1. What kind of media institution might
distribute your product and why?
2. I have done some research and I have decided
to use the independent company ‘Vertigo
Films’ because their films are varied in genre
and seem to be a decent company to distribute
our product and help us get it out there.
3. We would like to distribute our product in many
different ways. One of them being reaching out to main
stream cinemas such as ‘VUE’ and ‘Odeon’ and see if
they will show our film at there cinema as a sort of
taster to the real thing and see if it goes down well.
We have thought about burning it straight on to DVD
and distributing it that way, this could go well as we
can sell it to supermarkets and other stores.
We have looked into Hybrid Distribution, where we
can sell certain things such as DVD’s directly to our
audience then sign separate deals to specialized
distributors so you can reach audience that you
couldn’t without them.
4. We feel social media is a good way to target
people and advertise our product because
social media is widely used among people and
it is a cheaper way to advertise.
We can also see if YouTube can advertise our
film in an Ad before their videos.
We can make things such as posters and
magazines to advertise our product. This is
always a good way as long as you make the
document eye catching so people actually look
at it.
5. We have started to market our film in one way
so far. We are holding a showcase in our school
to show our film.
We will also be interviewing people so we can
gain some audience responses which is always
good. Each member of our group contributed
to the publicity of this showcase as shown in
the following slides.
