http://seeds.churchonthemove.com

2. Five Ways to Sharpen
Your Design Skills
Greg Vennerholm
@gvennerholm

3. The Value of Design

4. 1. Be Consistent

5. COTM Brand Relaunch

6. It doesn’t mean being “the same” all the time...
but rather develop a framework that you can rely
on over time. It will save your bacon when you’re
up against the wall on a deadline.

7. Typefaces, colors, background treatments,
compositions... all of these help you design more
quickly, and more consistent.

8. It means that when you do something
special, it will really stand apart...
!
Think: church brand vs. series titles.

13. J U N E
Too Busy Not to Pray
May 18-19, 25-26
June 1-2, 8-9
Oneighty United Night
June 9
Dad Fest
June 15-16
Girls Night
NEW
SERIES

14. steps
stepsAUDIOLESSONS
A U D I O L E S S O N S
©2013 Willie George Ministries, Inc.

15. PANEL 4 - FLAP BACK COVER
Connect
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@Willie_George
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Notes
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churchonthemove.com | 918.234.5656 Announcements for July 14 &15, 21& 22
welcome

17. 2. Don’t Settle

18. Don’t let yourself stop pushing too soon...
keep thinking, breaking it down, considering
new ways to solve the problem.
!
Then do it again.

19. Step away from it, and come back later.
!
We often get things to a point where
we’re “comfortable” with where it is,
but we know that “something” isn’t quite right, yet.

20. Don’t stand in the way of someone else
helping solve the problem, put a brush
in everyone’s hand.

21. Amazing Grace Series

34. Different Series

42. It still sucked.

44. 3. Restrain Yourself

45. Many designers want
to get tricky with their design,
but simplicity usually wins out.

46. Going Deeper Series

51. 4. Learn How Type Works

52. Bad typography can kill your project,
great typography makes you a hero.

53. Sweat the details:
apostrophes, hanging punctuation, ligatures…
learn what these are, and how to use them...
it’s the easiest way to elevate your design.

55. Ideal Family Series

60. 5. Style Isn’t Design

61. Style is what something looks like...
Design is a visual solution to a problem.
!
Fixing the first without considering the second assures
you that your project will not have a lasting impact.

62. Style is all about “treatment.”
That drop shadow you love, the colors you can’t get
away from, the typeface you saw in a store window.

63. Don’t get hung up in the style
until you figure out what
problem you need to solve.

64. 6. Steal. But don’t copy.

65. It’s okay to find inspiration in others’ work.
We do. All the time.
!
Don’t clone it…
they were solving their own problems…
not yours.

66. Q&A
Greg Vennerholm
@gvennerholm | venny@churchonthemove.com