Organizational arrangements for new product
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Arrangements for new product
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Organizational arrangements for new product
- 2. BUDGETING
- 4. Finance As Many Projects As Possible Spend a Fixed % of Sales Only Estimate No. of New Products Needed
- 6. ORGANIZING NEW PRODUCT DEVELOPMENT Different Companies Product Manager New Product Manager High Level Management Committee New Product Development Department Different Ways
- 7. TEAMS Venture Teams Charged With Developing Specific Product CROSS
- 9. STAGE-GATE SYSTEM Funneling stages through gates By Senior Managers
- 10. KILL or HOLD or RECYCLE Concept of
- 11. PROCESSES
- 12. CONCURRENT Product Development Passing New Product B/w Cross Functional Teams With Incremental Innovation At Each Stage
- 13. SPIRAL Development Process Recognizes The Value of Returning To an Earlier Stage to Make Improvements (Stage Gate System)