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2. One thing that's tough to wrap our
minds around is structure vs. content.
3. We are always focused on content,
and we always think that content is
the driving force of our actions, but it
rarely is.
4. I recently finished this dense book
about the nature of human
consciousness, which described that
more and more of our decision making
process is not what we think it is.
5. The content, or the reason we think
we do stuff, is just an "after the fact"
story, made up that "sounds good."
6. It's like our subconscious is doing all
the decision making, and our poor
conscious minds are following behind,
trying to think up reasons why we're
doing stuff.
27. But once you understand how these
subconscious "structures" work, and
how they pre-frame pretty much ALL
"content," you can leverage them to
your advantage.