BAsic Ideas to promote your employer branding

1. GLASSDOOR RATINGS BRAND PRESENCE –
NOKIA CONTENT
PROMOTION
ELITE CAMPUS
ENGAGEMENT PLAN
ADVERTISEMENT
TARGETING DIVERSITY

2. Employer
Branding
Plan
• Glassdoor Ratings: Targeted campaign to get Reviews on GD from Line
Managers and new joiners (6 months) to increase the overall ratings.
• Increasing the Brand presence on social media by promoting Nokia
based content by promoting sharing and liking the content on LinkedIn.
• Leveraging campus joiners to promote their experience with Pics on
LinkedIn.
• To start Elite campus engagement plan which includes PPT, High Level
updates on latest technologies, careers & 5G of Nokia.
• Advertisement: Visible brand presence in market (Naukri, Physical)
• Active participation in Online Job fairs & Hackathon – Virtual
• Diversity: Exclusive diversity hiring through branding agency &
Seminars/TED Talks on Women Leadership, targeted Women based
college identification.
• Promoting all regional celebrations on Social Media.
• GPTW Certification

3. Glassdoor
ratings
Brand
Presence –
Nokia Content
promotion
Elite Campus
Engagement
Plan
Advertisement
Targeting
Diversity

5. Branding
Calendar
Glassdoor Ratings: Targeted campaign
to get Reviews on GD from Line
Managers and new joiners (6 months)
to increase the overall ratings.
Advertisement: Visible brand presence in
market (Naukri, Physical)
Diversity: Exclusive diversity hiring through
branding agency & Seminars/TED Talks on
Women Leadership, targeted Women based
college identification.
Brand Presence – Nokia Promotion:
Increasing the Brand presence on social
media by promoting Nokia based
content by promoting sharing and
liking the content on LinkedIn.
Elite Campus Engagement Plan:
To start Elite campus engagement plan
which includes PPT, High Level updates
on latest technologies, careers & 5G of
Nokia.