1. The Internet is a network of networks
This means that the internet is a global network of computers and servers which are all connected
via the World Wide Web
Web Authoring: protocols (rules)
URL (Uniform Resource Locator): the web address of a website. Example: http://google.co.uk this
protocol will direct you to the website.
Domain Name: The name of a website. These tend to be memorable so people can easily type them
into an address bar or search engine. ‘’ Facebook’’ is the domain name of www.facebook.co.uk
 Top level Domain Name: The last section of a URL. They indicate the type pf website or its
location.
Country codes:
 .uk
 .jp
 .ie
Organisation Codes:
 .ac
 .gov
 Domain Name Registration: This is how users buy a domain name. For example I brought
‘’Akitt’’ with the Top Level Domain name ‘’.co.uk’’. These are sold and managed by Domain
Name Registrars.
 Internet Service Providers (ISPs): This is the company that provides you with access to the
internet.
 BT
 Virgin
 Plusnet
 Talk-Talk
Hosting: Companies will let you host your website on their servers. They store your website files on
their servers which are accessible to others via the internet. There is often a monthly or yearly fee
for this.
Web Page Naming Conventions: Websites are made of lots of pages, all using the same URL. It is
important that each web page has a suitable name that reflects the content on that page.
 Home page = www.example.com/index.htm

2.  Contact us = www.example.com/contact.htm
 About us = www.example.com/about.htm
There are lots of tools and software available to build websites. These are divided into two
categories:
HTML Text Editors
These let you type the HTML code that builds websites. They are dependent on your knowing all
the code you will need to build the website you want.
Example: Notepad
Visual Editors
These let you build websites visually and do much of the programming for you.
Example: FrontPage, Dreamweaver
Web authoring: Conventions
Designing a website takes a great deal of planning and a lot of factors need to be considered. This
will be very useful in designing your own website for assignment 2, and you will also need to discuss
Design Conventions in your assignment 1 report. We need to look at main rules and conventions.
Rule of Thirds
The rule of thirds is one of the most important design principles. It is a rule that is applied to the
layout and composition of images and websites.
Colour Schemes
There are three main colour schemes that a website can be designed with. Picking the right colour
scheme for your website is very important in setting the tone and feel of the website. Colour
schemes nearly always reflect the nature of
Monochromatic
Monochromatic means one colour. It uses different tints, shades and tones of that one colour.
Analogous
An analogous colour scheme is one which uses similar colours. Analogous colours are located next to
each other on the colour wheel.
Complimentary
Complimentary colours are ones which are opposite, but visually work very well together. They are
always found opposite each other on the colour wheel.

3. Fonts
Fonts are divided in to two bits, Sans Serif and Serif. Sans serif means without flicks. Serif is with
flicks.
Fonts & Texts
Text on websites can sometimes be grouped together poorly, making it harder for the user to read.
Paragraphs are used in websites, same as they are in writing, to break up long bits of text.
Each paragraph should have its own focus. For example:
 A paragraph welcoming you to the website
 A paragraph introducing the website and then another explaining what it is about.
HTML
Hypertext Mark-up Language