The document discusses the current state of New Zealand's conference industry. It notes that the conference and events sector was worth $714 million NZD in 2013 and hosted over 37,000 events. A goal of the Tourism Industry A2025 Campaign is to increase the value of New Zealand's tourism industry to $40 billion NZD by 2025. Major conference centers are planned for opening in Auckland, Wellington, and Christchurch between 2017-2018.

1. The c urrent state of the
NZ CONFERENCE
INDUSTRY

2. TIA 2025 Campaign:
To increase the value of the New
Zealand Tourism Industry from
$20.5b to $40b by 2025.

3. Conference & Events in
New Zealand is worth
$714 Million*
*Approximately

4. 37,400
New Zealand Based
Conferences & Events in 2013.

5. 3 million
International, Domestic &
Local Delegates.

6. 57,520
International visitors arrived
in New Zealand to attend
a conference.

7. "The conference traveller is
different to the leisure
traveller...

8. "...they are seeking to be
educated and 'better'
themselves. That's the whole
purpose of attending
conferences or
summits".
-Sue Sullivan
CEO of CINZ

9. Major Conference
Centres Planned 4

10. Auckland
- Open Mid-2018

11. Wellington
- Open 2017

12. Christchurch
- Open 2017

13. Queenstown
- No date confirmed

14. To work with local & national
event organisers,
get smart
have expertly designed a
Post Conference
Evaluation Survey

15. Get to know your delegates
better
- their expectations,
motivations, behaviour
& satisfaction of your
event

16. Measure the performance
of key suppliers

17. PROVE VALUE to your
sponsors & other partners

18. Compare your results with
sector & sub-sector
benchmarks for valuable
context.

19. Organisations using our
online survey system are
achieving response rates
averaging 46%

20. Find out more at
getsmartglobal.com/conference
Or email us at
info@getsmartglobal.com

21. You can read the full blog at
getsmartglobal.com/blog