1. For the first part of the ancillary
products for the promotional
package for a new film, I will be
analysing posters from different
films in order to make our own for
our own film.

2. Firstly analysing Adulthood poster.
Firstly the first thing you
would notice is the fact
that all the characters
are wearing a dark
clothing, consisting of
hooded jumpers and
baggy tracksuit bottoms,
this here portrays the
danger and conflict
within the characters as
black represents conflict
and darkness.

3. Another major aspect of
this film is the faded sky
in the background, as its
no ordinary colour, it is an
orange colour
connotation fire, which
represents chaos within
the city, showing that this
might not just be a
simple, boring day.
Something is going to go
wrong.

4. When looking at the
title of the film on
this poster, you can
see the lower case ‘d’
which signifies that in
this film the don’t
always follow the
rules and they
sometimes go off the
rails.

5. When looking at the characters
positions you can see the the
boy stood at the front ‘Sam’ is
shown to be the main
character of the film as he is at
the front, has his chin up and
looks like what is known to be
the ‘rough’ character.
You can also see a baseball bat on
the floor signifying that there is
gong to be crime and violence
within the film showing that it
is aimed at a younger
generation that enjoys this type
of film and genre.

6. Film reviews and ratings are
placed at the top of the
poster above the main
title. They are written in
block capitals and they
are printed in white upon
an orange background
which stand out for the
readers to see. The film
has been given four stars
rating which signifies it is
a very good film.

7. Showing the audience representation
you can see this through the text
at the bottom. ‘Text hood to 67777
to download your free trailer’ this
indicates that the main audience
for the film is people that would
know how to text and would know
how to download this trailer
therefore after.
So you can see that the audience
would be of the younger
generation rather than the older
generation. Also there Is a age
certificate of 15 so I believe that
this is aimed more towards young
adults being 16-19 as it contains
violence and bad language.

8. Again showing the
audience
involvement there is
a website link at the
bottom showing that
they are targeting at
an audience where
they can access the
internet and the
computer.