1. Our media product is about a young black boy who covers up death of his drug abusing
mother and inevitably becomes homeless. ‘Numb’ has a strong sense of verisimilitude and
represents the proportion of young people who are homeless due to the impact of home
life, on their living situation. It challenges the Medias typical representations of young
children in London as it is highlighting the hidden homeless. However it conforms as it is
once again displaying one of the many problems in black and ethnic minority communities.
An independent institution would distribute our movie like ‘film4’. We think that ‘film 4’
would be best to market, promote and finance our movie as their movies often have a high
sense of social realismand their demographic is primarily in the UK. We would target this
movie to be displayed in urban areas in England primarily poorer areas in London. This is
because our film is set London and feels as though people who didn’t live England wouldn’t
understand or care about the issues in the movie.
After theatrical release we would go straight to Video on demand as it is such a low budget
movie there would be no need the release it to dvd on a large scale as teenage audiences
mostly access their media online. We would set our movie to be released in June half term
as there is no specific celebration like: Christmas or Easter which could potentially over
shadow the amount of audience it would receive. Teens are also more likely to go and see it
as they wouldn’t be at school.
During post production we decided that our film would be for a teenage audience.
