Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

eBook reading Platform Crema vs kindle

  • Login to see the comments

eBook reading Platform Crema vs kindle

  1. 1. YES24.COM 대한민국 1등 인터넷 서점 Reading Platform ? Crema vs. Kindle이선재 / YES24 마케팅본부 (Facebook @shophen) http://www.flickr.com/photos/matthewfield/23060018shophen@yes24.com
  2. 2. Kindle DeviceKindle Apps eBooks MagazinesNewspapers Movies Songs TV shows
  3. 3. Some numbers, Kindle Kindle 7M++(2011) Device Kindle Fire 5M++ Kindle Apps 10M~50M++ eBooks Magazines Newspapers 18M++ Movies (1.3M+ eBooks) Songs $5.4 Billion (2011) TV shows $9.2 Billion (2017) http://en.wikipedia.org/wiki/Amazon_Kindle
  4. 4. Kindle Device http://en.wikipedia.org/wiki/Amazon_Kindle1 st.2007.11 2 nd.2009.02 3 rd.2010.07 4 th.2011.09 5 th.2012.09 Fire.2011.09 FireHD.2012.09
  5. 5. Kindle Singles(2011.01~) 30~90 page e-chapbooks in one our reading priced $1~$5 3.5 million sold
  6. 6. Kindle Direct Publishing(KDP) Authors, 70% of the profits 27 of the top 100 kindle books Fifty Shades of Grey, 1m Copies++
  7. 7. KDP Select “Lending Library” 75,000 books available for Prime members 295,000 titles borrowed in one month $700,000 fund raised Writers earned $1.7 per borrow One book a month for free with no due dates.
  8. 8. Kindle Textbook Rental Save up to 80% off the print textbook Pay only for the time you need(30~360 days) Rent once, read everywhere(PC,Kindle,Mobile) Notes are stored in the Amazon Cloud and can be automatically synced if you re-rent.
  9. 9. Amazon Revenue(2011) Amazon, $48 billion eBook, $5.4 billion (11.2%)
  10. 10. eBooks outsell Paper Books.
  11. 11. Amazon Kindle 성공 ?! $5.4 B (11.2%)Contents 18M / 1.36M(eBook)Terminal 10M~20M / 10M~50M(Apps)( Device) Kindle Singles /Platform Kindle Direct Publishing / KDP Select(Lending Library)Network Wifi / 3G  Cloud
  12. 12. Crema Platform Crema Device Crema Apps eBooks . . .
  13. 13. Some numbers; 예스24 Crema Crema touch 6,000 Device (2012, 2만) Crema Apps 450,000+ eBooks 8만 titles  20만 로멘스/무협 Magazines 571% (일매출) Comics .
  14. 14. Crema Device 1st. Crema touch(2012.09.10) 2nd. Crema ??? (2012.??.??)
  15. 15. 그래출판 (2012.09~) 56건 eBook published 로맨스,판타지,무협 위주 priced 1,000원~3,000원
  16. 16. 예스24 연재 플랫폼 ? 2012년 연말 오픈 예정 Series 연재  Self Publishing(7:3) 정액제 도입 예정
  17. 17. 예스24 크레마 성공 ?! 1% !Contents 20만+(eBook)Terminal 2만+ / 45만+(Apps)( Device) 그래출판 /Platform 예스24 연재 플랫폼 / 전자도서관 연계Network Wifi  Cloud
  18. 18. All big changes start fromsmall changes !!

×