The document describes Hotel Inner Circle, a 3-star hotel located in Hyderabad, India. It provides details about the hotel's amenities, facilities, rooms, and food offerings. The hotel aims to provide a comfortable stay for holidays, social gatherings, and business. It is managed by Mr. Vinay Saboo and has been operating since the 1980s. The hotel focuses on vegetarian cuisine and believes in treating guests with hospitality.
5. About the Outlet
Managed by:- Leadership and guidance of
Chairman & Managing Director Mr. Vinay Saboo.
Beginning:- 1980’s
Dealing in:- Mopeds, a leading multi-faceted
Companies in India with agencies of renowned
Company brands under its belt.
Mr. Vinay Saboo’s vision:- Foresight and plans was
extremely successful which lead to the birth of
establishing a 3 Star Hotel, christened as Hotel
Inner Circle.
6. Chairman’s Message
Inner Circle thoroughly believes in the popular Indian
saying – “Atithi Devo Bhava” which means ‘Guest is God’.
“Excellence”, “is not a matter of chance. It is a matter of
choice. It is not a thing to be waited for. It is a thing to be
achieved — VINAY SABOO.
7. Hotel Features
Ensured Comfort.
Convenience and fine dining experience with
contemporary amenities.
Room service.
Internet,
24-hour front desk,
Air conditioning,
Parking,
Travel desk,
Wheel chair access,
24-hour security, and doctor-on-call.
A business centre is provided to the corporate travellers.
Pure vegetarian delights.
10. Meetings & Events
Inner Circle is the premier
destination for successful meetings
and hosting social events.
Conduct
trainings.
Business
ventures.
Host social
events like
birthdays and
kitty parties.
11. Ice n’ Spice
Impeccable 100% vegetarian food that is pure delight.
There specialities are:-
• Hyderabadi.
• North Indian.
• South Indian.
• Chinese.
• Continental.
12. Offers & Packages
Inner Circle has exciting packages and
brings the best there is to offer with a
wide range of activities• Couple Retreat
• City Of Pearls Tour
• Splendid Summers
(Package includes):-
Welcome drink and healthy snack
Superb vegetarian breakfast spread
Healthy and delicious vegetarian lunch and dinner.
Scrumptious packed lunch of customer choice
Children below 10 stay absolutely free for double
occupancy.
15. Features
120 Dedicated Employees
Customer Satisfaction
Quality /Quick Service
Helpful / Cooperative Staff
Affordable Rates & Trust Worthy
Comfortable & Standardization
& 100% Pure Vegetarian
Location & Surroundings
Efficient Space
Right Ambience for Business & Holidays
People
Process
Physical
Evidence
16. Strategy adopt by the outlet
Concentrate more on corporates.
Hired marketing people for
contracting the customers.
Most moving food is North
Indian Cuisine.
Pure Vegetarian.
Direct contact with people.
17. Suggestions on the improvement of marketing
strategies-
• Do an audit of the hotels’ web site.
• Have a look at what the competitors are doing.
• Make sure that visitors to the web site can navigate to the rooms and
booking engine as soon as possible.
• Make sure that the website has the functionality to load quickly and
the high quality of photographs of the hotel in the website for photo
gallery.
• Showcase the hotel online for the guests to choose the room they
want and access to contact the management easily.
• Advertising sometimes fetches good to grow in the industry and
challenge the competitors in the plane.
• Customize the bookings, differentiate on packages and leverage the
social media.
18. CONCLUSION
As hoteliers’ takes steps towards an
improved digital marketing strategy, some
common traits stand out: control, customization,
differentiation. This should be followed by the
hoteliers’ to make the customers differentiate
their hotel from everyone else.
The product, service and the hotel
are in good old as on date. To maintain this
standard and move a step ahead they have to
expand the services to the level to get
recognized by the guests that walk in.