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Chapter 1
Communicating at Work
Mary Ellen Guffey, Business Communication:
Process and Product, 5e
Copyright © 2006
Tujuan Pembelajaran
1. Mengidentifikasi perubahan dalam dunia kerja &
pentingnya kemampuan berkomunikasi
2. Menjelaskan Proses Komunikasi
3. Membahas kendala-kendala komunikasi antar
pribadi & cara-cara untuk mengatasinya
4. Menilai aliran komunikasi dalam organisasi,
termasuk kendala dan metode untuk mengatasi
kendala tersebut
5. Menyebutkan tujuan komunikasi bisnis yang etis
dan cara-cara yang penting untuk melakukan hal
yang benar
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Changes Affecting the Workplace
 Heightened global
competition
 Flattened management
hierarchies
 Expanded team-based
management
 Innovative communication technologies
 New work environments
 Increasingly diverse workforce
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Success for YOU in the new global
and diverse workplace requires
excellent communication skills!
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Apa itu Proses Komunikasi ?
Pengiriman informasi dan makna dari satu
individu atau kelompok ke individu atau
kelompok lainnya
Mary Ellen Guffey, Business
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The Communication Process
Basic Model
The Communication Process
Basic Model
Mary Ellen Guffey, Business
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2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
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2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
5.
Feedback travels
to sender
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
. 1,
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9
2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
5.
Feedback travels
to sender
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
. 1,
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10
2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
5.
Feedback travels
to sender
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
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2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
6.
Possible additional
feedback to receiver
5.
Feedback travels
to sender
The Communication Process
Basic Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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2.
Sender
encodes
idea in
message
3.
Message
travels
over
channel
1.
Sender
has idea
4.
Receiver
decodes
message
6.
Possible additional
feedback to receiver
5.
Feedback travels
to sender
The Communication Process
Expanded Model
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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The Process of Communication
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Verbally or nonverbally. By
speaking, writing, gesturing.
How may the sender
encode a message?
Letters, e-mail, IM, memos,
TV, telephone, voice, body.
Others?
What kinds of channels
carry messages?
NonVerbal Communication
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Eye contact, facial expression, and
posture and gestures send silent
messages.
Barriers to Interpersonal
Communication
 Bypassing
 Limited frame of reference
 Lack of language skills
 Lack of listening skills
 Emotional interference
 Physical distractions
Mary Ellen Guffey, Business
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Understanding is shaped by
 Communication climate
 Context and setting
 Background, experiences
 Knowledge, mood
 Values, beliefs, culture
Mary Ellen Guffey, Business
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Keys to Building
Powerful Listening Skills
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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 Stop talking.
 Control your surroundings.
 Establish a receptive mind-set.
 Keep an open mind.
 Listen for main points.
 Capitalize on lag time.
Keys to Building
Powerful Listening Skills
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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 Listen between the lines.
 Judge ideas, not appearances.
 Hold your fire.
 Take selective notes.
 Provide feedback.
Barriers That Block the Flow of
Information in Organizations
 Closed communication climate
 Top-heavy organizational structure
 Long lines of communication
 Lack of trust between management and
employees
 Competition for power, status, rewards
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Additional Communication Barriers
 Fear of reprisal for honest communication
 Differing frames of reference among
communicators
 Lack of communication skills
 Ego involvement
 Turf wars
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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A Classic Case of Miscommunication
In Center Harbor, Maine, local legend recalls the day when
Walter Cronkite steered his boat into port.The avid sailor
was amused to see in the distance a small crowd on shore
waving their arms to greet him. He could barely make out
their excited shouts:“HelloWalter, HelloWalter!”
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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A Classic Case of Miscommunication
As his boat came closer, the crowd grew larger, still yelling.
Pleased at the reception, Cronkite tipped his white captain's
hat, waved back, even took a bow. But before reaching
dockside, Cronkite's boat abruptly jammed aground.The
crowd stood silent.The veteran news anchor suddenly
realized what they'd been shouting: “Low water, low
water!”
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Analysis of Flawed Communication
Process
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
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Sender
has
idea
Warn
boater
Sender
encodes
message
“Low
water!”
Channel
carries
message
Message
distorted
Receiver
decodes
message
“Hello
Walter!”
Barriers That Caused
Cronkite Miscommunication
 Frame of reference
 Language skills
 Listening skills
 Receiver accustomed to
acclaim and appreciative
crowds.
 Maine accent makes "water"
and "Walter" sound similar.
 Receiver more accustomed to
speaking than to listening.
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Barriers That Caused
Cronkite Miscommunication
 Emotional interference
 Physical barriers
 Ego prompted receiver to
believe crowd was responding
to his celebrity status.
 Noise from boat, distance
between senders and receivers.
Mary Ellen Guffey, Business
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Which of these barriers could be overcome through
improved communication skills?
Fungsi Komunikasi Bisnis
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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-Untuk memberitahu
-Untuk membujuk
-Untuk meningkatkan citra
atau hubungan baik
Komunikasi Internal
Atasan
Rekan Kerja
Bawahan
Komunikasi Eksternal
Pelanggan
Pemasok
Badan Pemerintah
Masyarakat
Overcoming Communication Barriers
 Realize that communication is imperfect.
 Adapt the message to the receiver.
 Improve your language and listening skills.
 Question your preconceptions.
 Plan for feedback.
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Organizational Communication
 Functions: internal and external
 Form: oral and written
 Form: channel selection dependent on
 Message content
 Need for immediate response
 Audience size and distance
 Audience reaction
 Need to show empathy, friendliness, formality
 Flow:
 Formal: down, up, horizontal
 Informal: grapevine
Mary Ellen Guffey, Business
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Communication Flowing
Through Formal Channels
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Downward
Management directives
Job plans, policies
Company goals
Mission statements
Horizontal
Task coordination
Information sharing
Problem solving
Conflict resolution
Upward
Employee feedback
Progress reports
Reports of customer
interaction, feedback
Suggestions for
improvement
Anonymous hotline
Forms of Communication Flowing
Through Formal Channels
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Written
Executive memos, letters
Annual report
Company newsletter
Bulletin board postings
Orientation manual
Electronic
E-mail
Voicemail
Instant Messaging
Intranet
Videoconferencing
Oral
Telephone
Face-to-face conversation
Company meetings
Team meetings
MISCOMMUNICATION IN
PRODUCT EVOLVEMENT
Mary Ellen Guffey, Business
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As Marketing Requested It
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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As Sales Ordered It
Mary Ellen Guffey, Business
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As Engineering Designed It
Mary Ellen Guffey, Business
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As Production Manufactured It
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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As Maintenance Installed It
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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What the Customer Wanted
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
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Message Amount of message
written by board of directors 100%
Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Message Amount of message
written by board of directors 100%
received by vice-president 63%
Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
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Message Amount of message
written by board of directors 100%
received by vice-president 63%
received by general supervisor 56%
Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
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Message Amount of message
written by board of directors 100%
received by vice-president 63%
received by general supervisor 56%
received by plant manager 40%
Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
. 1,
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Message Amount of message
written by board of directors 100%
received by vice-president 63%
received by general supervisor 56%
received by plant manager 40%
received by team leader 30%
Message Distortion
Downward Communication
Through Five Levels of Management
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
Ch
. 1,
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Message Amount of message
written by board of directors 100%
received by vice-president 63%
received by general supervisor 56%
received by plant manager 40%
received by team leader 30%
received by worker 20%
Surmounting Organizational Barriers
 Encourage open environment for
interaction and feedback.
 Flatten the organizational structure.
 Promote horizontal communication.
 Provide hotline for anonymous feedback.
 Provide sufficient information through
formal channels.
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Five Common Ethical Traps
 The false-necessity trap
(convincing yourself that no other
choice exists)
 The doctrine-of-
relative-filth trap
(comparing your unethical
behavior with someone
else’s even more
unethical behavior)
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Five Common Ethical Traps
 The rationalization trap
(justifying unethical actions with excuses)
 The self-deception trap
(persuading yourself, for example, that a lie is not really a
lie)
 The ends-justify-the-means trap
(using unethical methods to accomplish a desirable goal)
Mary Ellen Guffey, Business
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Tools for Doing the
Right Thing
 Is the action you are considering legal?
 How would you see the problem if you
were on the other side?
 What alternate solutions are available?
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Tools for Doing the
Right Thing
 Can you discuss the problem with someone
you trust?
 How would you feel if your family, friends,
employer, or co-workers learned of your
action?
Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Mary Ellen Guffey, Business
Communication: Process and Product, 5e
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Terima Kasih

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Komunikasi di Tempat Kerja.ppt

  • 1. Chapter 1 Communicating at Work Mary Ellen Guffey, Business Communication: Process and Product, 5e Copyright © 2006
  • 2. Tujuan Pembelajaran 1. Mengidentifikasi perubahan dalam dunia kerja & pentingnya kemampuan berkomunikasi 2. Menjelaskan Proses Komunikasi 3. Membahas kendala-kendala komunikasi antar pribadi & cara-cara untuk mengatasinya 4. Menilai aliran komunikasi dalam organisasi, termasuk kendala dan metode untuk mengatasi kendala tersebut 5. Menyebutkan tujuan komunikasi bisnis yang etis dan cara-cara yang penting untuk melakukan hal yang benar Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 2
  • 3. Changes Affecting the Workplace  Heightened global competition  Flattened management hierarchies  Expanded team-based management  Innovative communication technologies  New work environments  Increasingly diverse workforce Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 3
  • 4. Success for YOU in the new global and diverse workplace requires excellent communication skills! Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 4
  • 5. Apa itu Proses Komunikasi ? Pengiriman informasi dan makna dari satu individu atau kelompok ke individu atau kelompok lainnya Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 5 The Communication Process Basic Model
  • 6. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 6 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message
  • 7. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 7 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message
  • 8. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 8 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message 5. Feedback travels to sender
  • 9. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 9 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message 5. Feedback travels to sender
  • 10. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 10 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message 5. Feedback travels to sender
  • 11. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 11 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message 6. Possible additional feedback to receiver 5. Feedback travels to sender
  • 12. The Communication Process Basic Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 12 2. Sender encodes idea in message 3. Message travels over channel 1. Sender has idea 4. Receiver decodes message 6. Possible additional feedback to receiver 5. Feedback travels to sender
  • 13. The Communication Process Expanded Model Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 13
  • 14. The Process of Communication Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 14 Verbally or nonverbally. By speaking, writing, gesturing. How may the sender encode a message? Letters, e-mail, IM, memos, TV, telephone, voice, body. Others? What kinds of channels carry messages?
  • 15. NonVerbal Communication Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 15 Eye contact, facial expression, and posture and gestures send silent messages.
  • 16. Barriers to Interpersonal Communication  Bypassing  Limited frame of reference  Lack of language skills  Lack of listening skills  Emotional interference  Physical distractions Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 16
  • 17. Understanding is shaped by  Communication climate  Context and setting  Background, experiences  Knowledge, mood  Values, beliefs, culture Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 17
  • 18. Keys to Building Powerful Listening Skills Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 18  Stop talking.  Control your surroundings.  Establish a receptive mind-set.  Keep an open mind.  Listen for main points.  Capitalize on lag time.
  • 19. Keys to Building Powerful Listening Skills Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 19  Listen between the lines.  Judge ideas, not appearances.  Hold your fire.  Take selective notes.  Provide feedback.
  • 20. Barriers That Block the Flow of Information in Organizations  Closed communication climate  Top-heavy organizational structure  Long lines of communication  Lack of trust between management and employees  Competition for power, status, rewards Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 20
  • 21. Additional Communication Barriers  Fear of reprisal for honest communication  Differing frames of reference among communicators  Lack of communication skills  Ego involvement  Turf wars Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 21
  • 22. A Classic Case of Miscommunication In Center Harbor, Maine, local legend recalls the day when Walter Cronkite steered his boat into port.The avid sailor was amused to see in the distance a small crowd on shore waving their arms to greet him. He could barely make out their excited shouts:“HelloWalter, HelloWalter!” Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 22
  • 23. A Classic Case of Miscommunication As his boat came closer, the crowd grew larger, still yelling. Pleased at the reception, Cronkite tipped his white captain's hat, waved back, even took a bow. But before reaching dockside, Cronkite's boat abruptly jammed aground.The crowd stood silent.The veteran news anchor suddenly realized what they'd been shouting: “Low water, low water!” Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 23
  • 24. Analysis of Flawed Communication Process Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 24 Sender has idea Warn boater Sender encodes message “Low water!” Channel carries message Message distorted Receiver decodes message “Hello Walter!”
  • 25. Barriers That Caused Cronkite Miscommunication  Frame of reference  Language skills  Listening skills  Receiver accustomed to acclaim and appreciative crowds.  Maine accent makes "water" and "Walter" sound similar.  Receiver more accustomed to speaking than to listening. Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 25
  • 26. Barriers That Caused Cronkite Miscommunication  Emotional interference  Physical barriers  Ego prompted receiver to believe crowd was responding to his celebrity status.  Noise from boat, distance between senders and receivers. Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 26 Which of these barriers could be overcome through improved communication skills?
  • 27. Fungsi Komunikasi Bisnis Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 27 -Untuk memberitahu -Untuk membujuk -Untuk meningkatkan citra atau hubungan baik Komunikasi Internal Atasan Rekan Kerja Bawahan Komunikasi Eksternal Pelanggan Pemasok Badan Pemerintah Masyarakat
  • 28. Overcoming Communication Barriers  Realize that communication is imperfect.  Adapt the message to the receiver.  Improve your language and listening skills.  Question your preconceptions.  Plan for feedback. Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 28
  • 29. Organizational Communication  Functions: internal and external  Form: oral and written  Form: channel selection dependent on  Message content  Need for immediate response  Audience size and distance  Audience reaction  Need to show empathy, friendliness, formality  Flow:  Formal: down, up, horizontal  Informal: grapevine Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 29
  • 30. Communication Flowing Through Formal Channels Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 30 Downward Management directives Job plans, policies Company goals Mission statements Horizontal Task coordination Information sharing Problem solving Conflict resolution Upward Employee feedback Progress reports Reports of customer interaction, feedback Suggestions for improvement Anonymous hotline
  • 31. Forms of Communication Flowing Through Formal Channels Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 31 Written Executive memos, letters Annual report Company newsletter Bulletin board postings Orientation manual Electronic E-mail Voicemail Instant Messaging Intranet Videoconferencing Oral Telephone Face-to-face conversation Company meetings Team meetings
  • 32. MISCOMMUNICATION IN PRODUCT EVOLVEMENT Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 32
  • 33. As Marketing Requested It Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 33
  • 34. As Sales Ordered It Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 34
  • 35. As Engineering Designed It Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 35
  • 36. As Production Manufactured It Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 36
  • 37. As Maintenance Installed It Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 37
  • 38. What the Customer Wanted Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 38
  • 39. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 39 Message Amount of message written by board of directors 100%
  • 40. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 40 Message Amount of message written by board of directors 100% received by vice-president 63%
  • 41. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 41 Message Amount of message written by board of directors 100% received by vice-president 63% received by general supervisor 56%
  • 42. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 42 Message Amount of message written by board of directors 100% received by vice-president 63% received by general supervisor 56% received by plant manager 40%
  • 43. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 43 Message Amount of message written by board of directors 100% received by vice-president 63% received by general supervisor 56% received by plant manager 40% received by team leader 30%
  • 44. Message Distortion Downward Communication Through Five Levels of Management Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 44 Message Amount of message written by board of directors 100% received by vice-president 63% received by general supervisor 56% received by plant manager 40% received by team leader 30% received by worker 20%
  • 45. Surmounting Organizational Barriers  Encourage open environment for interaction and feedback.  Flatten the organizational structure.  Promote horizontal communication.  Provide hotline for anonymous feedback.  Provide sufficient information through formal channels. Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 45
  • 46. Five Common Ethical Traps  The false-necessity trap (convincing yourself that no other choice exists)  The doctrine-of- relative-filth trap (comparing your unethical behavior with someone else’s even more unethical behavior) Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 46
  • 47. Five Common Ethical Traps  The rationalization trap (justifying unethical actions with excuses)  The self-deception trap (persuading yourself, for example, that a lie is not really a lie)  The ends-justify-the-means trap (using unethical methods to accomplish a desirable goal) Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 47
  • 48. Tools for Doing the Right Thing  Is the action you are considering legal?  How would you see the problem if you were on the other side?  What alternate solutions are available? Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 48
  • 49. Tools for Doing the Right Thing  Can you discuss the problem with someone you trust?  How would you feel if your family, friends, employer, or co-workers learned of your action? Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 49
  • 50. Mary Ellen Guffey, Business Communication: Process and Product, 5e Ch . 1, Sli de 50 Terima Kasih