This document discusses key concepts in web authoring design including protocols, conventions, and software. It explains protocols are the rules governing data exchange on the internet, and conventions like using the rule of thirds for image composition. Software tools for web design are divided into text editors, which require knowing HTML, and visual editors that do more programming but give less control. Overall the document provides an overview of important technical aspects involved in web authoring and site design.

1. Assignment 1 guide
In this report I will be discussing web authoring design conventions and
software.
Web authoring
Web authoring is protocols, design conventions and software .Protocols is
another word for rules and design conventions is when the rule of the thirds is
used for the most important design principles composition of images and
website. Also, the mean of software is instructions that control what a
computer does and computer programs.
Protocols
Protocols are a part of web authoring and when discussing web authoring
protocols. I’m talking about the rules which govern the exchange of data and
information over the internet .Also the different protocols found in web design
such as “URL, top level dolman name, Doman name, domain name register
ETC.”
URL
URL (UNIFORM RESOURE LOCATER) the web address of a website example:
http//Google.co.uk this protocol .Will direct you to the website that you want
to go to.
Top level Doman name
Top level domain name: the last section of a URL (UNIFORM RESOURE
LOCATER) they indicate the type of website or its location. For example,
country codes “.uk, .jp.ie” and organisation codes “.ac .gov”.
Doman name
Doman name: The name of a website. These tend to be memorable so people
can easily type them into an address bar or search engine.
Domain name register

2. Domain name register: The way user buys a domain name is by register there
self on a domain register website .For instance, my teacher Mr Akitt bought
“Akitt” with a top level domain name “co .uk” these are used and managed by
domain name register.
Web page naming conventions
Web page naming conventions: Are made of lots of pages, all using the same
URL. It is important that each web page has a suitable name that reflects the
content on that page. For instance,
1. Home page = www.example.com/index.htm
2. Contact us = www.example.com/contact.htm
3. About us = www.example.com/about.htm
Website Design conventions
The different design conventions behind authoring are:
1. The rules of thirds
2. Serif
3. Sans serif
The rules of thirds
The rules of thirds are one of the most important design principles .If it’s a rule
that is applied to the layout and composition of images and website. Also how
it gets respectable and decent look to it .As you can see from this certain
picture you can see the rules of thirds for example you can see the massive
rock in the right side of the corner which everyone mainly looks at and where
everyone draw their attentions at .

3. Serif
When design a website you have to have things that is important such as serif
and sans serif this is because you have to have certain text design to the
certain website .There are two main kinds of front: serif and sans serif the
meaning of serif is a slight projection finishing off a stroke of a letter in certain
typefaces. For example, “serif ,serif, serif” and many more . As you can see
from this certain picture you can see the different type serif i have use and
how there are a lot amount of serif front.
Sans serif
Sans Serif means the letters are clear and have no serifs (the design at the end
of letters)
When design a website you should also include sans serif to the serif this is
because the applies you to type in a certain key and number key. For instance,
(“1 ,2 ,3,4” and a ,b ,c,d”).As you can see from this certain picture it shows the
different type sans serif clear and have no serifs (the design at the end of
letters).

4. Colour scheme
A combination of colours that has been chosen for a particular room or theme
such as what they’re selling in the shop for example costa colour is a dark
red(burgundy ) which mean relaxing, charm colour and which they can sell
coffee or tea.
Monochromatic
Using only black, white, and grey, or using only one colour such as painting
your room all “blue”
Analogous
An Analogous colour scheme is one which uses similar colours. Analogous
colours are located next to each other on the colour wheel. For example

5. Complimentary
Complimentary colours are ones which are opposite, but visually work very
well together. They are always found opposite each other on the colour wheel.
For example, “black and white” or “blue and red”.
Software
There are lots of tools and software available to build websites. These are
divided into two categories such as:
HTML Text Editors
HTML Text Editors: A text editor is any word processing program that you can
use to type and edit text. These let you type the HTML code that builds
websites. They are dependent on your knowing all the code you will need to
build the website you want and these let you build websites visually and do

6. much of the programming for you. For example, for HTML TEXT EDITORS is
“Notepad”.
Pros Cons
1. Faster to Edit 1. Must Know HTML
2. Helps You Learn HTML 2. Steeper Learning Curve
3. More Marketable 3. Harder to "Design" With
4. No "unnecessary editors" HTML
5. Human Readable HTML
Visual Editors
Visual Editors: Video editing is the process of editing segments of motion video
production footage, special effects and sound recordings in the post-production
process. For example, for visual editors is “FrontPage,
Dreamweaver”.
Pros Cons
1. Easy to use 1. Less Employability
2. Focused on Design 2. Very Product Specific
3. Specific Tasks Faster 3. "Funky" HTML
4. Less Likely to Make Mistakes 4. Lack of Control
5. Extra Mousing
Conclusion
In conclusion this report has looked at numerous different amounts of aspects
in Web Authoring, Protocols, URL, Top level Doman name, Doman name and
Domain name register, Web page naming conventions, Website Design
conventions and the rules of thirds such as “how the pictures has to look like”.
Also Serif, Sans serif, Colour scheme for example for colour scheme
“Monochromatic, Analogous and Complimentary” to add to that I did a lot of
information about software .What I have learnt from this Assignment is how
there are many rules and effects I must use on my superhero website as well I
can use this in my own work because it can get me a higher level.