3. My mood board consists of different bands, celebrities and magazine covers.
Personally, I am a huge Beyoncé fan, so anything she is involved in, interests me. For
example, the Billboard magazine cover is representing her in as a idol of music by her
posture and being feminine and confident, then naming her the ‘woman of the year’
next to the image. This would particularly appeal to female audiences to see how she
has got to where she is and how she has gained all this success especially to Beyoncé
fans like me. I also have two pictures of models, one is on Vogue magazine, and one is
on the Victoria's secret runway. These two images communicate with the principle of
the Billboard magazine as they are showing confident women with in music. This again
appeals to women and could encourage them to look healthy and take pride in what
they look as the models are fairly well looked after which promotes a positive image
for this genre of music. I have also included bands on the top right hand side of the
page, including Arctic Monkeys and the Black Keys. These two bands in particular are
very popular for their music and not necessarily for their exposure in magazines.
Therefore I’m going to imitate non mainstream bands being within my magazine. All
the studio photos have at least one model having direct address at the camera which
establishes a connection with the audience.
4. Font
I chose these fonts because
personally to me they came
across as Unisex. Although
my magazine is a
fashion/music magazine that
is aimed mainly at women, I
don’t want the layout to be
extremely girly and cliché.
However, the ‘Budmo’ font
seems really appealing and
has a burlesque twist from
America which is obviously
aimed at female audiences.
The ‘Riesling’ font at
the top is like a
1920’s Theatre
billboard font, which
could connote plays
with women dancing.
Alongside this it’s
quite a curvaceous
font suggesting
femininity.
5. Colour Scheme
Most of the colours I
have chosen are gender
neutral despite the fact
that my magazine is
aimed at a female
audience. However, all
the colours in general
still give off a female
view. When using the
colours I can link them
with the mise en scene
on my magazine and
relate to the
photographs which
could give it a good
structure.