How effective is the combination of your main product and your ancillary texts?
Q2. How effective is the combination of your main product and ancillary texts?
1. Q2. How effective is the
combination of your main
product and ancillary texts?
2. Film poster
I researched film posters to inform my idea and to
inspire the layout of my product. The purpose of a
poster is to advertise the film it’s promoting so I had to
make it eye catching and interesting and include the
names of my actors, use a relevant and interesting
central image/images, a correlating colour scheme and
appropriate tag line. I also have to make it appropriate
to the genre of my film; fantasy thriller.
Using these elements to make it sellable, attractive and
successful.
5. What I learned
From these posters I learned that in order to
compliment my film and review it needed to have a
correlating colour scheme or dark colour with one
contrasting colour to make it stand out. I also learned
that i had to present my protagonist for what she was in
order to bring in my audience; mystical, morally
ambiguous, empowered and combined with an
elemental force or symbolic object such as a wand or
skull. After further analysis I saw that all the posters use
the same font for their titles as they do during the title
sequence of their movies to create synergy.
7. Review
For my review I needed to research how
other reviews link back to the main
product and poster to create a
recognizable ‘brand’. I looked at online
magazines and Google images to find
articles that appealed to me and were
most effective in creating synergy.
10. What I learned
I learnt to link back to my film
through font style, insert images
or background images of screen
shots from my film and use a
similar colour scheme.
11. My product
I connected my review to
my film by inserting a
screen shot from my film
into the article and using
the same font that I used
on the poster and for the
title sequence of my film. I
also used the same dark
colour scheme with white
as a contrasting colour. I
think that if you were to
glance at it without really
looking you could tell by
the distinct style that it is a
review of Bitchcraft if you’d
previously seen the poster.
12. Short film
To see how I could link my two ancillary
products to my main product I had to
analyze the conventions of short films
and witch movies to then proceed to
understand what conventions I could use
to link them together and create synergy
between all of my products.
13. Short film analysis
I watched three short films, one
animation called Oktapodi, one
experimental/comceptual film called
Solitude and one comedy called
George Lucas In Love.
Each had their own specific
conventions that correlated to their
genre and narrative but all had the
overriding conventions of short
films.
Conventions
Two to three characters
Always a twist
Low budget
One or two locations
5-10 minutes
Every day situation flipped on its
head
Todorov’s narrative theory
15. My product
I used the same font I'd used in both my poster and review in the title
sequence to keep it consistent however i accidently made the title green but i
made the credits using the same font and the lettering is white. I kept the
sequence in my film that id taken a screen shot of for my review. I also used
the same theme of my protagonist emerging/entering the darkness that I
favoured for both central images for my poster and review during the
ritualistic dancing where she’s filmed in a dark forest and dark room
illuminated by candle light of red lights.
16. Conclusion
In conclusion I believe I’ve
combined my main product and
ancillary text very well and I think
they all complement each other
nicely in a was that’s similar to
the harry potter franchise.
