1. Poster analysis
The avengers poster is
aimed in males aged 12-30The colours used in this
poster are very dark and
‘boyish’ colours. You will
rarely see these type of
colours in posters aimed
and females. These dark
colours connote bad
occurrences. However
you can tell it is day time
by this slight opening off
light shining through
which could represent
the hero’s in this film
overcoming the
darkness.
The pictures in this film
have characters that are
quite masculine and they
are demonstrating their
masculinity in their
poses.
The background shows
aircrafts and explosions,
which are all
connotations of war. War
is a genre, which is
targeted to a
predominantly male
audience.
There is one female
in the poster who’s
outfit is quite sexual.
This will appeal to
the male audience.The typography used in this
poster is metallic and bold.
Males are link with metal in the
sense of cars and guns.
The stances these men are in suggest they are about to save the world. This
links in with the ideology of men. How they are the doers and go-getters.