Essay About Panera

Essay about Panera
March 20, 2014 GBA 490–005 Written Case #2: Panera Bread Company Table of Contents
Executive Summary................................................................Page 3 Recommendations and
Justification............................................Page 4–5
Appendix.............................................................................Page 5 External Analysis of Industry
Exhibit 1: Economic Characteristics & Driving Forces................Page 5 Exhibit 2: PESTEL
Analysis............................................. .Page 7 Exhibit 3: Five Forces
Analysis...........................................Page 8 Exhibit 4: Key Success
Factors............................................Page 9 Exhibit 5: Driving
Forces...................................................Page 10 Internal Analysis of Yammer Exhibit 6:
VRIN(E)...................................................... ...Page 11 Exhibit 7: Weighted Competitive Strength
Analysis..... ...............Page 12 Exhibit 8: ... Show more content on Helpwriting.net ...
It is extremely important to build you brand loyalty in this industry, whether it's through rewards
programs or unique dine–in experiences, it can make or break your business. Panera Bread
Company will need to make sure that it implements a strategic strategy that separates itself from its
competitors and provides a supreme food quality and dining experience. TO: Ron Saich FROM:
Subject 3–5 Year Plan Recommendation 1: Expand the Panera Brand both Nationally &
Globally Panera Bread Company is not reaching its full potential when it comes to their need to
expand into new unchartered markets. By expanding both nationally and globally they will be able
to more readily compete with the likes of a Starbucks who has over 17,000 stores across the globe.
Panera needs to become the place that people want to get their coffee and baked goods from, an area
that Starbucks currently rules in the market place. Panera also does not have any global presence, by
utilizing different continents such as Europe and Asia they should be able to bring their brand from a
more local/national brand to a more global one, increasing revenue along the way. In doing this they
should begin testing new menu items that would attract customers of different cultures.
Recommendation 2: Expanding the Current Menu Panera Bread Company should open itself up to
the idea of serving alcohol at each and every one of its stores. In order to enhance its "afternoon
chill time" and dinner
... Get more on HelpWriting.net ...

Case Study : Panera Bread Company
Case 8: Panera Bread Company (2010): Still Rising Fortunes? Case Analysis Executive Summary
Synopsis of the Case By 2010, Panera Bread Company (PBC) stood ahead of the crowd; once a
pioneer in the fast casual concept of dining, the organization has now far surpassed its competition
(Vincelette & Fogarty, 2010). Enduring economic challenges that only strengthened the
organizations position as industry leaders while competitors struggled to exist, Panera's co–founder
and majority shareholder Ronald Shaich pushed through the years with strategic plans,
implementation, and actions (Wheelen, Hunger, Hoffman, & Bamford, 2015), that led to success in
creation of the "fast–casual" innovation of dining (Vincelette & Fogarty, 2010). The concept offered
consumers healthier, quick dining choices in comparison to the outdated version of fast food chains
(Vincelette & Fogarty, 2010). Food wasn't the only attraction that led to brand name
recognition...trends towards an atmosphere that was cool and inviting with upscale decor, inviting,
comfortable atmosphere (Vincelette & Fogarty, 2010), warm and friendly welcoming employees,
and product and menu diversifications contributed to Panera's appeal (Rowe, 2006). This made
consumers wanting to come back (Vincelette & Fogarty, 2010), therefore adding to the quality and
value of the company's organizational structure and social culture (Wheelen, et al, 2015). Shaich's
vision used strategy as a means to expand the organization in many

Panera Bread Business Strategy
This paper is about Panera Bread Company and the strategy it employs to become the best brand
name of fresh bread in the United States. Panera Bread specializes in providing fresh goods, made–
to–order sandwiches, salads, soups, custom roasted coffees and other cafe beverages. The company
generates revenues through three business segments: company bakery–café operations, franchise
operations and fresh dough operations. The company's bakery–café operations segment is comprised
of the operating activities of the bakery–cafes, owned directly and indirectly by Panera. Their
franchise operations segment is comprised of the operating activities of its franchise business unit,
which licenses qualified operators to conduct business under the Panera ... Show more content on
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As with any organization Panera Bread Company also has experience weaknesses. Some of their
weaknesses are their inability to a low–cost value chain because of the quality products that Panera
offers they have to price their products about the industry average in order to cover all the expenses
incurred. Another weakness of the company is that sales at the franchised stores run a bit higher than
those at company–owned stores and this may be due to the fact that the company–owned stores are
bearing most of the manufacturing cost of producing the company's fresh baked goods and it may
also be because the franchises are located in a more profitable geographical area.
Panera's has an opportunity to continue expanding its venture in fast–casual market, as we see that
the growth sales in the dining and commercial eating market over recent years accounts for $1
billion in sales daily. This is an indication for Panera Bread to continue to find innovative ways to
increase their sales volume. They are several potential threats that Panera needs to seriously take
into consideration such as new rival restaurant chain grab the attention of consumers and may draw
some of the company's current customers away and also the fact that many franchise owners are
becoming disgruntled because they want to have more territory. With franchise owners becoming
unsatisfied may pose some legal issues

Panera Bread Company Essay
"A loaf of bread in every arm" is the mission statement of Panera Bread Company (Vincelette &
Fogarty, 2010, p.1). Panera started as a small bakery under the name Au Bon Pain and grew to one
of the largest fast food service companies in the U.S. In 2008 they had the 5th overall rating in the
restaurant industry. "Panera Bread is widely recognized for driving the nationwide trend for
specialty breads" (Panera Bread, 2011).
Company Timeline
Over $3 million in debt and preparing to file for bankruptcy Kane partnered with Ronald Shaich.
Shaich saw potential in Kane's business and the first strategic move was to offer extended menu
choices to boost morning sales. From 1981–1984 the company was expanding their business, they
were working to ... Show more content on Helpwriting.net ...
The sale of Au Bon Pain lead to their corporate name change to Panera Bread Company. In the early
2000's the company grew through franchise agreements, acquisitions and expansion. In 2010 Shaich
stepped down from his roll of CEO to the company's executive chairman to focus on concept and
strategy. Shaich had what he referred to as concept essence the blueprint of what he wanted to
achieve. "Concept essence included a focus on artisan bread, quality products and a warm, and
friendly, and comfortable environment" (Vincelette & Fogarty, 2010, p4.).
Strategy
Panera has three business segments: Company–owned bakery–café, franchise operations and fresh
dough operations. The company's growth strategy was "to grow their store profits, to increase
transactions and gross profits per transaction, use capital wisely and put into place drivers for
concept differentiations and competitive advantage" (Vincelette & Fogarty, 2010, p7.). In 2009
while everyone else was experiencing the hard economic times Panera Bread was sticking to their
strategic plan. Panera did not lay off employees, or worry about closing underperforming stores.
Instead, they continued to add menu items and even increased prices on existing items. This strategy
worked for them and they were able to take advantage of clientele that came from fine dining. The
company has

History of Panera Bread
PANERA BREAD
HISTORY
Panera Bread started in 1981 as Au Bon Pain Co., Inc. Founded by Louis Kane and Ron Shaich; the
company prospered along the east coast of the United States and internationally throughout the
1980s and 1990s and became the dominant operator within the bakery–cafe category. In 1993, Au
Bon Pain Co., Inc. purchased Saint Louis Bread Company, a chain of 20 bakery–cafes located in the
St. Louis area.
The company then managed a comprehensive re–staging of Saint Louis Bread Co. Between 1993
and 1997 average unit volumes increased by 75%. Ultimately the concept's name was changed to
Panera Bread. By 1997, it was clear that Panera Bread had the potential to become one of the
leading brands in the nation. In order for Panera Bread to reach its potential, it would require all of
the company's financial and management resources. In May 1999, all of Au Bon Pain Co., Inc.'s
business units were sold, with the exception of Panera Bread, and the company was renamed Panera
Bread. Since those transactions were completed, the company's stock has grown thirteen–fold and
over $1 billion in shareholder value has been created. Panera Bread was recognized as one of
Business Week's 100 Hot Growth Companies. As reported by The Wall Street Journal's Shareholder
Scorecard in 2006, Panera Bread was named as the top performer in the restaurant category for
one–, five– and ten–year returns to shareholders.
In 2007, Panera Bread

Panera Bread Company : Still Rising Fortunes?
Panera Bread Company (2010): Still Rising Fortunes?
A case study prepared for
MG495 Business Policy
Instructor Platt
Gloria Panhorst
January 22, 2015
Panera Bread Company (2010): Still Rising Fortunes?
I. Introduction
Panera Bread Company got its start when in 1980 Louis Kane and Ronald combined Au Bon Pain
and the Cookie Jar bakery to form one company. By combining their individual strengths they were
able to work as a team and expand the business, decrease company's debt and centralize facilities for
dough production (Wheelen, Hunger, Hoffman & Bamford, 2015). In 1993 the company acquired
the Saint Louis Bread Company. With the three companies now working as one the company
eventually became the Panera Bread Company with 1464 bakery cafes in 2010 including one in
Ontario, Canada. Today Panera Bread has a board of directors that consists of six members divided
into three classes of membership.
Executive Summary
Summary statement of the problem: The Panera Bread Company has made a name for itself by
offering quality, nutritious meals to its customers. You can eat at Panera Bread without worrying if
you are getting a healthy, nutritious meal. With today's health conscious society this has served the
company well. With the rise in other health food type restaurants, the question arises is Panera
Bread's current strategy enough to keep them on top? In order to continue to succeed, Panera Bread
needs to branch out into the foreign markets, add some key

Swot Analysis Of Panera Bread
The well–known company, Panera Bread; has been in business since the early 1980s, starting small
and expanding with extensive growth successfully to where they are today. This paper will give a
snap shot of how the company began, who they are, what they do as a business, and how to continue
to compete in their market.
Historical Information, Mission & Vision Statements
Panera Bread, originally founded as a bakery named Au Bon Pain Company Inc. was established in
1981 by Louis Kane and Ron Shaich, with locations all over the United States and internationally
(Peter and Donnelly, 2013). In 1993 Au Bon Pain purchased Saint Louis Bread Company, chain of
bakeries. This expanded their business to 20 more bakeries in St Louis. In 1999 Au Bon Pain
Company Inc. was sold and the company was renamed Panera Bread Company, as we still know it
today. In 2007, Panera Bread expanded yet again by purchasing a chain bakery out of Phoenix called
Paradise Bakery and Café, which added another 70 locations in 10 different states. Today Panera
Bread has accumulated over 2,000 locations throughout the United States and Canada, and
continues to grow in today's market. Founder Ron Shaich is now a partnered CEO with Bill Moreton
(Panera Bread Press Kit, 2013).
Panera Bread's mission statement is simple, it states "A loaf of bread in every arm®" as stated on the
companies press media kit from 2013. As for Panera Bread Company's vision stated by Panera
Bread's founder, chairman, and CEO Ron

Panera Bread Executive Summary
Panera Bread Company Crafting and Executing Strategy Executive Summary The Panera Bread
Company is starting 2007 with unfinished goals and missed targets previously set and a review of
their strategy is in order to continue their ongoing success. The company has grown substantially
since its inception in the competitive restaurant industry; however, an aggressive target of 2,000
Panera Bread bakery–cafes will require a focused strategic plan. The company has a strong base
with loyal customers who appreciate Panera's unique dining atmosphere with a focus on quality
products at a reasonable price. Panera will need to continue its market research and focus on
environmental issues, which are an important core value. The opportunity for ... Show more content
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...................................................10 Alternative 3 – Review Existing
Locations..........................................................................................11 Alternative 4 – Expansion
through Franchise Operations.....................................................................11 Alternative 5 – Expand
Catering Segment ...........................................................................................12 Recommendations
and Action Plans .......................................................................................................12
Recommendations ..............................................................................................................................12
Action Plans .......................................................................................................................................13
Contingency Plan
...................................................................................................................................14 Attachments
...........................................................................................................................................15 Exhibit
1.............................................................................................................................................15 Exhibit
2.............................................................................................................................................16

Panera Bread Essay
This strategy term project is about Panera Bread Company and its strategy to become more than just
"great food and superior customer service." Based in St Louis the company is committed to create in
its bakery–cafes a warm and welcoming environment. Panera Bread's strategic leadership together
with by top level management has gained and sustained the company's competitive advantage, and
continues to implement the company responsibilities in menu transparency creating food as it should
be. The key challenge of PBC is to effectively balance the needs of stakeholders as well as the
shareholders and other investors in order to achieve the company's goals and performance targets.
In 1981 founded by Louis Kane and Ron Shaich, Panera Bread began as Au Bon Pain Co., Inc. In
fact, in May 1999, all of Au Bon Pain Co., Inc. 's units of the business was sold, with the exclusion
of Panera Bread, and the company was renamed Panera Bread. Ron Shaich set out to create a
different fast food restaurant by how consumers eat. Indeed, by founding not one, but two successful
restaurant ideas (Au Bon Pain and Panera Bread), Shaich made a change in the fast food industry by
offering a different style of fast food – handmade, artisan food served in the warm and welcoming
restaurant even if it's fast food. Panera Bread Company's values envision by the co–founder,
chairman and CEO Ronald Shaich in which "A loaf of bread in every arm" has created a unique
approach strategy process in

Essay Panera: A Competitive Plan For Success
As you walk through the doors of Panera Bread, the lighting and décor calm you while the fresh
smells of the bakery envelop you. Every detail has been carefully coordinated to ensure a high
quality dining experience at a reasonable price. This sophisticated concept for Panera began when a
cookie company and a fast casual restaurant, called Au Bon Pain, synergized their efforts and found
a propitious niche between fast food and fine dining (Repetti & Vincelette, 2005). By 2003, the
company was able to generate significant revenues through company–owned stores, through the sale
of fresh dough to franchisees, and through royalties and fees paid by franchisees (Repetti &
Vincelette, 2005). In an effort to ensure success of Panera's strategic ... Show more content on
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In fact, franchised operations quadrupled from 1999 to 2003 and outnumbered company–owned
Panera locations (Repetti & Vincelette, 2005). Finally, Panera's fervent focus on their financial
strategy gave the company a competitive advantage. The decision to sell Au Bon Pain allowed
Panera Bread to entirely eliminate their debt and gain capital for future store openings (Repetti &
Vincelette, 2005). Another smart financial decision the company made was their imposed franchise
fees and strict requirement that all franchisees purchase dough directly from the company's fresh
dough facility (Repetti & Vincelette, 2005). Therefore, Panera was able to not only generate revenue
from company–owned stores, but also had a steady revenue flow from their franchised stores. In
order for Panera to experience endured success in their new strategic direction, I propose that the
company pursue a strategy that emphasizes growth, seeks to enhance the customer experience, and
reinforces their financial control. Panera should continue its rapid growth through franchising.
Though franchising can create problems for the franchisor with issues such as poor management, it
is the one of the most rapid ways to grow a business without having to provide direct capital
(Cavaliere & Swerdlow, 1988). This aspect of their operations strategy must be meticulously
managed and franchisee applicants should be carefully selected to ensure that the franchisees are
upholding the

Essay On Panera Bread
The legacy of Panera Bread began in 1981 ("Panera Bread Company." 6). Back then, the company
was referred to as Au Bon Pain Company. The principal founders were Ron Shaich and Louis Kane.
During the 1980s and the1990s, the company prospered in the business and became a dominant
market player within the bakery–café sector. Later in1993, the company widened its operation base
after purchasing Saint Louis Bread Company, a firm that was operating 20 bakery–cafes in the St.
Louis area. With this move, the company widened its unit volume by 75% and changed its name to
Panera Bread Company in 1997. All the units under the Au Bon Pain company Inc. were sold out
other than Panera Bread. After the completion of the sales in 1999, the stock of the firm begun
exhibiting an exponential growth contributing towards its ... Show more content on Helpwriting.net
...
The company is focused on the provision quality foods that are of great taste. All the company's
bakery–cafes are equipped with menus that present roasted turkey, antibiotic free chicken as well as
whole grain bread made from natural ingredients. Also, the company adheres to the nutritional diet
requirements when producing their products. For instance, the company's products are known to
have no grams of artificial trans–fat added therefore adding to the wholesomeness of the goods
delivered to the customers. Additionally, the report reveals that the company focuses its operations
on three broad segments such as franchise operations, bakery–café operations, and fresh dough and
other product transactions. The catering services offered by Panera Bread is available on a global
scale to ensure the customers are provided with sandwiches, salads, drinks, soups, and other fresh
and high–quality products n its bakery café. The company's catering system is supported by an
online ordering system that contributes towards the growth of the firm's business

Panera Bread Company Swot Analysis Essay
Strengths of the Organization This case study identified many strengths Panera Bread has including
those dating back to Au Bon Pain Company; however, this section will only identify those strengths
associated with the current position of Panera Bread Company. First and foremost is customer
service. The company has been awarded with two major customer service awards including the J.D.
Power and Associates' restaurant satisfaction study which ''ranked Panera Bread highest among
quick–service restaurants in the Midwest and Northeast regions of the United States in all
categories'' (C–162). Customer loyalty is another key to Panera's success. Studies from the case
show that Panera has a high rate of returning customers once Panera has ... Show more content on
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Panera Bread's commitment to freshness could potentially serve as a weakness if one of their dough
distribution centers were temporarily unable to produce the required amount of fresh dough for the
locations it serves. Whether this be a processing issue or if the company was unable to use a key
ingredient because of food recalls or if an ingredient became more limited in supply, the company
would struggle to provide its full menu.
Opportunities in the Environment The biggest opportunity the case study presented was the
untapped markets that Panera could potentially expand to including large U.S. cities and in the
international markets. Exhibit three on page C–166 of the case study shows the markets where
Panera Bread has limited or no presence. Each of these cities provides potential opportunities for the
company. With Panera's high rate of return, in the sense of customers returning to the restaurant
once they have tried it once, the company needs to strive to get more first time customers in the
door. To do this they need to "raise the quality of awareness . . . and boost trial dinning at multiple
meal times" (C–169). In addition to getting first time customers the company also needs to strive to
get customers to come in for meals that they usually do not eat at Panera. For example, the case
explained that most individuals who come in for lunch will only consider

Introduction
Panera Bread is a widely popular company that has been in business since the early 1980s, starting
small and expanding with extensive growth successfully to where they are today. This paper will
give a snap shot of how the company began, who they are, what they do as a business, and how to
continue to compete in their market.
Historical Information, Mission & Vision Statements
Panera Bread, originally founded as a bakery named Au Bon Pain Company Inc. was established in
1981 by Louis Kane and Ron Shaich, with locations all over the United States and internationally
(Peter and Donnelly, 2013). In 1993 Au Bon Pain purchased Saint Louis Bread Company, a chain of
bakeries. This expanded their business to 20 more bakeries in ... Show more content on
Helpwriting.net ...
And you can't have a meal without one of their gourmet specialty drinks or just a cup of hot coffee.,
along with gourmet coffee and drinks. They boast an enticing menu that promotes transparency and
clean eating. With so much to choose from you can't really go wrong dining at Panera Bread, and
you can find something on the menu to please the entire family. The menu allows customers to
easily differentiate foods that are low–fat, vegetarian, contain nuts, or if it is a seasonable item. They
also list the number of calories in each menu selection, and were the first restaurant to this.
Target Market
When Panera Bread first opened, it's target market was urban workers and suburban dwellers
looking quick service but in an environment, that was nicer that your typical fast–food chain (Peter
and Donnelly, 2013). While Panera Bread continues to expand, their target market still seems to
focus on growth in the urban and suburban areas. This has been successful as Panera Bread
continues growth year after year, and they deliver a quick meal in a nice and casual setting. Upscale
fast–food.
Product Segmentation
Panera Bread segments its products into several different categories. These categories are based
according to the type of food and are grouped into menu categories.
First are breakfast foods which are sectioned out by regular breakfast sandwiches, power
sandwiches, bagels, bagel packs, pastries, fruit and oatmeal, and specialty coffee beverages and
smoothies.

Essay on Organization and Management of Panera Bread
Organization and Management of Panera Bread The formation of Panera Bread began in 1978 when
Louis Kane bought Au Bon Pain, a retail producer of baked goods. Kane changed it to a wholesale
business by opening two cafes and staffing them with bakers and employees, but high production
costs made it impossible to cover his overhead. In 1981 Kane decided to remain responsible for site
selection and financing, but he chose Robert Shaich to help turn the company around as President of
internal operations ("Au Bon Pain History"). First, Shaich assembled a team to simplify the costly
bread–making process by developing a method of forming and freezing bread dough for later
baking. This process eliminated the need for a professional baker on ... Show more content on
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In addition, they installed a database management system for store managers and corporate
executives to monitor day–to–day operations, launched a catering department, and expanded
internationally by adding franchises to their organizational structure (Thompson C–169). Shaich
used franchises to stimulate growth by requiring qualified outside investors to open and manage at
least 15 franchised cafes in a six–year period under the company name (Franchise Information).
Another organizational crisis arose in 1995 when efforts to expand the Saint Louis Bread chain in
order to increase brand awareness backfired as consumers favored Saint Louis Bread over its parent
company. To solve this conflict, new divisional presidents were created for each chain, and in 1999
Shaich convinced the board of directors to sell all the Au Bon Pain cafes and restructure the Saint
Louis Bread chain under the name Panera Bread. Panera's current organizational structure utilizes
vertical integration, with 17 fresh dough facilities that deliver to 1,591 cafes and franchises ("Our
History"). Upper level managers now make menu and pricing decisions and overlook the marketing,
franchise, concept development, legal, technology, supply chain, and human resource departments
("Organizational Chart"). Lower level

Panera Bread Case Study
This company was originated from another named Au Bon Pain Co., Inc. in 1981. During its initial
years stores were open in malls shopping centers in the United States. It struggled a lot along with
increasing debt that went to a huge amount of $3million by 1981. This was a turning point for the
company from where it started making high end profits.
Panera strongly believes in serving food as it should be. The mission is to serve customer qualify
food they can feel good about eating at price they can feel good about as well. In the beginning
Panera set out with one goal to bake fresh bread for its customer's every day. This means no
artificial preservatives or shortcuts, just wholesome, great tasting food fresh from our kitchens. At
Panera every day is an opportunity to improve the company and better serve customers the fresh
food they have come to love.
One of the strategic decisions that were taken by the company was in 1985 when they started
offering sandwiches that rocked their daytime sales drastically. This initiation was based over
customer preference that was more deviated towards sandwiches rather than burgers or any other
food item. Differentiation strategy in this step was that providing customers with fresh sandwiches,
bread and coffee at the same place for which customers were willing to pay more. By 1994,
company had opened 200 stores that marked a sales figure of $183 million. An important strategic
concern for Panera Bread Company is regarding its products,

Panera Bread Case Study
Panera Bread
Tiana I. Davis Chattahoochee Technical College
Shauna Maher
November 10, 2017 Panera Bread
Panera Bread was inherited in 1981 as Au Bon Pain Co., Inc. established by Louis Kane and Ron
Shaich, the company thrived along the east coast in the United States and internationally from the
1980s to the 1990s and became more influential within the bakery–café chains. However, in 1993
Au Bon Pain Co., Inc. acquired Saint Louis Bread company which was a chain of 20 bakery–cafes
located in Saint Louis. Au Bon Pain Co., oversaw a complete makeover of all Saint Louis Bread Co.
businesses during 1993 to 1997, causing the average unit volume to increase by 75%. Finally, the
name was changed to Panera Bread. By 1997 it was evident that Panera Bread had what it took to be
one of the nation's leading brand since the name change stock grew rapidly. To date, Panera Bread
has a capital of $4.5 billion. Panera Bread's mission is "Years ago we began a never–ending journey
to serve delicious food that is better for you, for our associates, and for the world we live in." Panera
Bread is a bakery–café which specializes in fresh daily baked goods, including soups, sandwiches,
custom coffee among other naturally sweetened beverages. Panera Bread prides themselves on
serving healthy plant–based food options. All menu choices are protein–rich items with at least 20%
of the daily recommendations needed. There are also nutrient packed selections available. When
choosing to eat at

Panera Bread Code Of Conduct
For this discussion, I have chosen a company that's a lunchtime favorite in my office–Panera Bread
Company, a steadily–growing national restaurant chain headquartered in Sunset Hills, Missouri. Ron
Shaich, the creator of Panera Bread, joined with partner Louis Kane, the founder of the bakery–café
chain Au Bon Pain Co., Inc. (ABP). In addition to ABP, Mr. Shaich started a "fast casual" sandwich
shop that he eventually named Panera Bread, and once ABP was sold in 1999, Mr. Shaich focused
on growing the Panera Bread brand. Within the next 15 years, Panera Bread practiced a slow but
steady growth pattern and there are now more in 2,300 Paneras in the United States (Panera Bread
Company, 2017).
Panera bread Company, publicly traded until July ... Show more content on Helpwriting.net ...
Employees benefit from working in a location that values their input and treats them like
professionals. Customers have a place to go that offers fast food that is better for them and has menu
items for people with allergies and other food sensitivities either they will be respected and not have
to endure the typical fast food atmosphere. The community benefits from Panera Bread's 100
million dollars of annual charitable contributions (Panera Bread Company, 2017) including support
of local organizations to help people in

Auntie Anne's Corporate Culture
Auntie Anne's is an American snack food retailer that specializes in soft pretzels and lemonade. The
company began in 1989 selling their Original Soft Pretzel at a farmers market in Pennsylvania.
From there the company began to grow and had opened 100 stores throughout the US by 1995, with
the majority of their retail locations situated in shopping malls. As the company continued to grow
in popularity they introduced new menu items such as Pretzel Stix and Pretzel Dogs. In 2006 the
company was sold by its founders and a new brand image was put forward in 2008 with the
introduction of an annual Free Pretzel day. After the company was sold strong growth continued and
the company celebrated the opening of its 1000th store in 2009. (Auntie ... Show more content on
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In China relationships between co–workers and managers is more formal than in the US and there is
greater importance on a hierarchy. This is much different than in the US where an employee would
talk to a co–worker and manager in relatively the same style. Chinese workers are also very
concerned with maintaining the respect of those around them by avoiding criticism in the work of
others, whereas in the US employees are more open to confronting others. Another major difference
in culture is that people in China are usually more concerned about the needs of the group as
opposed to their individual needs. Better Understanding Asian Practices Hofstede's cultural
dimensions is a great tool to begin to understand what to expect from other countries and what the
areas of extreme cultural difference are. It gives western business people a starting point to the areas
that need to be further researched upon doing business in another country. Knowledge on what to
look out for can be very useful to companies that are expanding internationally so that surprises are
more easily avoided later on down the

Business Analysis: Pret A Manger
Founded in 1986, Pret A Manger is a fast food chain, which produces freshly prepared, natural food
with over 300 stores throughout the United Kingdom, United States Hong–Kong and the France,.
Unlike most fast–food chains, Pret is a private company; they do not face the same pressure to grow
as a public company does. However there are many factors that affect Pret A Manger's marketplace
such as economy, competition, technology, political environment, and the standard of living. This
report evaluates major internal and external factors affecting Pret A Manger using various analytical
techniques.
Despite the economic uncertainty Pret A Manger keeps on thriving in the U.S. fast food market. It's
growing fast, with huge success. Pret is proving to the world it's a big threat in the sandwich
industry. According to Smart Advantage, in 2011, U.S. sales up 40% from the previous year, "the
company's overall profits grew by 37% in 2010, and annual workforce turnover is only 60%,
compared to fast food industry averages of 300–400%." The turnover rate for Pret is comparatively
small because they have provided extensive training and developing the staff. Pret has great
incentives and reward programs for their worker.
In New York, Pret's competitions are Au Bon Pain, Panera Bread, Cosi, Subway and the
neighborhood delis. Pret is more upscale than its competition, ... Show more content on
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Panera Bread advertisement their products and offer hot food made to order. During lunch break the
lines at Panera can get long. However, their customers do not mind the wait, knowing that the food
will be precisely the way they want it. These intense competitions can entice Pret's consumers. Pret
restaurants are only found in dense urban area. They do not appeal similar to Panera, which could be
found in rural settings. Nevertheless, Pret stands out from the competition with their fresh food,
customer service and charity

Panera Bread Company Case. Synopsis. The Bread Company
Panera Bread Company Case
Synopsis
The bread company dates back to the 1976 Au Bon Pain. Panera bread started with the French oven
manufacturer and later to Louis Kane who declared bankruptcy later. Upon eventual success in
sales, the company acquired Saint Louis Bread in 1993 which later adopted the Panera café style of
ambiance hence the name Panera Bread Company. The company grew over the years expanding
cafes while franchising for more elaborate business and marketing strategies under Ronald Shaich
until 2010.
Bread being the main commodity and entry into the Panera experience, Panera Bread Company
works under and concept Ronald Shaich terms as Concept Essence. The Panera experience entails
artisan bread that allows for creativity, ... Show more content on Helpwriting.net ...
Resources
The company is not only spread through the USA but also in Canada while maintaining a required
number of franchises, company owned bakery–cafes and fresh dough operations. As of 2009, the
company owned and ran a total of 1380 bakery–cafes 795 being franchise owned, 585 Company–
owned bakery–cafes and 23 fresh dough operations in USA and Canada. Their bakery–cafes are
mainly located in the suburban, strip mall and regions mall area operations designed in relaxing
décor and free internet access as well as assurance of timely and quality service. Panera Bread
company has one of the best policies for its staffing needs under the longest serving CEO and a
significant turnover in 2010.
Panera bread has bread as its primary commodity which can be considered its trademark but deals in
quite a wide range of bread products such as sandwiches, burgers, burns, lunch items soups and
vegetarian offering in their cafes with a wide variety of healthy menu options. They produce and
serve their products using a health standard and high levels of cleanliness. They were named number
one on the Healthiest Eating on the Go by Health Magazine.
Capabilities and core competencies
One of the most intrinsic things about Panera was its ability to maintain quality among its branches.
The ingredient used in one bakery was used in all the other bakeries. To maintain the production
idea all the dough used was made from the 23 facilities which then distributed to the other branches

The Panera Bread Company: A Case Study
Panera Bread Company Background
The Panera Bread Company began in 1981 as Au Bon Pain Co., Inc. Founded by Ron Shaich and
Louis Kane, the company thrived along the east coast of the United States and internationally
throughout the 1980's and 1990's and became the dominant operator within the bakery–café
category. In the early 1990's, Saint Louis Bread company, a chain of 20 bakery–cafes were acquired
by the Au Bon Pain Co. Following this purchase, the company redesigned the newly acquired
company and increased unit volumes by 75%. This new concept was named Panera Bread. Top
management chose to sell their previous bakery–café known as Au Bon Pain Co. due to the financial
and managerial needs of Panera. In order for Panera to become ... Show more content on
Helpwriting.net ...
A. Thompson). Panera bread's growth strategy was to capitalize on Panera's market potential by
opening both company–owned and franchised Panera Bread locations as fast as was prudent (A. A.
Thompson). Panera Bread work closely with franchised branches in order for the company to
broaden its market penetration (A. A. Thompson). Panera Bread has taken the appropriate measures
to gain a competitive advantage to make franchising a successful market for the company to enter.
Considering Panera Bread Company keeps interaction with the franchised branches to ensure
success gives them the upper hand to ensure continued success.
Strengths of Panera Bread Company Panera Bread has much strength within their business. In the
beginning, Panera Bread recognized another company, Saint Louis Bread Company, to aid in
strengthening their market standing and competitiveness by purchasing the company. Panera Bread
further strengthened their company by redesigning the newly acquired company to have a more
appealing dining experience, better quality, customer service, and wider product selection. After
redesign was complete, the newly named Panera Bread recognized the new company design has a
cash hog and made the wise decision to sell off

Creating A Decent Job At Panera Bread Essay
Finding a decent job, especially in the recessionary atmosphere that followed the 2008 financial
crisis, can be a challenge. Companies moving overseas, managers cutting costs, and a shrinking job
pool are all factors that make it difficult for anyone, regardless of education or experience, to find a
steady income. Like many teenagers entering the workforce for the first time, I found my job
prospects to be quite limited. After applying to a number of local businesses, I was overjoyed to
have finally gotten a job at Panera Bread, just a few minutes away from my house. Although I was
thankful to be employed for the first time, as I started working, I began to notice a troubling trend
happening at Panera Bread.
According to the company's website, Panera Bread was founded by Louis Kane and Ron Shaich in
1981 as Au Bon Pain Co., Inc. Throughout the 1980's and 1990's, the company flourished along the
eastern coast of the United States and internationally, eventually becoming a dominant player in the
bakery–café market. In 1993, the company acquired Saint Louis Bread Company, a chain of 20
bakery–cafes located around the St. Louis area. After a comprehensive re–staging of Saint Louis
Bread Co., the company managed to increase average unit volumes by 75 percent and changed the
concept's name to Panera Bread. By 1997, it was clear that Panera Bread had the potential to be one
of the top brands in the nation. Since then, Panera Bread's stock has skyrocketed to a current market

Panera Bread History
The focal point of this is essay is none other than Panera Bread. Louis Kane and Ron Shaich
established a bread kitchen bistro called Au Bon Pain Company Inc. in 1981. The organization
developed and succeeded through the 1980's and 90's. Saint Louis Bread Company was purchased in
1993 by the association the company already had 20 different locations that covered vast areas of
Saint Louis in the first place. Saint Louis Bread Company was at first established by Ken Rosenthal.
In May 1999 Panera Bread ventured into a national eatery, Au Bon Pain Co. sold their different
chains including Au Bon Pain, which is currently claimed by Compass Group North America.
Panera moved its central command to another area in Richmond, Heights Missouri in 2000. ... Show
more content on Helpwriting.net ...
"Increasingly, companies are locating different value chain activities in different parts of the world
to exploit location–based advantages that vary from country to country" (Gamble, Peteraf,
Strickland, Thompson, 2014). Panera Bread extraordinary specialty showcase gives them the
apparatuses they have to adequately manage the challenges standing up to the fast food industry and
also additionally going up against the eat in industry. Panera Bread's less expensive items makes it
more appealing contrasting option to conventional restaurants. Panera fabricated its organization on
negligible long haul obligation. The greater part of their extension is financed with income from
their operations. Besides quality control is kept up by making new batter every day at one of a few
crisp mixture offices as well as the mixture is then transported day by day from the office to stores
and heated new in the store. The normal length of each outing is 300 miles. The company also has
solid brand

Synopsis Of Panera 's A Fairly Newfangled Restaurant Segment
Randall Lewis
Professor Doucette
MGMT 479
07 November 2016
Synopsis
Panera is said to be the benchmark of a relatively newfangled restaurant segment titled fast casual.
Nevertheless, the effective origin of this unbeatable amalgamation of organizations and concepts
humbly embarked on the scene way back in the mid 1970's, as an oven manufacturing firm's
demonstration bakery (Wheelen 16–2). The French–based brand–name of Panera's elder: Au Bon
Pain, translates to 'where good bread is;' and as it turned out, this tucked away industrial R&D
implement was just too good to keep a secret. Hence, throughout the next few years, the fledgling
concept–eatery tried its luck with a multitude of Boston area locations; and then in 1981, a young
Ronald Shaich, owner of Boston's new Cookie Jar Bakery got together with Au Bon Pain's, Louis
Kane, and merged the two companies together as the Au Bon Pain Co. Shaich and Kane ran the
enterprise, together, until Kane's retirement in 1996 (Wheelen 16–2).
A pivotal breakthrough transpired in 1985, when they began observing that their customers were
buying the company's bread and commencing to construct their own sandwiches (Wheelen 16–2).
Sandwiches were then swiftly added to the regular menu, at the bakery chain, spawning a novel
conception in the restaurant experience – landing squarely "between fast food and fine dining"
(Wheelen 16–2). Shaich and Kane differentiated Au Bon Pain, putting forth a wholly
unconventional

Panera Bread l: Executive Summary
Company Overview In 1999, the first Panera was founded after having a chain of bakeries along the
east coast of the St. Louis area. Panera is a nation–wide food chain that has fast and healthy eating
decisions for an affordable price. They offer salads, sandwiches, pastas, and many bakery items.
Customers describe Panera as a welcoming environment.
Problems While Panera is already an expanding and successful restaurant, they have some flaws.
They don't promote their restaurant very effectively or offer their customers deals/giveaways.
Objectives
Widen our target market
Increase our stores revenue by 10%
Increase customer amount by 5%
Target Markets
Primary– Businessmen and women, with families
Secondary– College and high school students looking for a cheap but healthy option
Campaign Strategy
Advertising Component
Advertising Event/Special Event
Social Media Advertising
Use of Social Media to personally connect with customers
Instagram– to reach out to secondary target market
Facebook– to reach out to primary target market
Twitter– Polls and surveys
Panera Bread App
Post monthly recipes and Panera Rewards
Increase customer involvement
Giveaways/Deals
Give customers what they want for less money
Attracts more customers and total revenue
Special Events

To make customers feel more acknowledged
Veteran's Day, Birthdays, Mother's Day, Christmas Eve, and Breast Cancer Awareness Month
Schedule/Budget Our campaign will run from May

Essay about Panera Bread Case Study
Panera Bread Case Study: Rising Fortunes?
Executive Summary:
In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top
management at Au Bon Pain instituted a comprehensive overhaul of the newly–acquired Saint Louis
Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision
was to create a specialty cafe anchored by an authentic, fresh–dough artisan bakery and upscale
quick–service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993
and 1997, average unit volumes at the revamped locations increased by 75% and over 100 additional
locations were opened. In 1997, the bakery–cafes were renamed Panera bread in markets outside of
St Louis.
The Panera ... Show more content on Helpwriting.net ...
Its artisan breads, which were breads made with all natural ingredients and an artisan's attention to
quality and detail, and overall award–winning bakery expertise were at the heart of the concepts
menu. The concept was designed to deliver against the key consumer trends, specially the need fro a
responsive and more special dining experience than that offered by traditional fast food. The
company's goal was to make Panera bread a nationally dominate brand name. Its
menu,prototype,operating systems, design, and real estate strategy allowed it to compete
successfully in several sub–businesses:breakfast,lunch,PM chill–out,lunch in the evening and take–
home bread.
Government regulation:
Each fresh dough facility and Company–owned and franchise–operated bakery–cafe is subject to
regulation and licensing by federal agencies, as well as to licensing and regulation by state and local
health, sanitation, safety, fire, and other governmental departments. Difficulties or failures in
obtaining and retaining the required licensing or approval could result in delays or cancellations in
the opening of fresh dough facilities or bakery–cafes as well as fines and possible closure relating to
existing fresh dough facilities or bakery–cafes. In addition, they are subject to the Fair Labor
Standards Act and various state laws governing such matters as minimum wages, overtime, and
other working conditions.
They are also subject

Ron Shaich Panera Bread
Ron Shaich is the Founder and Executive Chairman of the Board of Panera Bread Company, where
he previously served for over 25 years as the company's Chief Executive Officer. Shaich started his
career in the bakery–cafe industry in 1981 by opening a small cookie store in downtown Boston.
Shortly thereafter, he combined his cookie store operations with a local bakery to co–found Au Bon
Pain Co. with Louis Kane, who came up with the idea after seeing the bakery carts on the streets of
Paris during a vacation. In 1993, Shaich led Au Bon Pain's purchase of a 19–location bakery–cafe
concept called Saint Louis Bread Company, which would become Panera Bread. Today, the
Company operates or franchises over 1,450 locations in 40 states and Ontario, Canada.

Panera Bread Swot Analysis
Company's Background
The Panera Bread company was started in 1981 as Au Bon Pain Co., Inc. Established by Louis
Kane, and Ron Shaich, the organization thrived along the east shore of the United States and
universally all through the 1990s and turned into the predominant administrator inside the pastry
shop bistro classification. Units were opened in the mall, shopping centers, and airport throughout
the 1980s and 1990s. In 1993, Au Bon Pain Co., Inc. bought Saint Louis Bread Company®, a chain
of 20 pastry shop bistros situated in the St. Louis range. Near 1993 and 1997 normal unit volumes
expanded by 75%. At last, the idea 's name was renamed to Panera Bread in 1997 in every market
outside St. Louis. By 1997, Panera Bread could end up ... Show more content on Helpwriting.net ...
have higher growth rate than the company
Inflation that will shot up the prices of food items.
Macro environment Analysis by PESTEL Model
PESTEL stands for – Political, Economic, Social, Technological, Environmental & Legal factors
that can impact the macro environment of a company. PESTEL investigation gives awesome insight
about working difficulties Panera Bread Company will look in common large–scale condition other
than focused powers. Among the 5 factors that can affect the macro environment, I have chosen two
factors. These are: –
1) Social–culture factor
2) Laws and regulations
Talking about Social–culture factor, Society 's way of life and method of doing things affect the way
of life of an association in a situation. Some of the social factors are: –
1)Socioeconomics and expertise level of the populace
2)States of mind (wellbeing, natural awareness)
3)Level of education
4)Attitude
5)Culture
6)Age and gender role
Talking about more in detail, due to increasing interest in eating healthy food, Panera bread's menu
is consistently reviewed and revised to keep the interest of regular customers, fulfilling their
changing consumer preferences and adaptive to change in environment. I would consider it as an

Opportunity. To be in the food industry it has made so many changes to be in the market. According
to the case study, the company had developed

Panera Bread Essay
Synopsis
The Panera Bread Company was co–founded by Ronald Shaich and Louis Kane, when the two came
together and joined the Au Bon Pain and the Cookie Jar bakery and in 1991 they took the company
public. In 1993, the co–founders purchased the Saint Louis Bread Company and studied the business
plan searching for their successful qualities and find ways to mimic that (Wheelen, Hunger,
Hoffman, & Bramford, 2014, p 16–2). Shaich hit the jackpot when he started this fast casual
restaurant chain because this was not your normal fast food restaurant. Panera offers coffee,
breakfast sandwiches, custom breads and soups and hand tossed salads and has yet to be matched by
another company. The décor in their restaurants along with free WiFi created a warm, inviting place
for customers. Panera found a way to offer fresh, quality food for a decent price. Their focus on
fresh, quality ingredients and healthy options for the entire family, earned Panera the name, "One of
the 10 Best Fast–Casual Family Restaurants" by Parents magazine in its July 2009 issue" (Wheelen
et al, 2014, p 16–13). Struggling with debt for years, with "bad real estate deals and operational
problems," Panera decided to sell the Au Bon Pain name to an investment firm for $73 million in
May of 1999, this is when the company changed its name to Panera Bread Company. The sale left
Panera debt free and gave them ability to expand the company. Panera continued to grow throughout
the 2000s and now has 1380 stores in

Analysis Of Bread By Margaret Atwood
ESSAY OUTLINE
I. Thesis: Margaret Atwood covers the different interpretations of the meaning bread, Atwood's
emblematic story gives a new insight of the word from Wealth, Desperation of Survival, Choices
with inner self, And Meaning life through the meaning of the bread showing us Ordinary props of
our daily life can carry great import.
II. Wealth is portrayed through bread throughout the story
A.In stanza 1 it is says " The bread knife is an old one you picked up at an auction."
B. Also in stanza one it says " You put butter on it, then peanut butter, then honey."
C. Also in stanza one it says "This bread happens to be brown, but there is also white bread, in the
refrigerator.... now going moldy."Having a knife just for a bread ... Show more content on
Helpwriting.net ...
In my final quote can you trust your own smells sight and sense to an object that is right in front of
you or will you not even said try it due to consequences that will maybe arise from a wrong decision
this connectes to the symbolic meaning of Desperation of survival and choices within inner self
IV. Life is symbolized in this poem
A. In stanza 4 it says " Then the husband of the rich sister came home and wanted to cut himself a
piece of bread, but when he made the first cut, out flowed red blood."
B. In stanza 1 it says" but there is also white bread, in the refrigerator... round as a full stomach now
going moldy."
C Stanza 1 it says" You put butter on it, then peanut butter, then honey and you fold it over." Some
of the honey runs onto your fingers and you lick it off" In stanza's 4 quote when the blood is flowing
out from the bread symbolizes the life line that was just cut between the two the sister's due to
jealousy of the sister's children. In my second quote the bread symbolizes the ending of a life e.g
when people die or near death they count claims of a white light, the white bread that was once full
of life is now filled the mold as in the life is dying. In my final quote putting all the condiments on
bread represent the hardships life have to offer but

Panera Bread Research Paper
Panera Bread Company
The story of St. Louis Bread was founded in 1987 when the first location was opened in Kirkwood,
Missouri. Panera bread is the newer name for St. Louis Bread Company outside of the St. Louis
area. In 1993, Au Bon Pain Co. purchased the St. Louis Bread Company, which was founded by Ken
Rosenthal in 1987. At the same time, the St. Louis Bread Company was renovating its 20 bakery–
cafés in the St. Louis area.
In May 1999, to expand Panera Bread into a national restaurant, Au Bon Pain Co. sold its other
chains, including Au Bon Pain, which is now owned by Compass Group North America. Panera
Bread moved into its new headquarters in Richmond Heights, Missouri in 2000.The company
operates or franchises 1,800 Panera Bread bakery–cafés ... Show more content on Helpwriting.net ...
This lowers the risk of a supplier driving up the price for Panera because if one does, Panera could
simply switch to another supplier. Panera also has contracts with suppliers and distributors to control
the costs of their supplies.
What is the growth policy of the company?
To continue their success, Panera Bread will focus on five strategic actions:
Keeping our concept special in the eyes of consumers.
The continued rollout of our artisan bread program will remain a central focus. New bakery–cafe
prototypes and service standards will help ensure that we maintain a particularly satisfying customer
experience.
Delivering extraordinary execution in each bakery–cafe.
We believe scale can be counter–productive in a people–intensive business. We believe people work
for people, not corporations. We remain committed to recruiting and operating through strong local
partners– both franchisees and joint–venture operators.
Expanding our development capabilities.
We will be making significant investments in our development capabilities to ensure our rapid
expansion can continue successfully
Making the right long–term structural

Panera Bread Case Study Essay
In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top
management at Au Bon Pain instituted a comprehensive overhaul of the newly–acquired Saint Louis
Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision
was to create a specialty cafe anchored by an authentic, fresh–dough artisan bakery and upscale
quick–service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993
and 1997, average unit volumes at the revamped locations increased by 75% and over 100 additional
locations were opened. In 1997, the bakery–cafes were renamed Panera bread in markets outside of
St Louis. The Panera business plan had worked well and management concluded it had broad ...
Show more content on Helpwriting.net ...
Panera knows what it's good at and has used that as their foundation. Their menu was designed to
provide target customers with products built on the company's bakery expertise. They specialized in
fresh baked goods, made–to–order sandwiches on freshly baked bread, soups, salads, custom roasted
coffees, and other cafe beverages. They offer over 20 varieties of bread.
Unlike some if its competitors, Panera is in tune with its customer's changing preferences. They are
responsive to the various seasons of the year, offering seasonal menu rotations, referred to as
"Celebrations." Offering something new and fresh is a great way to sustain your regular customers
and to bring in new customers. Panera is wise in their introduction of new menu items. Prior to
system wide rollouts, new items are developed in test kitchens and then introduced to a limited
number of bakery–cafe locations to determine customer response and verify that preparation and
operating procedures resulted in product consistency and high quality standards.
In addition to seasonal items, Panera has answered its health conscious consumers' needs. They have
introduced whole grain breads and switched to the use of natural, antibiotic–free chicken in all of its
chicken–related sandwiches and salads. They also added light entrees to jump–start dinner appeal
and egg soufflés to expand their breakfast offerings and help

Repeat Entrepreneurs Case Study Essay
Introduction This paper will examine whether repeat entrepreneurs search for opportunities
differently than entrepreneurs who found only one company. Before examining the case for or
against this theory, a brief discussion what makes up an entrepreneur opens this paper. From there it
moves into a brief discussion of Howard Stevenson and his importance within the field of study of
entrepreneurism. Then the focus turns to a case for or against whether repeat entrepreneurs search
for opportunities differently than entrepreneurs who found only one company. To emphasize the
findings discussed, a brief case study of a successful entrepreneur hopes to reinforce the concepts
discussed. The paper will close with a summation of the findings and ... Show more content on
Helpwriting.net ...
A Case Against
Repeat entrepreneurs know they have the ability to identify an opportunity and turn that opportunity
into a business. In most cases, they have already done it at least once. Unfortunately, this does not
mean that the first business was a success or that they will be able to repeat the success the first
business may have had. In fact, if the first business was a failure, there are indications that the
second business may fail as well. Recent research "shows that instead of learning from mistakes,
entrepreneurs are just as apt to be overoptimistic after failure as before. Their overoptimism remains
undimmed by failure" (Ucbasaran, Westhead & Wright, 2011). This overoptimism can cause an
entrepreneur to take on risky opportunities, fail to properly plan for the unforeseen or waste
financial resources instead of looking for and finding the right opportunity.
Successful entrepreneurs looking to become repeat entrepreneurs may incorrectly over–focus on
recreating their success that ideas for future opportunities are not as strong as the previous ones.
Where the first opportunity an entrepreneur pursued may have grown from an organic problem
solving process, repeat entrepreneurs may look to duplicate that success instead of taking the time to
grow into another opportunity as organically as the first. "The greatest, and more crucial, challenge

Essay on Panera Bread Case
9/17/2013 Panera Bread Company 1. What is Panera Bread's strategy? Which of the four generic
competitive strategies discussed in Chapter 3 most closely fit the competitive approach that Panera
Bread is taking? What specific kind of competitive advantage is Panera Bread trying to achieve?
Driving concept: to provide a premium specialty bakery and café experience to urban workers and
suburban dwellers. Generic: Broad differentiation strategy. Competitive advantage: striving to build
a competitive advantage based on the triple combination of Product, Environment, and Great
Service (PEGS). 2. What does a SWOT analysis of Panera Bread reveal about the overall
attractiveness of its situation? Strengths: Attractive & ... Show more content on Helpwriting.net ...
4. What does the data in case Exhibit 1 reveal about Panera Bread's financial performance? How
well is the company doing financially? Use the financial ratios in Table 4.1 of Chapter 4 as a guide
in doing the calculations needed to arrive at an analysis–based answer to your assessment of
Panera's recent financial performance. In addition to the ratios in Table 4.1, there are occasions
when you will also need to calculate compound average growth rates (CAGR) for certain financial
measures. Strong CAGR in a number of important areas – total revenues, royalties, fresh dough
sales, net income and EPS. Declines in G & A expense a desirable trend – some erosion in operating
profit margins bears watching (not a desirable trend). Declines in liquidity (as measured by current
ratio and working capital numbers) and a fluctuating but still acceptable ROE also warrant attention.
Overall, the data indicate that Panera is growing quite rapidly and is performing well, although not
spectacularly. 7. on the information in case Exhibit 3, which fast–casual and full–service restaurant
chains appear to be Panera's closest rivals? In the fast–food segment, McDonald's and Burger King
with a strong world wide presence. In the chill–out segment, Starbucks represents an important
competitor; it has more that ten times more locations and around eight times more revenue.

Panera Bread Co Business Model And Efficient Business...
As of 2006, Panera Bread was operating nationwide with 1000 locations in 38 states. The freshly–
baked bread leader officially established by Au Bon Pain in 1999 has managed to succeed achieving
high sales and operating profits, and a 17% increase in the number of outlets. The company's
commitment to serve its customers a delightful meal, in a very amiable environment has led them to
the possibility of restructuring their business strategies. This report provides a profound analysis and
evaluation of Panera Bread Co. in respects to the company's business model and efficient business
operations. The methods of analysis utilized include: breakdown of several financial statements such
as: income statements, balance sheets, pro–forma statements, as well as, short–term and long–term
solvency ratios. As a result of poor performance of in–store sales, in its current growth phase, the
company is facing inability to rely on internal funding; which has led to tighter margins. Increases in
product and material costs, and increases in pricing have initiated a downward trend in transaction
growth, which has affected Panera Bread causing the company to operate at tighter margins. In
addition, there has been a huge decline in the company's market share as a result of tighter margins,
increase in costs, and weakening in transaction growth. These limitations have led Panera Bread to
consider external financing in order to be able to continue their day–to–day operations. Our
proposed solution

Panera Bread Essay
Penera Bread Company
Case study Analysis
Company's Background
The Panera Bread company was started in 1981 as Au Bon Pain Co., Inc. Established by Louis
Kane, and Ron Shaich, the organization thrived along the east shore of the United States and
universally all through the 1990s and turned into the predominant administrator inside the pastry
shop bistro classification. Units were opened in the mall, shopping centres, and airport throughout
the 1980s and 1990s. In 1993, Au Bon Pain Co., Inc. bought Saint Louis Bread Company®, a chain
of 20 pastry shop bistros situated in the St. Louis range. Near 1993 and 1997 normal unit volumes
expanded by 75%. At last, the idea 's name was renamed to Panera Bread in 1997 in every market
outside St. ... Show more content on Helpwriting.net ...
In 2016, there are 2,024 bistros in 46 states, British Columbia, and Ontario working under the
Panera Bread, Saint Louis Bread Co. and Paradise Bakery and Café names, selling fresh, authentic
artisan bread. In 2016, co. ranked #4 in Fast Casual 's Top 100.
Panera Bread's Strategy
Panera Bread's strategy is "to give premium quality bakery and café experience to urban and
suburban dwellers". The company's breads and baked products were a major basis for making them
unique from its competitors. Prior to bringing that concept, owners did cross market survey and
came to conclusion that people like quick service meal and high–class dining experience. Upper
board members believed that success depends upon "being better than the guys across the street".
SWOT Analysis
SWOT investigation is a procedure that recognizes an association 's Strength, weakness,
opportunity, and threat.
Company's Strength
Word of mouth communication
Capable and efficient customer services
Offering price at affordable price
Distinctive menu
High quality fresh food cooked every day
Artisan and specialty bread baked daily
Bakery and café's designing was pleasing and inviting
Company's Weakness
Other rivals have more popular name (Applebee's, Starbucks, Mcd)
Insufficient layouts
Leased Land

Long waiting time for customers Company's Opportunity
Open more outlets–Currently operating in United States, Canada and District of B.C and Ontario.
Menu

Panera Bread Company : A Market Driven Approach
Panera Bread Company is the widely acclaimed bakery/café, which operates in the fast casual food
restaurant industry. It was originally founded in 1981 by Louis Kane and Ron Schaich, as Au Bon
Pain Company with several chains. In 1993, Au Bon Pain Company purchased Saint Louis Bread
Company, which is located in St. Louis Area. In 1999, the founders sold Au Bon Pain Company and
renamed it as Panera Bread. Currently, the company owns 1,845 franchise stores in 45 states in
United States and in Ontario, Canada. The market–driven approach is a business perspective that
puts the customers as a starting point in all its strategies and operations in order to deliver the
superior customer value and gain a competitive advantage (Day, 1994). This approach totally
contradicts with the one of the previous years of the industrial age, which the prominent scholar
Drucker (1954) defined that the main purpose of the organization is to generate profit. But
nowadays, it appears clear that for the future prosperity of the company, the building of the loyal
customer base is necessary condition to be profitable. The support of the latest argument comes
from Webster, et al. (1994) where it is concluded that the profit becomes as remuneration for a
satisfied and retained customer. There are few capabilities that the company should be aware of in
order to be oriented on the market (Cravens and Shipp, 1991). There is the marketing strategic
process which describes the development and implementation

Essay about Panera case review
Panera Case Review
TOPIC PAGE
Synopsis.................................................................................3
LITERATURE REVIEW
KEY PROBLEM AND THE OPPORTUNITY.....................................4 ALTERNATIVE
SOLUTIONS ...........................................................5–6 SELECTED
SOLUTION............................................................6
IMPLEMENTATION/RECCOMENDATION................................. .
WORKS CITED...................................................................................10
SYNOPSIS This video highlights the origins of Panera Bread Company and its gradual
transformation into the large corporate chain restaurant that it is now. The business strategies that
were adopted in order to propel the growth of Panera Bread Company since its establishment in
1981 as local St. ... Show more content on Helpwriting.net ...
The concept that makes Panera successful is the fact that the company serves healthy and high
quality food at an affordable price. Increasing prices to facilitate higher quality service in an effort to
promote corporate aspirations will provide Panera with negative feedback from its customers
(Wharton, 2010). The happiness that Panera customers experience with the products they are
receiving now can be verified through Shaich's statement in the video that Panera has an incredibly
high customer loyalty.
Alternative Solutions It seems that Panera's biggest solution to its problem is simply maintaining the
momentum they have established in the business market. Panera Bread Company has not
overextended itself and can be found on every street corner (Wharton, 2010). Following the Concept
Essence that Panera set for itself eighteen years ago may not be the most efficient way to self–
improve. The requirements that are needed now in order to provide quality products and services
may very well be different than what was needed eighteen years ago. The Concept Essence may
need to be reviewed and fixed in an effort to be more compliant with the standards of 2012 and the
needs of the customer in slower economy. Revising the Concept Essence could provide Panera with
a more concrete goal to aim for. However, revising the Concept Essence may interfere with the
fundamental

Panera Bread Strengths
Panera Bread Company has a variety of strengths that make it stand out from its competitors in the
market. One of these strengths that make Panera Bread Company stand out from its competitors is
that it has strong brand image across the whole entire country. This strength is the foundation for
many successes Panera Bread Company has achieved such as having very good financials in all
regions of the country. The reason this strength is so important for Panera is that it allows for its
potential customer no mater where he or she is in the country to know exactly what a great
experience they will be getting when coming to dine at Panera Bread Company. This is in contrast to
some Panera Brad Company's competitors because they aren't not known ... Show more content on
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Although Panera has strong customer loyalty it is struggling to add additional customers to it
clientele. This weakness has dramatic impact on the revenue that Panera Bread Company is able to
earn. It is one of the reasons that the company cannot take the next step in the growth process. The
struggle for Panera to acquire new customer is problem the greatest weakness of the company
because if they start losing customers they will be in a large amount of financial trouble more so
than a company who is able to acquire new customers.
Opportunities:
The Biggest opportunity for Panera Bread Company is to open it doors in foreign market such as
Asia and Europe. If Panera can successful go global it will be able to fix many of its weakness. This
is because most of them deal with not getting new customers, stagnate growth of the business model
and Panera Bread Company hitting some sort of a ceiling that is stopping its growth. By going
global this fixes many of these problems.
Another opportunity Panera Bread Company can take advantage of is the culture of the people to
wanting to eat more healthy items. Panera Bread Company can take advantage of this by creating an
advertising campaign around its already healthy food items and low calorie section of its menu. If
this opportunity is taken advantage of it could provide Panera Bread Company with a method of
acquiring new

Essay About Panera

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Essay About Panera