4. Presentation
Schedule
Introduction
• What is Osmo
Masterpiece?
• Main features
Detail
Information
• Target User
• Benefits and
drawbacks to
target users
Online
Survey
• Links &
background
• Survey Result
• Findings
Conclusion
• Positive and
negative aspect
of osmo
masterpiece
7. Main Features
AutoLines- suggest the best lines to draw
AutoShade- suggest the best shades to draw
rotate, zoom, and move the digital template to fit your imagination
Combine several objects from real life or online images
9. Benefits and
drawbacks to
users Kidsandchildren
• Advantages (+)
• Enhance kids
motivation in
drawing and
build up their
creativity
• Increase self-
esteem and
self-assurance
• Fulfill their
imagination
• Disadvantages (-)
• Cause
shortsightednes
s easily
• Limitation to
self creation
• Reduce drawing
skills
Caricaturist
• Advantages (+)
• Provide
inspiration
• Provide an
alternative
way to
create
masterpiece
• Reduce
repeating
work
• Disadvantages
(-)
• Stereotyped
drawing
Peopleinadvertisingfield
• Advantages (+)
• Diversified
methods and
shortcut to
create
advertising
materials
• Less time
consuming
• Disadvantages
(-)
• Only simple
outlines can
be managed
10. OnlineSurvey
Target: People aged between 18~60
Information: Knowledge and opinion on Osmo Masterpiece
Survey Website: http://goo.gl/forms/LOYO1AChgk
11. Survey Result
Yes
11%
No
89%
Percentage of people who have heard of Osmo
Masterpiece
There are 89% of
respondents that have heard
of Osmo Masterpiece which
is the majority
There are 11% of people
that have heard of
Osmo Masterpiece
12. Survey Result
21
1
2
3
2
Internet Radio Magazines Newspaper TV commercials
Channels to get information about Osmo
Most of the respondents know about Osmo Masterpiece through
Internet. It implies the promotion on other channels is insufficient.
13. Survey Result
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Uniqueness Enlightenment Convenience Extensiveness
Agreeance on the advanatges of Osmo Masterpiece
Agree Disagree
Most of the respondents agreed that Osmo
Masterpiece is unique and convenient.They also
agreed that it can help enhance people’s interest
on drawing and can be applied to many people.
14. Survey Result
26%
74%
Eagerness of responders to buy Osmo Masterpiece
Yes No
26% of the respondents
are willing to buyOsmo
Masterpiece
74% of the respondents are
unwilling to buy Osmo Masterpiece
15. Survey Result
Easy to use
35%
Easy to carry
5%
Convenient
45%
Cheap price
0%
Special functions
15%
Others
0%
Other
5%
Feature(s) attracting respondents
Easy to use Easy to carry Convenient Cheap price Special functions Others
16. Survey Result
18%
82%
0%
Reasons of not buying Osmo
Too expensive No interest Difficult to use
Almost one fifth of the
respondents thought
that Osmo Masterpiece is
too pricy
More than four fifth of the
respondents showed no interest
on Osmo Masterpiece
No respondent came across
difficulties in using it
17. Survey Result
0
0
1
34
3
0
5 or below
6-12
13-17
18-30
31-60
61 or above
0 10 20 30 40
Age group of responsers
Series1
Most of the respondents aged
18-30 which are the largest
internet user group on the world.
18. Survey Result
AutoLine- suggest the best lines
to draw
50%
AutoShade- suggest the best
shades to draw
25%
Can rotate, zoom, and move the
digital template to fit your
imagination
12%
Can combine several objects from
real life or online images
13%
SPECIAL FUNCTIONS KNOWN BY RESPONDERS
Half of the respondents
agreed that Autoline is the
special function best-known.
19. Survey Result 39%
61%
DOYOU DRAW AT YOUR LEISURE TIME?
Yes NoMore than half of the
respondents would
draw at their leisure
time