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PROJECT :
                                                                                                  Cayo
                                                 TITLE :
                                                           Product Development
                                                                                     CLIENT : CoastNew Zealand
                                                                                            PROJECT CODE : 5401

                                                                                                  DATE : 29/04/09

                                                                                       AUTHOR : Locus Research

                                                                   KEYWORDS :       Cayo, Production, Furniture




DOCUMENT RELEASE :               Confidential          Public
COPYRIGHT NOTICE : This document and the research it contains has been undertaken
explicitly for the use of Locus Research. No part of this document can be used or disclosed
without express written consent.
Cayo Collection
Coast New Zealand (Coast) is based in Auckland, New Zealand; specialists in their field, they produce
a variety of furniture, furnishings and luggage designed to reside and endure in the outdoors. Locus
Research was approached by company director, Alex Webster, at the beginning of 2008 to discuss
options for the revamp of the Cayo Collection, a range of solid timber outdoor furniture.
The Project Context                                        This discovery prompted Alex to approach Locus with an
                                                           objective to revamp and redesign the range to endure
The initial design of the Cayo furniture was found to be   in the outdoor environment. The issues were discussed
unsuitable during prolonged use in the outdoor context     and outlined at the outset of the project, including a
for which it was originally intended. Unfortunately,       desire by the project team to reformat the products
the use of Tasmanian oak throughout the range was          to make them more appropriately sized to both the
established as inappropriate in the harsh NZ coastal       consumers and the outdoor living context.
climate; UV exposure and high salt and humidity levels
causing the timber to warp and split over time.            The Approach
Figure 1. Documentation from the Production Process
                                                           Locus underwent a period of material and process
                                                           analysis to establish the most feasible options for
                                                           producing a range of long lasting outdoor furniture that
                                                           retains a purchase quality in the products.
                                                           Timber
                                                           The first strategy the design team employed was the
                                                           decision to design using timber sourced from a Forest
                                                           Stewardship Council (FSC) certified forest and producer,
                                                           Pacific Wood Products in the Hawkes Bay (www.pwp.
                                                           co.nz).
                                                           It was determined that the timber needed to be treated
                                                           for use outdoors and must restrict the movement that is
                                                           common in timber products. Clearwood, a finger-jointed
                                                           radiata product was chosen as the new substrate for the
                                                           furniture. The finger-jointing process leaves the timber
                                                           free from defects and provides a stable material that
                                                           is more resistant to movement than standard timber
                                                           lengths. The timber is also preservative treated with
                                                           pyrethrum to the H3.1 durability standard for building
                                                           materials.
As an additional bonus, the use of Clearwood reduced          Figure 3. Assembly of Cayo seat frame
the weight of the units significantly, enabling them to be
manoeuvred with more ease throughout the spaces they
inhabit.
Finishing
The Design team had previously undertaken an
assessment to establish the key environmental impacts
of exterior timber products; this used Life Cycle
Assessment (LCA), and determined that Coatings
(repeated every 1-2 years) are responsible for the largest
impact of an exterior timber product.
It was essential that the finish on the new range was
able to protect the products from the elements long term
and require only minimal maintenance. Painted finishes
outperform stains and oils in both of these aspects so
a selection of paints was trialled to find a suitable paint
system.
The team worked with Resene to select and develop a
water based enamel system with an extended life span
that would be finished in a factory environment to 120
micron dry film build. Lustacryl, a semi-gloss waterborne
enamel, was chosen for its enduring qualities in the
exterior environment. This same paint is used for
exterior cladding on homes and with a high LRV (Light
Reflectance Value) can be guaranteed for a lifespan of
up to 10 years with only minimal cleaning required to
maintain a high quality finish.
Manufacture                                                   standardised components were utilised to reduce both
The revamped collection is now manufactured by Opco,          production time and cost for each product. The range
an ISO 14001 certified manufacturer. Opco was the first       has been designed to completely knock down without
Furniture manufacturer in NZ to obtain this internationally   diminishing the assembled product aesthetic value (by
reputable environmental management standard. Other            using stainless fasteners) to ensure freight impact is
components are also manufactured by Accord Precision          minimised in transit to market.
(Stainless) which are also ISO 14001 certified.               Sizing of the units was decreased to accommodate
Units for the original Cayo range were being produced         the general populace who do not fall within the 95th
at extremely high cost so simplified assembly and             percentile of human dimensions. This reduced the
                                                              volume of material that was necessary for each unit and
Figure 2. Newly painted components from the Cayo range
                                                              further impacted on the overall unit cost.
                                                              It was apparent that Coast was lacking a structured
                                                              production process so CAD modelling of the products
                                                              was undertaken to produce precise manufacturing
                                                              documentation and systems were set in motion for
                                                              straightforward production of the revamped range.

                                                              Environmental Sensitivity
                                                              Firstly, the Cayo is created primarily from materials
                                                              (timber, paint and custom fixtures) sourced in New
                                                              Zealand, and uses an audited New Zealand supply chain
                                                              which includes the timber, manufacturing and paint.
                                                              The product is constructed from a climate positive
                                                              material that is grown, processed and manufactured
                                                              by an environmentally credible (and externally audited)
                                                              supply chain in New Zealand. The material is sourced
                                                              from an FSC certified producer which ensures that all
                                                              material comes from a sustainable plantation. FSC is the
                                                              gold standard internationally and includes environmental,
                                                              economic and social factors in the production, chain of
                                                              custody and forest management.
                                                              The timber is primed and painted to provide an extended
                                                              period of use and increased durability, in effect it keeps
the product looking better for longer. The product can        A New Solution
also be easily repainted further extending and protecting
its expected lifespan.                                        The recreated Cayo range reinterprets timber furniture
                                                              for the modern life, by extending the life span and
Strong UV light rapidly degrades unpainted timber,            reducing product maintenance. Its elegant simplicity
and timber stains, whereas a paint with high Light            will be at home in many different environments and
Reflectance Value (LRV) is known to reflect the light and     architectural styles.
maintain is surface integrity for longer. The paint surface
will not require maintenance for a period of 7-8 years        The range uses the latest manufacturing technology in
compared to a similar stain which would require annual        the raw material processing (the timber), the machining,
resurfacing, whilst at the same time degrading timber         and the finishing. All products are made using painted
quality over a similar period.                                timber from a sustainably managed source and created
                                                              with an attention to detail that is particular to Coast,
Innovative Features                                           including the use of stainless fastenings and stylish
                                                              furnishings in hardwearing sunbrella fabric and dripore
The Cayo products are manufactured from a renewable           foam.
FSC certified timber and feature a robust and durable
                                                              Figure 5. Cayo Two Seater Couch
water based enamel finish that delivers a smooth finish
and beautifully contrasts the cushions and fabric. The
fixtures are from stainless steel ensuring they last as
long as the product does. This combination has delivered
significant durability enhancements for the Cayo range
in the outdoor furniture sector. Current timber products
are finished with stains which typically have a lifespan
of less than two years. The Cayo water based enamel
finish cross-links with the timber providing a hard and
wear-resistant layer. The minimum lifespan is 5 years
but would likely exceed 10 if the finish is washed
periodically. This represents a significant performance
improvement.
All fabrics are Sunbrella Marine Grade which has an
extended life span that aligns with the timber finish.        Summary
The Cayo range has been field tested with a wide range        The important design decisions for the Cayo range can
of body types to establish an effect sizing framework.        be summarised as follows:
This included a structured assessment phase during
                                                                   FSC certified timber supplier with a closed loop
design and development. The Cayo features generous                 manufacturing environment
arm rests finished in an extra layer of paint to ensure
                                                                   Selection and use of a rapid growing plantation species
they last as well as the rest of the unit. These arm rests         from NZ
provide a great rest for drinks, books, and more.
                                                                   Selection of a water based enamel paint system to keep
The aesthetics of Cayo are understated and simple                  the product looking good for longer.
elegance. Detailing is kept to a minimum to ensure                 Selection of a light colour that will effectively reflect light
the design works effectively in its environment. The               extending surface life.
Cayo range offers relaxed seating and can be used                  Reduction in overall foam volume
both indoors, in outdoor rooms or in a totally exposed             Use of stainless fasteners for durability and the fact they
situation. High quality materials provide real versatility.
Figure 4. The revamped Cayo Collection
do not require coating.




www.coastnewzealand.co.nz
locusresearch™ is a design company with fresh                  an overarching commitment to sustainable product
ideas on design and research. We operate in the                design (SPD) from research into SPD through to
four broad areas of Design, Applied Research,                  commercial applications of the products that
Sustainability, and Manufacturing.                             we design.

In the six years since Locus was started we have               Our focus has been on research and development
built a reputation for deep research, original design          rather than just design; we drive to deliver a basic
and effective implementation. Our approach to                  point of difference by using research to build a
sustainability has been pragmatic and practical, we            platform for product development and engineering.
simply aim to address these issues on a daily basis for        We believe in the strategic use of design on a short,
both ourselves and our clients benefit.                        medium and long term basis.

This is achieved with simple design strategies,                Locus has a client base that extends from New
through to more advanced analysis using life cycle             Zealand to the UK and has an informed
assessment and systemic analysis. As a team we have            international outlook.




     Product Design           Studio Mauao                       Phone: +64 (07) 571 5007
                              1st Floor, 4A Grove Avenue         Mobile: 027 240 5781
     Applied Research
                              P O Box 4141, Mt Maunganui Sth     Fax: +64 (07) 927 3133
     Sustainablitiy           Tauranga 3149                      enquiries@locusresearch.com
     Manufacturing            Aotearoa - New Zealand             www.locusresearch.com

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5401 Cayo Case Study Final

  • 1. PROJECT : Cayo TITLE : Product Development CLIENT : CoastNew Zealand PROJECT CODE : 5401 DATE : 29/04/09 AUTHOR : Locus Research KEYWORDS : Cayo, Production, Furniture DOCUMENT RELEASE : Confidential Public COPYRIGHT NOTICE : This document and the research it contains has been undertaken explicitly for the use of Locus Research. No part of this document can be used or disclosed without express written consent.
  • 2. Cayo Collection Coast New Zealand (Coast) is based in Auckland, New Zealand; specialists in their field, they produce a variety of furniture, furnishings and luggage designed to reside and endure in the outdoors. Locus Research was approached by company director, Alex Webster, at the beginning of 2008 to discuss options for the revamp of the Cayo Collection, a range of solid timber outdoor furniture. The Project Context This discovery prompted Alex to approach Locus with an objective to revamp and redesign the range to endure The initial design of the Cayo furniture was found to be in the outdoor environment. The issues were discussed unsuitable during prolonged use in the outdoor context and outlined at the outset of the project, including a for which it was originally intended. Unfortunately, desire by the project team to reformat the products the use of Tasmanian oak throughout the range was to make them more appropriately sized to both the established as inappropriate in the harsh NZ coastal consumers and the outdoor living context. climate; UV exposure and high salt and humidity levels causing the timber to warp and split over time. The Approach Figure 1. Documentation from the Production Process Locus underwent a period of material and process analysis to establish the most feasible options for producing a range of long lasting outdoor furniture that retains a purchase quality in the products. Timber The first strategy the design team employed was the decision to design using timber sourced from a Forest Stewardship Council (FSC) certified forest and producer, Pacific Wood Products in the Hawkes Bay (www.pwp. co.nz). It was determined that the timber needed to be treated for use outdoors and must restrict the movement that is common in timber products. Clearwood, a finger-jointed radiata product was chosen as the new substrate for the furniture. The finger-jointing process leaves the timber free from defects and provides a stable material that is more resistant to movement than standard timber lengths. The timber is also preservative treated with pyrethrum to the H3.1 durability standard for building materials.
  • 3. As an additional bonus, the use of Clearwood reduced Figure 3. Assembly of Cayo seat frame the weight of the units significantly, enabling them to be manoeuvred with more ease throughout the spaces they inhabit. Finishing The Design team had previously undertaken an assessment to establish the key environmental impacts of exterior timber products; this used Life Cycle Assessment (LCA), and determined that Coatings (repeated every 1-2 years) are responsible for the largest impact of an exterior timber product. It was essential that the finish on the new range was able to protect the products from the elements long term and require only minimal maintenance. Painted finishes outperform stains and oils in both of these aspects so a selection of paints was trialled to find a suitable paint system. The team worked with Resene to select and develop a water based enamel system with an extended life span that would be finished in a factory environment to 120 micron dry film build. Lustacryl, a semi-gloss waterborne enamel, was chosen for its enduring qualities in the exterior environment. This same paint is used for exterior cladding on homes and with a high LRV (Light Reflectance Value) can be guaranteed for a lifespan of up to 10 years with only minimal cleaning required to maintain a high quality finish. Manufacture standardised components were utilised to reduce both The revamped collection is now manufactured by Opco, production time and cost for each product. The range an ISO 14001 certified manufacturer. Opco was the first has been designed to completely knock down without Furniture manufacturer in NZ to obtain this internationally diminishing the assembled product aesthetic value (by reputable environmental management standard. Other using stainless fasteners) to ensure freight impact is components are also manufactured by Accord Precision minimised in transit to market. (Stainless) which are also ISO 14001 certified. Sizing of the units was decreased to accommodate Units for the original Cayo range were being produced the general populace who do not fall within the 95th at extremely high cost so simplified assembly and percentile of human dimensions. This reduced the volume of material that was necessary for each unit and Figure 2. Newly painted components from the Cayo range further impacted on the overall unit cost. It was apparent that Coast was lacking a structured production process so CAD modelling of the products was undertaken to produce precise manufacturing documentation and systems were set in motion for straightforward production of the revamped range. Environmental Sensitivity Firstly, the Cayo is created primarily from materials (timber, paint and custom fixtures) sourced in New Zealand, and uses an audited New Zealand supply chain which includes the timber, manufacturing and paint. The product is constructed from a climate positive material that is grown, processed and manufactured by an environmentally credible (and externally audited) supply chain in New Zealand. The material is sourced from an FSC certified producer which ensures that all material comes from a sustainable plantation. FSC is the gold standard internationally and includes environmental, economic and social factors in the production, chain of custody and forest management. The timber is primed and painted to provide an extended period of use and increased durability, in effect it keeps
  • 4. the product looking better for longer. The product can A New Solution also be easily repainted further extending and protecting its expected lifespan. The recreated Cayo range reinterprets timber furniture for the modern life, by extending the life span and Strong UV light rapidly degrades unpainted timber, reducing product maintenance. Its elegant simplicity and timber stains, whereas a paint with high Light will be at home in many different environments and Reflectance Value (LRV) is known to reflect the light and architectural styles. maintain is surface integrity for longer. The paint surface will not require maintenance for a period of 7-8 years The range uses the latest manufacturing technology in compared to a similar stain which would require annual the raw material processing (the timber), the machining, resurfacing, whilst at the same time degrading timber and the finishing. All products are made using painted quality over a similar period. timber from a sustainably managed source and created with an attention to detail that is particular to Coast, Innovative Features including the use of stainless fastenings and stylish furnishings in hardwearing sunbrella fabric and dripore The Cayo products are manufactured from a renewable foam. FSC certified timber and feature a robust and durable Figure 5. Cayo Two Seater Couch water based enamel finish that delivers a smooth finish and beautifully contrasts the cushions and fabric. The fixtures are from stainless steel ensuring they last as long as the product does. This combination has delivered significant durability enhancements for the Cayo range in the outdoor furniture sector. Current timber products are finished with stains which typically have a lifespan of less than two years. The Cayo water based enamel finish cross-links with the timber providing a hard and wear-resistant layer. The minimum lifespan is 5 years but would likely exceed 10 if the finish is washed periodically. This represents a significant performance improvement. All fabrics are Sunbrella Marine Grade which has an extended life span that aligns with the timber finish. Summary The Cayo range has been field tested with a wide range The important design decisions for the Cayo range can of body types to establish an effect sizing framework. be summarised as follows: This included a structured assessment phase during FSC certified timber supplier with a closed loop design and development. The Cayo features generous manufacturing environment arm rests finished in an extra layer of paint to ensure Selection and use of a rapid growing plantation species they last as well as the rest of the unit. These arm rests from NZ provide a great rest for drinks, books, and more. Selection of a water based enamel paint system to keep The aesthetics of Cayo are understated and simple the product looking good for longer. elegance. Detailing is kept to a minimum to ensure Selection of a light colour that will effectively reflect light the design works effectively in its environment. The extending surface life. Cayo range offers relaxed seating and can be used Reduction in overall foam volume both indoors, in outdoor rooms or in a totally exposed Use of stainless fasteners for durability and the fact they situation. High quality materials provide real versatility. Figure 4. The revamped Cayo Collection
  • 5. do not require coating. www.coastnewzealand.co.nz
  • 6. locusresearch™ is a design company with fresh an overarching commitment to sustainable product ideas on design and research. We operate in the design (SPD) from research into SPD through to four broad areas of Design, Applied Research, commercial applications of the products that Sustainability, and Manufacturing. we design. In the six years since Locus was started we have Our focus has been on research and development built a reputation for deep research, original design rather than just design; we drive to deliver a basic and effective implementation. Our approach to point of difference by using research to build a sustainability has been pragmatic and practical, we platform for product development and engineering. simply aim to address these issues on a daily basis for We believe in the strategic use of design on a short, both ourselves and our clients benefit. medium and long term basis. This is achieved with simple design strategies, Locus has a client base that extends from New through to more advanced analysis using life cycle Zealand to the UK and has an informed assessment and systemic analysis. As a team we have international outlook. Product Design Studio Mauao Phone: +64 (07) 571 5007 1st Floor, 4A Grove Avenue Mobile: 027 240 5781 Applied Research P O Box 4141, Mt Maunganui Sth Fax: +64 (07) 927 3133 Sustainablitiy Tauranga 3149 enquiries@locusresearch.com Manufacturing Aotearoa - New Zealand www.locusresearch.com