4. 1. How long have you been working at Harry Ramsdens?
2. What food sells’ the best here? Why do you think this is?
3. How do you keep customers coming back?
4. How do you advertise food products?
5. Does your restaurant contain a calorie count board?
6. Do you think you’re honest with how you advertise your products?
7. Do you find there is a competition with other food chains?
8. On your menu your sell “super healthy mixed salads with house
dressing” how often do you sell these salads?
9. What makes the salads so healthy?
10. Your menu doesn’t state what is in the house dressing, is this because
it contains un-healthy ingredients? Therefore making your
advertisements false.
5.
6. 1. How long have you been in the food industry for? What is it like running a
shop?
2. How do you keep customers coming back? And who are your customers?
3. What food sells best here, and why?
4. In what way do you try to advertise? And how do you advertise your best
food product here?
5. Do you think that your advertising directly informs your customer’s choice?
6. Do you think that you are honest in the way in which you advertise your
products?
7. Do you find that there is a competition with local food chains?
8. Do you think there has been a rise in fast food, within the past years? If so
why?
9. Do you think the government subsidise food products within fast food
chains and their advertisements, for example cheap meat or diary?
10. If you were to offer just healthy options across all your menu choices, do
you feel that would have a viable business model?
7.
8. 1. How long have you been going the gym for?
2. How many classes do you run and when during the week?
3. How you advise customers who attend your classes to eat healthy?
4. How do you feel about that?
5. Do you help anyone plan a balanced food diet?
6. How many times do you eat fast food?
7. Can you talk to me about your own diet?
8. Would you class any fast food brands as being healthy? Why?
9. In your own opinion how do you think fast food advisements affect our
decisions on the food we eat?
10. Would you say more people buy fast food or more healthy food?
11. How can fast food change our health and what problems can it cause?
12. How can healthy food change our health and what problems can it cause?
13. What would be your ideal solution, to the fast food problem?
14. Do you think the government play a role in supporting the problem, by
subsidising the food products like meat products?
9.
10. 1. How long have you been working in the food industry?
2. How do you keep your customers coming back? What is your target
audience?
3. What food sells the best here and why?
4. Do you think there has been a rise in fast food over the last 5 years?
5. In what ways do you try and advertise your products?
6. Do you think the way in which you advertise is important?
7. Are you honest with the way in which you advertise?
8. Do you think that there is a lot of competition with local food chains?
