The artist's target audience is described as middle class individuals aged 16-25 who have laid back lifestyles and work non-progressive, dead-end jobs. They value having fun and living life spontaneously over ambitious careers. Stereotypically, they are rebellious against societal expectations and mainstream culture, dressing in a rock music style of leather jackets, band t-shirts, and ripped jeans.

1. ARTIST’S TARGET AUDIENCE
The characteristics of my target audience
are a laid back lifestyle, not necessarily
ambitious or not ambitious, but in the
middle. Middle class/working background
(with a public school education) who just
want to have fun and live life for the sake
of doing so. They don’t stereotypically
have a high earning job and are rebellious
and disapproving of certain professions,
such as teaching. They work dead-end or
non-progressive jobs, where they won’t
continue to climb the company ladder.
Stereotypically, they could be from 16-25
as teenagers can be rebellious or ‘against
the system’. This would also be the
person who doesn’t want to be
mainstream and so would be considered
rebellious or ‘edgy’. Their hobbies will
include socialising, partying, having a
good time and they wouldn’t have a high
status in society and considered ‘a
reformer’. They will dress like a typical
person who listens to rock music – leather
jacket, band t-shirt long hair, ripped jeans
and ride motorbikes.