2. For my questionnaire, I asked 15
people. 50% of them were
female and 50% were male. I
asked an even amount of gender
because I wanted to see what
both boys and girls would say.
1. What gender are
you?
A) Female
B) Male
50%
50%
Q1
3. Q2
I asked a range of school age children to fill out my
questionnaire. This is because I wanted to get a specific age
for my target audience so that it will be easy for me to know
what type of things to add in my music video, digipak and
website. This way I am able to attract my target and provide
all the features they look for across all my production tasks.
4. From the results of my
questionnaire, the majority
(11) of teens said that pop
was their favourite music
genre. This indicates that I
may want to consider using
the genre of pop to complete
my music video, digipak and
website as it was highly liked
by teens. My target audience
will be from the ages 13-17.
Following under pop was RnB.
Many artists like Beyoncé,
Rihanna, Cher Lloyd, Alicia
Keys, Little mix are diverse
and sing both genres. Where
my main target audience is
for pop, I am also able to
attract teens who enjoy RnB
which would mean that I
would be able to reach my
secondary audience .
A) Pop
B) RnB
C) Rock
D) Hip Hop
E) Other
40%
Q3
30
10%
20%
5. Q4
9 people said that they prefer bands rather than solo
artists. This shows me that I may want to consider
using a band for my music video because it will appeal
to more teens. However, the remanding people that
said they prefer solo artists said they also like bands.
6. Q5
13 people said that they do watch music videos. This is
good because it shows that my target audience enjoy
music videos therefore my music video is likely to be
watched by teens. The two that said they don’t watch
music videos is because they prefer to just listen to music
as opposed to watching music videos.
7. Q6
The majority of teens said that they do visit artist websites. They said
they go on them because they like to feel close to the artists and see
what their websites have to offer and any information which they feel
is important to know e.g. concert dates.
This shows that my artist website will have to be well detailed and
include all the features that teens look for.
8. Q7
9 people said that they look for images, videos, concert
information and new music on an artists website. This
shows me that my website will have to include images of
the celebrity, easily accessible music videos and more in
order for it to be effective and enjoyable.
9. Q8
The 13-17 year olds said they do buy CD’s. The
11-12 year olds said they did not. This may be
because technology is advancing and now a days
you can listen to artists' music for free on
websites such as YouTube. My CD will have to
appeal to the 13-17 so that they will want to
purchase it.
10. Q9
The majority of teens said that they look for
the booklets when they buy a CD. This may
be because it contains images of the
celebrity which can only be seen if you
purchase the CD. The remanding said they
look for exclusive songs when purchasing and
album.
11. Q10
Facebook, Twitter, Instagram and YouTube
were the most popular social networking
sites that the teens use. This shows me that I
will need to incorporate them into my
website as it will allow young people to be
interactive and share their thoughts about
the artist.
12. Q11
Finally, most of the teens said that they mainly
see artists music advertised on the internet.
This can be from social networking sites to the
artists actual website. This shows that I will
have to use social networking to promote the
artists new music video as well as the website.
