a magazine. Also I feel I grasped a better understanding of the programmes I used, such as: Adobe Photoshop, Adobe In Design. The overall image of my music magazine is clearly better than my college magazine. My college magazine consists of a simple, boring colour scheme whereas my music magazine is more vibrant and attractive to the eye. Also I used Photoshop to enhance my original images and allow them to become more eye catching in my music magazine. With my college magazine I didn’t use Photoshop to its maximum ability as it wasn’t something I was used to or knew how to use effectively. In the period of time between creating the two magazine I also got better at photography and My music magazine is better developed and enhanced with therefore was able to take better more use of software to make the magazine to a professional photographs and a variety of shots standard. My college magazine is dull and gave me a chance to for my front cover, contents page look at where improvement is required. and double page spread.
My college and music magazine contents pages are both clearly very different. I have used the same number of photographs on both contents pages however the overall look of both differ. My music magazine stands out more as it does not follow the basic look of the college contents. Also it looks a lot more professional as it has more information on the page and not many gaps in comparison to the college contents. Overall I think it is definitely clear that my knowledge and understanding of using software and creating a magazine have progressed for a better outcome.