3. Audience
I think the audience aimed for in this music video is mostly males aged
between 18-25, reflective of the artists age and locations.
Genre
Hip hop
Locations
Well picked, and reflective of lyrics and music. Dark locations reflect
artists style. Urban locations such as walls and airplane backgrounds
add drama and links to drama of the music
Costume
Reflective of the genre, style, music, lyrics and artist
Actors
The actor chosen fits the style and stereotype of the artist and helps
link personally to the audience due to his age and gender.
4.
5. Audience
I think the intended audience for this music video is teenagers and young
adults of both genders between the ages of 15 and 25
Genre
Hip Hop
Locations
Although it doesn’t link to the artists American accent and references the
London theme works well and is consistent throughout all locations. The
editing to the beat works well with the actions created in these locations
Costume
Represents the genre and lyrics, however not as professional as the artist
would be imagined
Actors
The actors fit the stereotypical hip hop artist style. The matching outfits
create a uniform look between all the artists.
6.
7. Audience
I think the audience for this music video is teenagers from 12-19, as they
style is based around young adults, who teenagers can relate to.
Genre
Pop
Locations
Some locations reflect lyric such as ‘We have travelled land and sea’ the
artist is seen by a lake. The outside locations were also good because the
natural light helped link the bright music to the visuals
Costume
Link to age which helps create a personal connection with the teenage
audience
Actors
The actors and actresses chosen work well with the narrative and link to the
music. The actors characteristics can be decoded by the audience as linking
to the lyrics and music.
