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Think LA - Slides - July 2017

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These are the slides from my Presentation Elevation One-Day Seminar for @ThinkLA. No Videos

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Think LA - Slides - July 2017

  1. 1. PRESENTATION ELEVATION Michael Weiss @mikepweiss
  2. 2. YOU THEM HOW
  3. 3. MY GOAL FOR TODAY
  4. 4. Agenda • Intros 9:00 – 9:15 • Storytelling 9:15 – 9:45 • Personal Stories (Exercise) 9:45 – 10:15 • Bio Break 10:15 – 10:30 • Vulnerability & Fear 10:30 – 11:15 • You(Lecture) 11:15 – 12:00 • Lunch 12:00 – 1:00 • Eye Contact (Exercise) 1:00 – 1:30 • Them & How(Lecture) 1:30 – 2:30 • Bio Break 2:30 – 2:45 • Four Personalities (Exercise & Lecture) 2:45 – 3:30 • 3rd Times A Charm (Exercise) 3:30 – 4:00 • Wrap Up 4:00 – 4:15
  5. 5. WHO IS THIS GUY?
  6. 6. STILL CHASING THE ROCK ‘N’ ROLL DREAM
  7. 7. NOW YOU KNOW ME
  8. 8. EDUCATE INSPIRE ENGAGE
  9. 9. Be RESPECTFUL
  10. 10. FIRST THINGS FIRST Most people are not good LISTENERS
  11. 11. There is more LISTENING in the room than TALKING
  12. 12. FILTERS: Beliefs Values Attitudes Personality Culture Prejudices Interests Expectations Assumptions Memories Images past and future Past experience
  13. 13. External DISTRACTIONS
  14. 14. LET’S TALK ABOUT STORYTELLING
  15. 15. “WHILE FOOD MAKES US LIVE, STORIES ARE WHAT MAKE OUR LIVES WORTH LIVING” - Richard Kearney
  16. 16. BEING AUTHENTIC IS GREAT – BUT IT’S NOT ENOUGH
  17. 17. STORIES NEED STRUCTURE
  18. 18. YOUR BRAIN ON DATA ACTIVATES TWO REGIONS
  19. 19. BROCA’S: LANGUAGE PROCESSING WERNICKE’S: LANGUAGE & COMPREHENSION
  20. 20. YOUR BRAIN ON STORIES CAN ACTIVATE SEVEN REGIONS
  21. 21. MOTOR CORTEX: MOVEMENT BROCA’S: LANGUAGE PROCESSING SENSORYCORTEX & CEREBELLUM: TOUCH AUDITORY CORTEX: SOUNDS WERNICKE’S: LANGUAGE & COMPREHENSION VISUAL CORTEX: COLORS & SHAPES OLFACTORY CORTEX: SCENTS
  22. 22. STORIES ENGAGE THE BRAIN MORE
  23. 23. STORIES TRIGGER EMOTIONAL RESPONSES
  24. 24. YOUR MAIN OBJECTIVE: ELICIT EMOTION
  25. 25. MAKE ME CARE
  26. 26. PERSONAL STORIES
  27. 27. BIO BREAK
  28. 28. VULNERABILITY & FEAR
  29. 29. “IN ROCK ‘N’ ROLL IT’S REALLY ABOUT BEING AS VULNERABLE AS POSSIBLE AND GIVING THEM WHAT THEY WANT” - COURTNEY LOVE
  30. 30. “WE FEAR THAT WE ARE NOT WORTHY – AND THAT DISCONNECTS US” - Brene Brown
  31. 31. WE HAVE TO BE WILLING TO BE VULNERABLE* *DO SOMETHING WHERE THERE ARE NO GUARANTEES
  32. 32. "It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.” Theodore Roosevelt
  33. 33. WHEN YOU WALK INTO THE ARENA – EXPECT A FEW THINGS: Fear Self Doubt Comparison Anxiety Uncertainty
  34. 34. FEAR
  35. 35. “According to most studies, people’s #1 fear is public speaking. #2 is death. Death is number two. This means to the average person, if you go to a funeral, you’re better off in the casket than doing the eulogy.”
  36. 36. FIGHT OR FLIGHT
  37. 37. Stress Hormones CORTISOL & ADRENALINE
  38. 38. If you feel like you shouldn’t be somewhere; FAKE IT. Do it NOT until you make it – but until you BECOME IT. - Amy Cuddy
  39. 39. BIO BREAK
  40. 40. YOU
  41. 41. #1 RULE: This is not about you. It’s about the AUDIENCE.
  42. 42. You are not the HERO
  43. 43. You are YODA The audience is LUKE SKYWALKER
  44. 44. You are here to SERVE
  45. 45. But we’re AGENCY PEOPLE
  46. 46. We are in the business of PERSUASION
  47. 47. Aristotle said that one of the most important parts of a speech is to PRODUCE PERSUASION
  48. 48. Communication is the TRANSFER OF EMOTION Seth Godin
  49. 49. What is your STYLE?
  50. 50. It is critical that you IDENTIFY & ACCEPT your style.
  51. 51. Until you do, you will not be able to FOCUS on what you want to say.
  52. 52. Get OUT of your HEAD
  53. 53. “Wanting to be SOMEONE else is a waste of the person YOU ARE”- Marilyn Monroe
  54. 54. “Once we believe in OURSELVES, we can risk curiosity, wonder, spontaneous delight, or any other experience that reveals the HUMAN SPIRIT.” - ee cummings
  55. 55. If you are not NERVOUS you are not HUMAN
  56. 56. Be COMFORTABLE
  57. 57. Be NATURAL
  58. 58. “You’re never really COMFORTABLE. Even though you may think you are…you really aren’t.”
  59. 59. Are you CASUAL?
  60. 60. Are you FORMAL?
  61. 61. What about your CADENCE?
  62. 62. Are you a FAST talker?
  63. 63. Or do you TAKE YOUR TIME?
  64. 64. The power of the PAUSE
  65. 65. Punctuation is to readers as pausing is to your LISTENERS- Keith Bailey
  66. 66. “The right word may be effective, but no word was ever as effective as a rightly timed PAUSE”- Mark Twain
  67. 67. SHOWS CONFIDENCE SLOWS YOU DOWN GIVES YOU TIME TO CATCH UP GIVES THE AUDIENCE TIME TO ABSORB
  68. 68. How do you use your HANDS?
  69. 69. Are you aware of your FACE?
  70. 70. How do you use your BODY?
  71. 71. At the 1988 DNC Clinton was BOO’ED off the stage
  72. 72. Clinton uses his HANDS better than anyone
  73. 73. Cadence
  74. 74. Repetition REPETITION Repetition
  75. 75. It was hard not to feel his PASSION
  76. 76. It comes down to CHARISMA
  77. 77. A personal quality making a person capable of INFLUENCING or INSPIRING large numbers of people.
  78. 78. Is it INNATE or can it be LEARNED?
  79. 79. CLTs* (Charismatic Leadership Tactics) * John Antonakis, Marika Fenley, and Sue Liechti
  80. 80. Metapho r
  81. 81. Story
  82. 82. Want to learn how to tell a better story? WATCH COMEDIANS
  83. 83. Confidenc e
  84. 84. If you don’t believe it NEITHER WILL THEY
  85. 85. We need to stop being CONTROLLING & PREDICTING
  86. 86. EMOTIONS are CONTAGIOUS
  87. 87. LUNCH
  88. 88. Eye Contact Exercise
  89. 89. THEM
  90. 90. The human brain not only looks for the UNEXPECTED but actually craves it Gregory Berns
  91. 91. Create TENSION
  92. 92. Open with the CONCLUSION
  93. 93. It creates MYSTERY
  94. 94. It unravels a PUZZLE
  95. 95. THE PITCH THE WORKING SESSION
  96. 96. Let’s talk about THE PITCH
  97. 97. Your proposal is factual and filled with PROCESS AND BUDGETS
  98. 98. Your pitch is EMOTIONAL, ENGAGING & INSPIRATIONAL
  99. 99. READ YOUR PROPOSAL DEVOURED YOUR WEB SITE KNOW YOU CAN DO THE JOB
  100. 100. Bottom Line YOU ARE IN THE ROOM FOR A REASON
  101. 101. Now is NOT the time to talk about ME ME ME
  102. 102. Now is the time to talk about THEM
  103. 103. This is just another MEETING
  104. 104. A Presentation Is Not A Meeting; IT’S A PERFORMANCE
  105. 105. Let’s talk about THE WORKING SESSION
  106. 106. Nancy Duarte
  107. 107. HOW
  108. 108. STORYTELLING STORYTELLING
  109. 109. Campfires have been replaced with PROJECTOR BULBSNancy Duarte
  110. 110. You don’t have to tell the ENTIRE STORY
  111. 111. RULE OF
  112. 112. The 3 Little Pigs Goldilocks & the 3 Bears The Good, The Bad & The Ugly Stop, Drop & Roll Location, Location, Location Duty, Honor, Country Veni, Vidi, Vici
  113. 113. It’s ALL they can remember
  114. 114. Be RESPECTFUL
  115. 115. # 1 Exercise boosts BRAIN POWER
  116. 116. If we didn’t move we would have been EATEN
  117. 117. UNPLUG
  118. 118. GO ANALOG
  119. 119. Multitasking is a MYTH
  120. 120. #4 We do not pay attention to BORING THINGS
  121. 121. Do something different EVERY 10 MINUTES
  122. 122. #1 0 Vision trumps all other SENSES
  123. 123. HEAR a piece of information and 3 days later you’ll remember 10% OF IT
  124. 124. ADD A PICTURE and you’ll remember 65%
  125. 125. CHOOSE YOUR TOOL
  126. 126. Too often we build our presentations AROUND OUR DECKS
  127. 127. I want you to build your decks AROUND YOUR PRESENTATIONS
  128. 128. Swab The Decks
  129. 129. Beware Of The Bullet Points
  130. 130. Why I Love Dolphins I Met One Once It was a summer day in Florida..... – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. consectetur adipiscing elit. – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. Lorem ipsum dolor sit amet, consectetur adipiscing elit – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. Lore issue dolor sit amen, consectetur adipiscing elit – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. Lorem ipsum dolor sit amet, consectetur adipiscing elit – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. – Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean enim massa, aliquam et bibendum eget. (c) 2012 - NOAA - Why I Love Dolphins Presentation February 2012 #1
  131. 131. IDEA PER SLIDE
  132. 132. Slides are for SUPPORT ONLY
  133. 133. Say no to ANIMATION
  134. 134. HI-REZ images only
  135. 135. Your slide deck is NOT a HANDOUT
  136. 136. ENSEMBLE PRESENTING
  137. 137. “Jazz, like any language, has its own grammar and vocabulary. There’s no right or wrong, just some choices that are better than others.” - Wynton Marsalis
  138. 138. # 1 Spend time TOGETHER
  139. 139. #2 Take calls TOGETHER
  140. 140. # 3 Rehearse TOGETHER
  141. 141. YOU THEM HOW
  142. 142. Setting Up THE ROOM
  143. 143. Got Mac?
  144. 144. Lights ON
  145. 145. Thermostat DOWN
  146. 146. Check Out The LAYOUT
  147. 147. 7 Things You MUST DO Before You Present
  148. 148. # 1 Clear Your CACHE
  149. 149. #2 Close EVERYTHING
  150. 150. # 3 Check your VOLUME
  151. 151. # 4 Put Your Presentation On Your DESKTOP
  152. 152. # 5 Go To The BATHROOM
  153. 153. # 6 Take A Sip Of WATER
  154. 154. #7 Take A Deep BREATH
  155. 155. BIO BREAK
  156. 156. FOUR PERSONALITIES
  157. 157. ASK TELL PEOPLE TASK
  158. 158. ASK TELL PEOPLE TASK Analytical
  159. 159. TO BE RIGHT
  160. 160. ASK TELL PEOPLE TASK Analytical Driver
  161. 161. RESULTS
  162. 162. ASK TELL PEOPLE TASK Analytical Driver Amiable
  163. 163. APPROVAL
  164. 164. ASK TELL PEOPLE TASK Analytical Driver Amiable Expressive
  165. 165. RECOGNITION
  166. 166. ASK TELL PEOPLE TASK Analytical Driver Amiable pressive Indifferent Handshake Quiet In Voice & Posture Asks Questions Does Not Make Statements Tends to Lean Back
  167. 167. ASK TELL PEOPLE TASK Analytical Driver Amiable pressive Indifferent Handshake Quiet In Voice & Posture Asks Questions Does Not Make Statements Tends to Lean Back Firm Handshake Aggressive Tone Changes In Voice Quick / Clear Makes Statements Tends to Lean Forward
  168. 168. ASK TELL PEOPLE TASK Analytical Driver Amiable pressive Indifferent Handshake Quiet In Voice & Posture Asks Questions Does Not Make Statements Tends to Lean Back Firm Handshake Aggressive Tone Changes In Voice Quick / Clear Makes Statements Tends to Lean Forward Infrequent Eye Contact Poker Faced Acts With Caution Wants Facts / Details Limited Hand Use No Small Talk
  169. 169. ASK TELL PEOPLE TASK Analytical Driver Amiable pressive Indifferent Handshake Quiet In Voice & Posture Asks Questions Does Not Make Statements Tends to Lean Back Firm Handshake Aggressive Tone Changes In Voice Quick / Clear Makes Statements Tends to Lean Forward Infrequent Eye Contact Poker Faced Acts With Caution Wants Facts / Details Limited Hand Use No Small Talk Great Eye Contact Animated / Facial Expressions Smiles / Nods / Frowns Little Effort For Facts Hands Free / Palms Open Up Shares Personal Feelings
  170. 170. Analytical Driver Amiable Expressive THE WAY THEY TALK • STATES & COMMANDS • DIRECT ASSERTION • STATES & COMMANDS • DIRECT ASSERTION • ENQUIRES • INDIRECT ASSERTION • ENQUIRES • INDIRECT ASSERTION
  171. 171. Analytical Driver Amiable Expressive TONE OF SPEECH • LOUDER • USES VOICE TO EMPHASIZE POINTS • QUIETER • DOES NOT VARY VOICE MUCH • LOUDER • USES VOICE TO EMPHASIZE POINTS • GETS EASILY EXCITED • QUIETER • DOES NOT VARY VOICE MUCH
  172. 172. Analytical Driver Amiable Expressive LISTENING PATTERN • POOR LISTENER • CONTROLS CONVERSATION • INTERRUPTS • SUMMARIZES • LISTENS – BUT DOESN’T LOOK LIKE THEY ARE • LISTENS • REACTS TO WHAT YOU SAY • TALKS A LOT • GOOD LISTENER • REACTS TO WHAT YOU SAY • CARES
  173. 173. WHEN DEALING WITH DRIVER DO’S: • FOCUS ON PRESENT • BE BRIEF • SHORT-TERM RESULTS • GIVE OPTIONS • LET THEM “FEEL” IN CONTROL DONT’S: • FOCUS ON FUTURE • GIVE TOO MUCH INFO • BE AMBIGUOUS • GET PERSONAL • BACK DOWN
  174. 174. WHEN DEALING WITH EXPRESSIVE DO’S: • FOCUS ON FUTURE • TELL STORIES • SEEK THEIR INPUT • COMPLIMENT THEM • ENCOURAGE CREATIVITY DONT’S: • GET STRAIGHT DOWN TO BIZ • DWELL ON DETAILS • BE IMPATIENT WITH TANGENTS • BE TOO SERIOUS • PUT DOWN ENTHUSIASM
  175. 175. WHEN DEALING WITH AMIABLE DO’S: • FOCUS ON TRADITION • BE FLEXIBLE • BE PERSONAL • ALLOW TIME TO “FEEL GOOD” • EMPHASIZE TEAM APPROACH DONT’S: • PUSH FOR TOO MUCH DETAIL • HURRY THEM • BE COOL OR IMPERSONAL • CONFRONT • ATTACK
  176. 176. WHEN DEALING WITH ANALYTICAL DO’S: • FOCUS ON PAST, PRESENT & FUTURE • TALK FACTS • FOCUS ON DETAILS • TELL EXACTLY WHAT YOU WILL DO • ALLOW TIME TO PONDER • ASSURE THEY ARE RIGHT DONT’S: • BE VAGUE OR ILLOGICAL • BE INTOLERANT OF DETAILS • OVERLOOK THE PAST • RUSH • BE OVERLY CASUAL
  177. 177. 3rd Time’s A Charm
  178. 178. ve learned that people will forget what yo said, people will forget what you did, but people will never forget how you made them feel.” - Maya Angelou

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