The document provides tips for indie game studios to promote their games, studio, and find partners. It recommends creating a press kit with game information, trailers, screenshots and studio bios. It also suggests using social media like Twitter daily to engage followers, Facebook to target audiences, and LinkedIn for business connections. Attending events is presented as a way to meet industry experts, media, and potential partners in person and get feedback on games.

1. Stanislav Novokhatko
GDBAY

2. Define your goals:
● Proof of concept at pre-production
● Playtest your build
● Grow your players audience
● Find Publisher
● Find Investments
● Get Mentorship or Feedback
● Find like-minded people
English Only!

3. 01

4. Help press, let’s players and bloggers learn about your
studio and games with ease!
● Games (what’s so great about your game?)
● Game Trailer or Concept Trailer, Gameplay Video, Music
● Gameplay Screenshots, Artworks, Concept-art
● Studio bio, Team, Awards
● Logos and icons
● Contacts, Socials, Website, Links
https:/
/www.campervangames.com/press/shapearcade/
https:/
/dopresskit.com

5. ● Make it less than 2 minutes long
● Get your viewers hooked with the first 3-5 seconds
● Make it sound like a pro
● Awards and Testimonials
Extra tip: Constantly make a lot of high resolution
screenshots!

6. All-in-one document to share with publishers, investors,
business partners and just for introduction!
● General game profile
● Game Setting, Mechanics, Target audience, Monetisation
● What’s so great about your game?
● Art and Visuals
● Development timeline and budget
● Team profile

7. Create an impressive media spotlight for your studio and
projects that will engage not just the business audience, but
your future players as well.
● Convert visitors to Players or Business Partners
● The most important things at the top of the website
● Call to action, socials, contacts
https:/
/sayriadventure.com
https:/
/portaldogs.com
https:/
/shapearcade.com
https:/
/www.coldcomfortgame.com

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9. Do not underestimate the power of Twitter
● Make your pool of hashtags
● Post, like, retweet and follow new accounts daily
● Follow the top influencers, communities.
● Be creative, be funny! It’s games industry!

10. A great place for game news, updates, and
announcements.
● Use Facebook Pixel at your Website (GDPR)
● Target your audience with updates
● Search for local and global groups for game devs
● Maintain your dev blog, post weekly
● Screenshots, Video, New updates, Team
● Post valuable content

11. The greatest place for the new business opportunities!
● Power-up your business profile
● Create your company page profile, invite your team
● Make ONLY meaningful connections

12. ● Share trailers, show off works in progress
● Give your followers a look behind the scenes
● Make short videos

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14. ● Do research of upcoming events
● Attend events with matchmaking platforms
● Fill out your profile
● Create the DB of all connections, people,
companies
● Request meetings with Industry Experts, Mentors
● Ask advice, help, feedback for your game
● Collect emails, invite to join socials
● Meet media and lets players
● Participate as a Speaker
● Join indie showcases

15. ● GDBAY.Network
● Itch.io
● Discord and local communities
● Indie Game Business
● Pocket Gamer Connects Digital

16. sn@gdbay.com