1. Audience profile
Lifestyle (hobbies/interests/holidays/attitude to life/values)
Interests must include liking to work hard and reading. Hobbies could include
reading books and playing sports. Their attitude to life should be positive.
Age: 16/18
Gender: male and female
Marital/family status: SingleSocial Class: Middle class
Level of Education: A Level Occupation: Student/ part time job