The document discusses the effectiveness of combining a short film with ancillary texts like a film poster and magazine review. It notes that the poster and review feature the same main image to familiarize audiences with the film and promote synergy. Both the poster and film use the red-colored title and credits to match the theme of love and leave an impression. While the poster and review combine elements well as print texts, incorporating matching visuals from them into the filmed was more challenging due to the editing process. Overall, the texts are effectively combined through shared visual cues and messaging to promote the film.

1. HOW EFFECTIVE IS THE
COMBINATION OF YOUR MAIN
PRODUCT AND ANCILLARY
TEXTS?
By Hollie Kubacki

2. VISUAL ELEMENTS OF MY FILM
POSTER & MAGAZINE FILM REVIEW
• There is a consistency between my film poster and film review, as they both feature the same
image. This is so the reader can become very familiar with the film. This works as synergy to
sell the film because the more the audience see and hear about the film, they will remember
the image and think to go and watch it.• Another visual element is the use of the colour red for the
title of the film, this is because red connotes love and
passion. The font is similar as well so it makes it more
easy for public to remember the title of the name.
• A similarity of both media texts is that
they don’t use enigma codes, although
that could be intriguing for readers I
don’t think enigma codes suit my subject
of self-love, but suit a thriller short film
more.• I have used a white background and
natural lighting for my photos in both
media texts, this is because I think red
stands out against the white
background, making my film poster and

3. MY SHORT FILM & FILM POSTER
•My short film and my film poster both use the title in the film. This is important for the
combination of my texts for the purpose of synergy, and so the public understand this is
the same film as the film poster.
•At the end of my short film the credits are in the font colour red, similarly my film
poster’s font colour is red. I chose the colour red because it is a strong colour that
contrasts against white or black well, it also has connotations of love which links to the
theme of my short film which is self-love. So the audience and readers of my texts will
easily remember my film and what its about.
•As well as this my short film and film poster both include the credits of people involved in
the making of my film this is important because sometimes people watch a film due to
popularity of a certain actor or director, this is helpful for synergy that could attract more
people to watch a film.
•However the main image from my film poster doesn’t feature in my short film, this is
because I finished editing my film before making my film poster, however if I did feature
that image in my short film, it would have improved the combination of my texts that

4. MY SHORT FILM & FILM REVIEW
•My film review has a behind the scenes image this is a combination of my
film review and short film because my short film has a close up image of a
stomach that has been surgically drawn on, by showing this image in the
film review it acts as a sneak preview of what to expect from my film
therefore intriguing readers to go and watch my film.
•Like my film poster and short film, my film review page also includes the
director’s name & has the same colour scheme of red writing, this shows a
clear relation between all three texts which inform the reader explicitly and
implicitly of my film, what its about, and who directed it.
•However the main image from my film review (which is the same image on
my film poster) doesn’t feature in my short film, this is because I finished
editing my film before making my film poster, however if I did feature that
image in my short film, it would have improved the combination of my
texts that would have worked as synergy for my film.

5. SUMMARY
To conclude I believe all of my media texts link together in some way.
However my film poster and magazine film review page combine
together much better as they are both print texts. My short film is a
moving image so I found it more difficult making the combination of
my film to my print texts link together.
All of my texts combine together clearly with affinity, as they all
feature the title of the film which is especially important for the
audience to know what they are watching/reading. They all share the
same font colour which is red to connote ideologies associated with
the film and it’s main messages of self-love and being original.