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Web content [Thai language]

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Slide for iYWC9 - Web Content

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Web content [Thai language]

  1. 1. Web Content10 2554 @Jakrapong
  2. 2. Web Content=
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  11. 11. “ ” “ ”Social Network
  12. 12. ?Webmaster-generated User-generated content contentWeb content , , ,
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  14. 14. 1. Blog Social network Portal Niche Social E-Commerce network Micro- Blog
  15. 15. 2. Site Map
  16. 16. 3. Who: What: When: Where: Why: ? How: ?
  17. 17. Blog1.2.3.4.5. 5 106.7. Blog8.9.10. Call to action
  18. 18. ••• (Interaction)•
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  20. 20. Manager.co.thKey concept: Thai Online News Portal (Previously, as a supplement for Manager Daily)Positioning: Integrated media for ASTV, Manager Media Group and other non-ThaimediaContent strategy: Created by editorial staffTraffic: 3.2M users per month
  21. 21. thumbsup.in.thKey concept: Digital Business news & article blogPositioning: Premium quality & leading source of Thai Tech Startup.Content strategy: Created by editorial staffTraffic: 65,000 ~ 100,000 Unique IP per month

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