Pop music conventions include happy, fashionable personas with lyrics about love and relationships. Pop songs typically have a repetitive beat, bright colors, and a verse-chorus structure lasting 3-5 minutes. Imagery in pop focuses on partying and dancing to match the upbeat, repetitive beats. Artists are often brightly dressed to portray happiness, though some use provocative clothing and extravagant hair and makeup to attract larger audiences.

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3. CONVENTIONS OF POP
Pop artists are often seen in fashionable mainstream outfits and seen as happy, lively characters.
Lyrics associated with pop usually revolve around love and relationships and stereotypically relate
their songs to teen situations as this is the main age range for pop music.
Bright, bold colours are often associated with pop which give off a positive and happy vibe.
Pop songs are typically around 3-5 minutes long and have a repetitive beat which is catchy.
Unlike other genres, pop tends to ‘copy’ current trends in society rather than being unique.
Verse-chorus-verse tends to be the typical structure for pop music.
Pop music is the type of music most likely to be heard on popular radio stations such as ‘Kiss’.
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4. IMAGERY
Because pop songs often have a repetitive beat, it makes it easy to dance
to therefore the songs are dance-orientated.
Partying, clubbing and dancing are often common themes in pop and these
things are often seen during pop music videos.
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5. THE WAY ARTISTS ARE REPRESENTED IN POP
The artists are often wearing brightly coloured clothes to give off that
happy vibe. Some artists do dress provocatively to lure in a larger
audience but that is stereotypically seen more in R&B music videos.
Years ago, pop artists wouldn’t have worn little clothing but recently it
has become more popular for female pop artists to do so.
http://www.slideshare.net/zahraaliyah64/conventions-of-pop-music
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6. HAIR AND MAKEUP
Make up used with pop artists used to be very subtle and discrete and
showed more natural beauty and hairstyles were kept simple.
In recent years this has changed and makeup has been used in ways other
than to enhance beauty but also to show how the artist is feeling, or to
express a message the song may be trying to give out. Hair is also more
extravagant.
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