The technical qualities of the film are limited due to the filmmaker's equipment, but smooth camera movements are possible with a fluid head tripod. The filmmaker is using a 1080p camera so film quality will be high. The filmmaker completely changed the film from the original proposal due to time restraints, changing the story, cast, locations, props, and script. More details were added to bulk up the storyline and planning. The main purpose of the film was to raise awareness of bullying in schools as it is a problem that occurs in most schools around the world. The target audience is teens through adults so teenagers understand bullying is wrong and adults can address the problem as well. The filmmaker feels the client will be impressed

1. Unit 4 – ProductCriteria
Technical andAestheticQualities
The technical qualitiesof the filmare limitedbecause of the equipmentIhave,forexample Ican’tdo
a highbirdseye viewveryeasy,howeverIcan have smoothcameramovementbecause Ihave
access to a fluidheadtripod.CarryingonIam usinga 1080p readycamera so the qualityof the film
will be high.
Realisationof Proposal
I completelychangedmyfilmfromthe original proposalbecause of time restraints,the firstpiece I
changedwasthe story,cast, locations,propsandscript.ThenafterthisI addedmore detail tobulk
up the storyline andthe planningbehindit.
FitnessforPurpose
The main reasonformy filmwasto raise awarenessforbullyinginschool,Ifeltlikefromthe planI
will be able toraise awarenessfora problemthatoccursin majorityof schoolsnotjustaround the
countrybut the world.
Audience
The target audience formyfilmisyoungteensall the wayupto adults,the reasonbehindthiswas
so that teenagerscan understandthatbullyingiswrongandadultswhomay see it,can deal withthe
problemaswell.
Client
I feel like the clientforthe filmwillbe impressedthatIhave managedtoraise awarenessof an
importantissue,withlimitedtime andresources.Furthermore,Ithinktheywill alsoenjoythe
narrative I chose forthe film.