37. @kelvinnewman
I studied media studies at Uni not
computer science or anything like it…
Now feels like a good time to share
@kelvinnewman
38. @kelvinnewman
Machine Learning
Machine Learning at its most basic is the practice of using algorithms to
parse data, learn from it, and then make a determination or prediction
about something in the world.
So rather than hand-coding software routines with a specific set of
instructions to accomplish a particular task, the machine is “trained” using
large amounts of data and algorithms that give it the ability to learn how to
perform the task.
39. @kelvinnewman
Deep Learning
A branch of machine learning based on a set of algorithms that attempt to
model high level abstractions in data by using a deep graph with multiple
processing layers, composed of multiple linear and non-linear
transformations.
45. @kelvinnewman
Tutorials on use Machine
Learning on over 1M hotel
reviews finds interesting insights
https://blog.monkeylearn.com/machine-learning-1m-hotel-reviews-finds-interesting-insights
46. Or wait for SEO tool suites to
start doing this properly
@kelvinnewman
48. But just writing for users is a lazy
suggestion.
We can better understand our users
needs if we can better understand how
other websites are writing about a topic