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wwww.friendship-zone.com
11 Derngate, Northampton, NN1 1TY
01604621618, 07939597604
info@friendship-zone.com
Registered Charity: 1124724 Company Number: 6556556
What is Friendship Zone? - Values and objectives
Friendship Zone is built on the functionality of a social networking website
ü It is run by you as a contributor and other volunteers as moderators
ü It is dedicated to facilitating simple donations and promoting charitable causes
ü The facilities offer a wide variety of common and special functionality
ü It is free to use


What is a Social Networking website?
A social networking site provides a variety of web based functionality that enables
individuals and groups to talk, share and interact in a variety of ways.
Friendship Zone provides a powerful means of communicating and sharing information in
a safe and ethical environment. Have a look at the Facilities described in full on the back
page.

How does Friendship zone grow?
Friendship Zone has created a brand that is very attractive to users. This drives people to
register and share this unique concept with their friends and colleagues.
These people have their own hopes, dreams and charities that they support. So they in
turn register and the process fulfils itself.
This is known as the 'Full circle concept '
The growth of Friendship Zone will enable the charity to apply for grants, accept
advertising and collect donations.
This enables us to benefit those less fortunate and fulfil their dreams.



                                         All
                                 money generated
                               through the website                                Individuals,
                                 is reinvested into                             Companies and
                             heart touching charitable                        Bands join Friendship
                             and community projects.                           Zone and invite as
                             This creates awareness                             many friends as
                                of Friendship Zone                                 possible.
                                  and encourages
                               more people to join.




                                                             Active use of
                                                            Friendship Zone
                                                         generates income and
                                                         promote their services
                                                          and products on our
                                                                website.




                                          FULL CIRCLE CONCEPT

Who works at Friendship Zone?
The website is run, promoted and moderated by volunteers who are a part of our growing
community. There are only a few paid staff dedicated to the cause.
Who does Friendship Zone benefit?
The website can be used to promote a user's favourite charity.
The website can be used to facilitate donations to any nominated charity of a user's
choice.
Friendship Zone promotes SPICE - the social, physical, intellectual, creative and
emotional well being of young people. Donations are accepted by Friendship Zone. The
values achieved are accumulated into the charity fund and reinvesting into projects that
promote these five characteristics allowing young people the opportunity to achieve their
dreams.
What can I do ?
Register
By registering your interest you begin a snowball effect that creates an advantage for you
and Friendship Zone.
Moderate
Safety on the internet is a primary concern for us, particularly where children are
concerned. Therefore there is a strict policy on moderation, especially since we are a
charity.
All content is sent to a moderator rather than directly uploaded to the website. The
moderator then decides on its suitability. Our aim is for all uploaded content to be deemed
suitable in less than 3 hours. It is very important that the website is not abused and
security standards are met. All users are able to contact the moderator via the
Accept Marketing
Revenue for the charity is raised via advertisers, sponsors and premium services.
Incorporated into this system is targeted marketing. Once the number of users has grown
to 1million, Friendship zone has the opportunity to generate additional income if you
accept targeted marketing. This will be restricted to 10% of online time and 33% of a
targeted txt message.
                                           We will also be relying on links with other
                                           sponsor websites and sponsor links, press
                                           releases, internet, word of mouth, mail
                                           campaign and the press.

                                          Digital Stamp
                                          Sponsors of Friendship Zone will be authorised
                                          to use a digital stamp to show their support,
                                          whilst those charities supported by Friendship
                                          Zone will also be issued with a loyalty stamp.

We are a charity with a difference- we do not ask for money, we earn it through hard work
and by providing cost effective and results based marketing services.
Whatever you give us and whichever way you help us, we will always give something
back such as promotion of your chosen charitable causes, your services or brands. By
supporting Friendship Zone, we will become one step closer to helping people to achieve
their dreams.
The Facilities
Online Radio                                Friends Birthday List
five channels, three different age groups
                                            A countdown feature for birthdays
(suggested rename)
                                            message feature for congratulations. (linked
ü 17 and below (Ultra modern)
                                            to your address book).
ü 18-39 (Popular Contemporary)
ü over 40's (Classic)                       Quiz
ü advertising jingles (commercial)          ü Sponsored general knowledge questions
ü unsigned bands (users uploaded            ü Sponsored Prizes available
    content)
                                            Backgrounds and Skins
Public Galleries - users uploaded photos    Various colour options, Suggestable
                                            Features
Running Lines
ü Public and home page                      Suggestable Content
ü Welcome message and administrative        As a community website all suggestions are
  announcements                             taken seriously regarding any aspect. All
                                            practical, cost effective suggestions will be
Profile and Friends page
                                            enacted if possible.
ü line 1 - advertisements, administrative
                                            Suggestions help the website become user
   announcements
                                            friendly and build an element of loyalty
ü line 2 - members' messages sent via
   premium SMS for friends to view only     ü   Songs
                                            ü   Pictures with comments
Internal Web/Email
                                            ü   Emoticons
Address Book (contact details, date of      ü   Congratulations
birth. linked to birthday countdowns)       ü   Photos
                                            ü   Galleries
Spin-able Links - three nested rings of
                                            ü   Forum Topics
icons/links spin-able by the user. As an
                                            ü   Avatar Photos
amusing feature The rings rotate in
                                            ü   Backgrounds
alternate directions ensuring high
                                            ü   Spinable Links
accessibility
                                            ü   Messages for running lines
Congratulations - congratulation e-cards,
                                            Anything and Everything!
some preformed others submitted by users
                                            Voting
Chat
                                            ü uploaded content such as photos are
ü Private messaging and Instant Chat
                                                 submitted on the website.
My Profile
                                            These can be graded by the user with two
ü information about the user
                                            methods
ü photo albums - uploaded
                                            ü Letter grades
ü Mobile Photo Album - for multimedia
                                            ü pictures with comments.
   messages sent via your mobile phone
                                            Wall
Free SMS messaging
                                            post comments, news, facts
Each text message sent has 33%
dedicated to advertisement                  Blog
                                            Is a means of posting displayed in date order,
Friends
                                            like a personal diary; it is whatever you want
Users are able to invite and reject friends
                                            it to be!
access to all content input or uploaded
How we spend our surplus.
We are proud to present our charitable projects. Friendship Zone commits all surpluses towards various charitable
and community projects suggested to us by our users
Anybody can access these through the Friendship Zone web site once they have registered and created their
profile. To do so, all they have to do is follow the same procedure as creating a blog. However, our system enables
a person to submit this as a ‘Request for Support’.




                                                                                 Everybody can view current
                                                                                 charitable projects supported by
                                                                                 us within the Charitable section of
                                                                                 the website or simply follow the
                                                                                 Smiling face. Here is an example.




In July 2009, Friendship Zone received a ‘Request for Support’ from Linda. She chose the Social Tab from the
menu on the left hand side of the page and then chose ‘Create Blog’. She wrote her blog with the ‘Request for
Support’ in mind. She said that she was originally from Latvia and has always found life a struggle because of
suffering from Cerebral Palsy. She said, “All my previous birthday parties have been at home. I have always
dreamed to go out somewhere nice...”
After submitting this blog, she viewed it from the same location using ‘View Blog’'. When she viewed it,
immediately above is an option that states ‘Request for Support’. She accepted the Terms and Conditions and
chose the ‘Yes’ option.
When we saw her request, we immediately knew this was somebody for whom we could make a small but
perhaps significant difference in her life. We authorised her request. With her micro-grant, she went to Red Hot
Restaurant at Sixfields in Northampton.
All the ‘Requests for Support’ that we receive are kept in a publicly viewable location under the Charity tab from
the menu on the left hand side of the page.


                                                                              As part of the Terms, to receive your
                                                                              grant, after you have enjoyed our
                                                                              hospitality you must write a 'Good
                                                                              Story' about your experience. This is
                                                                              done by following the same procedure
                                                                              as above in creating a blog, but this
                                                                              time you submit your story using the
                                                                              'Good Story' option.
                                                                              Linda blogged about her story saying
                                                                              “... It was brilliant ... we had a big
                                                                              giggle ... I feel as though somebody
                                                                              cared enough to make a difference to
                                                                              me ... “
                                                                              Friendship Zone was proud to be able
                                                                              to make the micro grant in her favour
                                                                              and refund the cost of the Birthday
                                                                              Dream Party that she enjoyed at Red
                                                                              Hot.

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Friendship Zone booklet

  • 1. wwww.friendship-zone.com 11 Derngate, Northampton, NN1 1TY 01604621618, 07939597604 info@friendship-zone.com Registered Charity: 1124724 Company Number: 6556556
  • 2. What is Friendship Zone? - Values and objectives Friendship Zone is built on the functionality of a social networking website ü It is run by you as a contributor and other volunteers as moderators ü It is dedicated to facilitating simple donations and promoting charitable causes ü The facilities offer a wide variety of common and special functionality ü It is free to use What is a Social Networking website? A social networking site provides a variety of web based functionality that enables individuals and groups to talk, share and interact in a variety of ways. Friendship Zone provides a powerful means of communicating and sharing information in a safe and ethical environment. Have a look at the Facilities described in full on the back page. How does Friendship zone grow? Friendship Zone has created a brand that is very attractive to users. This drives people to register and share this unique concept with their friends and colleagues. These people have their own hopes, dreams and charities that they support. So they in turn register and the process fulfils itself. This is known as the 'Full circle concept ' The growth of Friendship Zone will enable the charity to apply for grants, accept advertising and collect donations. This enables us to benefit those less fortunate and fulfil their dreams. All money generated through the website Individuals, is reinvested into Companies and heart touching charitable Bands join Friendship and community projects. Zone and invite as This creates awareness many friends as of Friendship Zone possible. and encourages more people to join. Active use of Friendship Zone generates income and promote their services and products on our website. FULL CIRCLE CONCEPT Who works at Friendship Zone? The website is run, promoted and moderated by volunteers who are a part of our growing community. There are only a few paid staff dedicated to the cause.
  • 3. Who does Friendship Zone benefit? The website can be used to promote a user's favourite charity. The website can be used to facilitate donations to any nominated charity of a user's choice. Friendship Zone promotes SPICE - the social, physical, intellectual, creative and emotional well being of young people. Donations are accepted by Friendship Zone. The values achieved are accumulated into the charity fund and reinvesting into projects that promote these five characteristics allowing young people the opportunity to achieve their dreams. What can I do ? Register By registering your interest you begin a snowball effect that creates an advantage for you and Friendship Zone. Moderate Safety on the internet is a primary concern for us, particularly where children are concerned. Therefore there is a strict policy on moderation, especially since we are a charity. All content is sent to a moderator rather than directly uploaded to the website. The moderator then decides on its suitability. Our aim is for all uploaded content to be deemed suitable in less than 3 hours. It is very important that the website is not abused and security standards are met. All users are able to contact the moderator via the Accept Marketing Revenue for the charity is raised via advertisers, sponsors and premium services. Incorporated into this system is targeted marketing. Once the number of users has grown to 1million, Friendship zone has the opportunity to generate additional income if you accept targeted marketing. This will be restricted to 10% of online time and 33% of a targeted txt message. We will also be relying on links with other sponsor websites and sponsor links, press releases, internet, word of mouth, mail campaign and the press. Digital Stamp Sponsors of Friendship Zone will be authorised to use a digital stamp to show their support, whilst those charities supported by Friendship Zone will also be issued with a loyalty stamp. We are a charity with a difference- we do not ask for money, we earn it through hard work and by providing cost effective and results based marketing services. Whatever you give us and whichever way you help us, we will always give something back such as promotion of your chosen charitable causes, your services or brands. By supporting Friendship Zone, we will become one step closer to helping people to achieve their dreams.
  • 4. The Facilities Online Radio Friends Birthday List five channels, three different age groups A countdown feature for birthdays (suggested rename) message feature for congratulations. (linked ü 17 and below (Ultra modern) to your address book). ü 18-39 (Popular Contemporary) ü over 40's (Classic) Quiz ü advertising jingles (commercial) ü Sponsored general knowledge questions ü unsigned bands (users uploaded ü Sponsored Prizes available content) Backgrounds and Skins Public Galleries - users uploaded photos Various colour options, Suggestable Features Running Lines ü Public and home page Suggestable Content ü Welcome message and administrative As a community website all suggestions are announcements taken seriously regarding any aspect. All practical, cost effective suggestions will be Profile and Friends page enacted if possible. ü line 1 - advertisements, administrative Suggestions help the website become user announcements friendly and build an element of loyalty ü line 2 - members' messages sent via premium SMS for friends to view only ü Songs ü Pictures with comments Internal Web/Email ü Emoticons Address Book (contact details, date of ü Congratulations birth. linked to birthday countdowns) ü Photos ü Galleries Spin-able Links - three nested rings of ü Forum Topics icons/links spin-able by the user. As an ü Avatar Photos amusing feature The rings rotate in ü Backgrounds alternate directions ensuring high ü Spinable Links accessibility ü Messages for running lines Congratulations - congratulation e-cards, Anything and Everything! some preformed others submitted by users Voting Chat ü uploaded content such as photos are ü Private messaging and Instant Chat submitted on the website. My Profile These can be graded by the user with two ü information about the user methods ü photo albums - uploaded ü Letter grades ü Mobile Photo Album - for multimedia ü pictures with comments. messages sent via your mobile phone Wall Free SMS messaging post comments, news, facts Each text message sent has 33% dedicated to advertisement Blog Is a means of posting displayed in date order, Friends like a personal diary; it is whatever you want Users are able to invite and reject friends it to be! access to all content input or uploaded
  • 5. How we spend our surplus. We are proud to present our charitable projects. Friendship Zone commits all surpluses towards various charitable and community projects suggested to us by our users Anybody can access these through the Friendship Zone web site once they have registered and created their profile. To do so, all they have to do is follow the same procedure as creating a blog. However, our system enables a person to submit this as a ‘Request for Support’. Everybody can view current charitable projects supported by us within the Charitable section of the website or simply follow the Smiling face. Here is an example. In July 2009, Friendship Zone received a ‘Request for Support’ from Linda. She chose the Social Tab from the menu on the left hand side of the page and then chose ‘Create Blog’. She wrote her blog with the ‘Request for Support’ in mind. She said that she was originally from Latvia and has always found life a struggle because of suffering from Cerebral Palsy. She said, “All my previous birthday parties have been at home. I have always dreamed to go out somewhere nice...” After submitting this blog, she viewed it from the same location using ‘View Blog’'. When she viewed it, immediately above is an option that states ‘Request for Support’. She accepted the Terms and Conditions and chose the ‘Yes’ option. When we saw her request, we immediately knew this was somebody for whom we could make a small but perhaps significant difference in her life. We authorised her request. With her micro-grant, she went to Red Hot Restaurant at Sixfields in Northampton. All the ‘Requests for Support’ that we receive are kept in a publicly viewable location under the Charity tab from the menu on the left hand side of the page. As part of the Terms, to receive your grant, after you have enjoyed our hospitality you must write a 'Good Story' about your experience. This is done by following the same procedure as above in creating a blog, but this time you submit your story using the 'Good Story' option. Linda blogged about her story saying “... It was brilliant ... we had a big giggle ... I feel as though somebody cared enough to make a difference to me ... “ Friendship Zone was proud to be able to make the micro grant in her favour and refund the cost of the Birthday Dream Party that she enjoyed at Red Hot.