1. In order to make our product the best it could be it
was vital that we gained audience feedback. We
edited part of the trailer together and produced our
poster and got audience feedback on them and how
they could be improved, meaning we could make
them more effective.

2. 0
Do you think the
locations are used
effectively?
30
Yes
No
What we learned.
From the audience feedback we learnt
that the locations we used were
effective and that the audience took to
them, this was positive for us.
The first question we asked was
do you think the locations are used
effectively? This was because
some horror conventions are
based on location such as a
haunted house for example. We
chose to use a pitch black drama
room as a supernatural world. This
was effective because it fits the
plot of the movie, also it adds an
eerie and dark effect to the trailer.
As you can see from the audience
feedback all 30 people said
yes, this was good for us as it was
the locations we wanted to use

3. What is your opinion on
the lighting?
2
Good
Bad
28
What we learned.
From this question from audience
feedback we learned that our lighting
was good, however to make it
effective we would need to change
some scene and the lighting involved
in the shots.
The next question we asked was
what is your opinion on the
lighting? As you can see from the
chart only 2 people found the
lighting bad. This was a good
outcome for us, audience
feedback is important ad we took
the two people into consideration
and looked at our lighting and how
we could possible make it more
effective to suit the genre and
trailer. We tried to use darker
rooms to add to the atmosphere
using lighting. We also used
flickering lights to add an
effect, this was effective however

4. 0
Does the trailer give off
a sense of tension?
Yes
No
30
What we learned.
We found that the audience thought
our trailer gave off a sense of
tension, however we have to take
into consideration that it is only 30
people. Although this is positive
feedback and we now know that
our trailer effectively gives off
When asked does the trailer give
off a sense of tension all 30 of the
audience answered yes. To have
an effective horror trailer it needs
tension to hook the audience so
they want to watch the movie, our
trailer from the feedback we
gained clearly does that. Our use
of tension is effective because of
the uncertainty of the protagonist
or what or who the creature is.
Although all 30 people answered
yes we have to take into
consideration that if the audience
had been of a higher quantity then
maybe we would have had more
negative answers, so it’s
important, for an effective movie to

5. How authentic does
your poster look?
1
Very
Not at all
29
What we learned.
We learnt that our poster looked
very authentic and this is effective
because of the text and colours
which make it look atmospherical
according to the audience. Also
we learned that the image needed
to be changed to make it look
We asked the audience how
authentic they thought our
poster looked and from the
feedback we can only one
person doesn’t think it is.
From this feedback we can
gain that our poster is effective
however the image in the
background is the let down. So
we changed the image in a
hope to make it look more
authentic.

6. Does the font on our poster
suit it?
0
Yes
No
30
What we learned.
We learnt that the fonts on our poster
suit it. The positive from this and
what shows our poster is effective is
that there is a different font for our
release date meaning that the
audience like it.
Yet again feedback from another
question and all 30 people give
positive answers. All of our
audience think that the font we
use on our poster suits it.
This is important because it
shows our font suits our poster
making it effective to the
audience, the font suits it also
because of the plot and the
background colours making it
standout.

7. What is the worst thing about
our trailer so far?
15
15
Sound
Others
What we learned.
We learnt from the last audience
feedback question that the most
important thing we had to add was
sound and also we had to change
some of the lighting. We did this so that
From the last question we
can see that we still had
problems with our trailer. This
was bound to happen
because it wasn’t finished
and we wanted feedback so
that we could improve our
trailer. Sound was a major
factor because we hadn’t
added any, and other was
mainly the flickering of the
lights or some lighting.