Media

2. I have chosen these images as they represent an indie/ hip-hop/ R&B genre. My magazine is going down Vibe type of magazine. An example
of the genre on my mood board is the images of artists such as Rihanna, J Cole, Nicki Minaj and The Weekend. These are well recognised
artists who are progressing in the industry and are very current and appealing to the youth of today. The artists appeal to the specific target
audience. The image of J Cole’s album cover is very recognisable and therefore appeals to the audience. The white text of the album cover
also allows the album cover itself to stand out. The magazine will cover many different genre’s and therefore I have included images of indie,
pop and hip-hop. Images of concerts are also placed on my mood board as they are very relevant to these artists lives. They are wealthy and
successful artists. Fashion is also placed on my mood board as it is an essential part of these artists in their day-to-day lives.
Proposal Plan
Genre - Magazine will include indie, hip-hop, R&B – ‘Vibe’ type magazine
Audience – young adults/ teens
Institution (Publishing House) – Bauer Media
Representation – Pose front page straight at camera/ serious throughout
-Up to date fashion quite casual
-Reinforces successful serious artist
MOOD BOARD
EVALUATION

3. PROPOSAL
My magazine will include different types if music genre, these being genres such as indie, hip-hop, urban, R&B etc. I will include an opening page,
contents page and double page spread. On the opening page I will include sell lines and have a female model looking directly into the camera with a
straight/serious face, similar to Vibe magazines. I will include a big masthead saying ‘Vibe’, a barcode, price, website and issue number. On the contents
page I will include an image of the same female model but rather than focusing just on the face I will photograph more of the body and the model will not
directly be facing the camera, this will be the background of the page, I also will include columns about features and fashion, and the date. The colour
scheme will similar to the front cover.
My target audience will be teenage girls, age range being 16-19. This is because the models included in my magazine will be feminine, however the
magazine itself will not be overly girly, more edgy/indie/hip-hop. The class I will be aiming my magazine towards is the ABC1. This is because I aim to
target my audience to people with disposable income, allowing them to happily purchase my magazine. The lower class may not be interested in
purchasing magazines as they have other priorities. I will include other subtitles about apps and subscribing, with a brief description underneath all
subtitles. The contents page will include page numbers and information as to what each page is about. My target audience is also
mainstreamers/conformists as a lot of people listen to these different types of genre.
The publishing house I will use is Bauer Media. I will publish my magazine monthly and have an average of 4 pages. The audience will benefit from reading
my magazine as it will update them on current artists.
Representation
The artist (cover model) in will be looking directly at the camera with a serious face rather than smiling etc. The cover model will appeal to the younger
generation as the artist will be very current and modern, relevant to the teens themselves. The body language and attitude of the model will be casual,
mysterious and laid back. Any subtle jewellery worn will suggest wealth and is also attractive to the target audience as it is likely to be something they
aspire to have themselves. This is significant and relevant to the audience and the magazine as a music magazine. The artist will wear more casual
clothing rather than anything extraordinary suggesting that the artist is similar to her fans despite fame and wealth. In all vibe magazines artists are
more casual and serious, this will be a theme present in my magazine also.