JenTechYoga.com Technology Primer For Yoga Teachers

Technology Primer for Yoga
Teachers
Jennifer Huber 200RYT
JenTechYoga.com
@JenTechYoga

Agenda
• Passwords
• Cloud Storage
• Music
• Backing Up Your Phone
• Getting Organized Online
• Social Media
• Creating Content
2www.JenTechYoga.com

Passwords – Best Practices
• 12+ characters
• Uppercase & Lowercase
• Symbols & Numbers
• Passphrases or Sentences
• NO Personal Information
• NO Generic Passwords (12345, login, qwerty)

Password Cracking Timetable

Password Management

Password Manager Comparison

Cloud Storage
• Secure storage of files
• Accessible from any computer
• Easily synchronize data across multiple
devices
• Free up local hard drive space

Cloud Storage Comparison
Amazon Cloud Drive 5GB
Dropbox 2GB +500M
Google Drive 15GB
iCloud 5GB
Syncplicity 2GB +1GB
Sugarsync 5GB
OneDrive 7GB +500M
Bitcasa 10GB +1GB

Music
Copyright infringement?
– Spotify Business $34.99/month
– Pandora Business $26.95/month + $99
media player (one time fee)
– Yoga Alliance ASCAP license $68.50/yr

Other Options For Music
• Flout the law
– Use your personal streaming account
– Load music onto your phone (MP3s)
• Purchased
– iTunes
– GooglePlay
– Amazon
• Downloaded
– Soulseek (free, torrent based)
– Sidify ($39.95)
– KeepVid Music ($29.95/yr)
– Anything2MP3 Converter

Playing Music
• Local music files
– Internet connection not required
(cell or Wi-Fi)
– Can play music not available via
streaming sites
• Streaming music
– Music is in the cloud
– Not restricted to phone storage limits
– Playlists (shared/followed)
– Business accounts cover music
copyright issues
• No music
– Nothing to buy, download or
organize
– Students’ breath is audible
• Local music files
– Buy or download music files
– Knowledge of how to get MP3s on to
phone
– Phone storage limits
• Streaming music
– Free = commercials (nobody wants that!)
– Monthly fees
– Cell phone data limits? Cellular coverage
spotty?
– Need Internet connectivity (cell or Wi-Fi)
– Time required
• Creating or searching for good play
lists
• No music
– Some students prefer classes with music
– You decide to fill the silence with cueing or
allow the silence to exist
Pro Con

Planning Playlists
• Considerations
– Tempo aligned with asana energy?
– Songs with lyrics or instrumental tracks?
– Savasana: music/no music?
– Use the playlist for your home practice
• What did you notice?
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Spotify Playlists
• To find playlists you’ve created, go to Playlists under Your Music or Your
Library.
• To find playlists created by Spotify, artists, or your friends, use Search. Just
enter the name of a playlist or words that suggest your mood or activity
(e.g. “celebrate” “workout”). Click Follow when you find the playlist you
want to save it.
• Alternatively, head to your friend’s or favorite artist’s profile page and
select PUBLIC PLAYLISTS to see what playlists they have available.
• You can also find playlists in Genres & Moods.
• bit.ly/spotifyPlaylists
• https://open.spotify.com/user/jenniferlucille

iTunes Playlists
• File>New>Playlist
• Drag songs/album to new playlist name
• Sync ‘selected playlists’ with device

Android Playlists
• Open the Google Play Music app Google Play
Music Icon.
• Next to an album or song, tap the Menu icon
> Add to playlist.
• Tap New playlist or an existing playlist name.

Troubleshooting Connectivity
• Cloud music?
– Requires a WiFi or Cellular connection
• Local music?
– No network connection needed
• Sending audio to a speaker
– AUX cables
– Bluetooth
– WiFi (for Sonos Speakers)

Connectivity Diagram

Backing Up Your Phone
• Contacts (email addresses/phone numbers)
• Notes
• Pictures
• Apps

IPhone Backup Options

Android Backup Options
• App Backup Restore – Transfer
– Doesn’t backup data, just apps. Local or cloud backup
• Backup Your Mobile
– Backs up apps, system settings, SMS/MMS, call logs, contacts
• CM Backup
– Doesn’t backup apps, backs up contacts, messages, call logs,
bookmarks, calendar, alarms. Cloud backup only
• Easy Backup & Restore
– Backs up apps, MMS, calendar. Local or cloud backup
• Helium
– Backup apps. $4.99 for syncing apps between Android devices &
backup/restore from cloud storage.

Google Apps
• Gmail
– Multiple email addresses, one inbox
• Calendar
– Multiple calendars, separate permissions
• Contacts
– Never lose a phone number again
• Docs
– Keep teacher bios readily accessible
• Sheets
– Organize information into columns

What Could You Share?
• Visual advertisements for
your class via Instagram,
Facebook or Twitter
• Your teaching schedule via a
public Google calendar
• Audio recordings of your
classes
• Upcoming events

How Often Should You Post?
• Teaching once a week?
– Post a couple of days before your class
• Teaching several times a week?
– Create class themes for the week or month
– Post weekly or monthly include your class
schedule

Blogging
• Wordpress – free + premium plans
– Highly customizable = learning curve
• Blogger – free
– Templates, not as powerful as Wordpress
• Tumblr - free
• Weebly – free + premium plans
– drag & drop builder
• Wix – free + premium plans
– free stock photos
• Squarespace – $8-24/mo

Newsletters

Yoga Selfies
• May inspire someone
to try yoga
• Tracks progress
• Educate others
• Self-love & body
awareness
• Pictures are not yoga
• Flexibility Strength
• Strength Flexibility
• Intimidating
• Unrealistic
Pro Con

Free Stock Photos
• Unsplash.com
• StockSnap.io
• Burst.Shopify.com
• Pexels.com
• Gratisography.com
• Negativespace.co
• Freestocks.org
• MMTstock.com
• Skitterphoto.com
• LifeofPix.com
• Littlevisuals.co
• IMcreator.com/Free
• nos.twnsnd.co
• Pixabay.com
• Kaboompics.com
• Epicantus.tumblr.com
• Shotstash.com

Yoga Photographers
• Robert Sturman
– The subject of two New York Times articles,
Robert Sturman’s art captures the timeless grace
and embodied mindfulness of asana. A dedicated
yoga practitioner himself, Sturman's work has
increasingly gestured at something beyond the
physical, something transcendent.

Tampa Photographers
• Ashlee Hamon
– ashleehamon.com
• Joy Elan
– joyelan.com
• Jon Wolding
– jonwolding.com
• Kevin Kelii
– kevinkeliiphotography.com

iPhone Camera Self-Timer
• Timer
• Select delay option
– 3 or 10 seconds
The camera will take
ONE photo at the end
of the timed delay.

Android Camera Self-Timer
• Menu >
• Timer
• Select delay option
– 2, 5 or 10 seconds
The camera will take ONE
photo at the end of the
timed delay.

Free Self-Timer Apps
• iOS
TimerCam
GorillaCam
Camera Timer!
• Android
Self Timer Camera
Say Cheese Camera
Timer Cam

Time-Lapse
• iPhone
– almost any time-lapse video you shoot in the default Camera app in
iOS 8 will end up as 20-40 seconds, whether you shoot for 10 minutes
or two hours …

Time-Lapse
• Android
– Some phones have time-lapse built into the
camera (Samsung Galaxy S6 and S6 Edge and the
LG G4 have it natively)
– If your phone doesn’t have it built in, there’s an
app for that…
• Microsoft Hyperlapse
• Time Lapse Camera
• Lapse It
• PicPac Stop Motion

Social Media
Wordpress
Blogger
Vimeo
YouTube
Tumblr
Vero
Snapchat
Instagram
Twitter
Facebook
LinkedIn
Pinterest 35www.JenTechYoga.com

Managing Your Content
Buffer
– Queue posts in advance (free)
IFTTT
– Create recipes to share content across social media
platforms
– Be mindful of what you share & where. Don’t cross
post to all platforms!
– Statistics show that you lose 35% of followers when
you post the same content across all platforms.

Photo Editing
Ripl – create animated posts
Polarr – photo editor
VSCO – photo editor
Typorama – text overlay & templates
Pixlr-o-matic – photo editor/effects
Snapseed – free photo editor
Prisma – free photo effects

Recording Your Classes
• bit.ly/JTYrecordaudio
• bit.ly/JTYeditaudio
• bit.ly/JTYrecordeditvideo

Getting Paid
• Cash donations
• Barter system
• Electronic payments
– Enter a debit card & a phone number to send money
• PayPal
– paying with a credit or debit card adds a fee of 3 percent plus 30 cents
• Venmo
– using a credit card or non-major debit card will yield a 2.9 percent fee.
• Square
– only support debit cards and have zero transaction fees
• Google Wallet
– Adding money using a credit or debit card will cost users 2.9 percent
• Facebook
– only support debit cards and have zero transaction fees
• Apple Pay (for merchants)
– need to have a contactless payment–capable point-of-sale terminal. Contact your
payment provider so they can set up your terminal, and tell them you would like to
accept Apple Pay.
• Apple Pay (in iMessage)
– Uses a virtual Apple Pay card to send money to friends in iMessenger

Passive Revenue Streams
YogaDownload.com
HitPlayYoga.com
AudibleYoga.com
Codyapp.com
Udemy.com
YogaVibes.com
Grokker.com
YouTube.com

Examples Of Internet Famous Yogis
They all had to start somewhere….
• Dave Farmar
• Jason Crandell
• Dylan Werner
• Rachel Brathen (YogaGirl)
• Sadie Nardini
• Shiva Rea
• Adriene Mishler

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