Wadja Rules!


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Presentation of Wadja.com at Open Coffee Athens, Dec04 2007

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  • Wadja Rules!

    1. 1. WADJA.COM Mobile Web – Social Messaging – Mobile Media Argyrou Argyris Founder and Site Development Director 2007 © WADJA MEDIA LTD.
    2. 2. What is Wadja? MOBILE WEB http://wadja.com/argyris 2007 © WADJA MEDIA LTD. SOCIAL MESSAGING MOBILE MEDIA Bridging the gaps and removing the barriers between web accessibility and mobile applications and services. Communication that keeps all your interactions in synch! Messaging that is simple, universal, and mobile. Opening up new horizons in user generated and premium mobile media production! Media distribution that is fluid, pervasive, and viral No boundaries, no walled gardens!
    3. 3. Wadja highlights since beta release in September 2006 http://wadja.com/argyris 2007 © WADJA MEDIA LTD. <ul><li>Over 750,000 registered users </li></ul><ul><li>Over 3,500 new users added daily </li></ul><ul><li>100% organic growth via friend invites and message delivery </li></ul><ul><li>Over 50,000 unique visitors daily </li></ul><ul><li>Over 450,000 page views daily </li></ul><ul><li>Over 100,000 friend to friend messages sent daily </li></ul><ul><li>12 minutes, average time spent on site </li></ul><ul><li>35% new visits per day </li></ul>
    4. 4. Snapshot demographics http://wadja.com/argyris 2007 © WADJA MEDIA LTD. <ul><li>20.07% under 24 </li></ul><ul><li>18.93% between 35 & 44 </li></ul><ul><li>31.15% between 25 & 34 </li></ul><ul><li>44.42% male / 55.58% female </li></ul>
    5. 5. User growth  http://wadja.com/argyris 2007 © WADJA MEDIA LTD. 750,000 registered users…
    6. 6. Wadja is spreading  http://wadja.com/argyris 2007 © WADJA MEDIA LTD. … From more than 180 countries with 18 local flavors! au.wadja.com ba.wadja.com ca.wadja.com hr.wadja.com eg.wadja.com fr.wadja.com gr.wadja.com hu.wadja.com in.wadja.com ma.wadja.com ng.wadja.com pl.wadja.com ro.wadja.com ru.wadja.com rs.wadja.com za.wadja.com es.wadja.com uk.wadja.com ua.wadja.com us. wadja.com
    7. 7. The mobile web industry http://wadja.com/argyris 2007 © WADJA MEDIA LTD. EMarketer: Mobile Social Networks hit mass market “ With billions of advertising impressions generated per month there is a tremendous inventory available to marketers and advertisers to reach their target customers on their mobile phones.” Guardian: Mobile operators see 10 times more potential in social networking “ One of the most attractive elements of social networking on a mobile phone is that it's universally accessible so people can look up their friends, update their status or whatever on the move, which for the young demographic is particularly appealing”
    8. 8. 2007 © WADJA MEDIA LTD. Wadja.com = Lifestyle Service 2007 © WADJA MEDIA LTD. http://wadja.com/argyris Mobile Handsets (Nokia, Blackberry, iPhone) = Lifestyle Choice Brand mascot and community figure, the Wadja Blue Kangaroo Mobile Operators (Vodafone, MTN) = Lifestyle Brand
    9. 9. <ul><li>Building a mobile profile (mobile site) compatible on all handset devices </li></ul><ul><li>does not have to be a time consuming or programmatically labor some task. </li></ul><ul><li>Create your profile from your PC or mobile web browser interface. </li></ul><ul><li>No programming expertise, no software to download, and no mobile handset compatibility worries </li></ul><ul><li>A rich feature set of applications that can be added to a profile with instantaneous accessibility across all web enabled devices. </li></ul><ul><li>A hassle free, fast and fun creation process </li></ul><ul><li>Limitless possibilities to partner companies (including and not limited to mobile operators) with a ready to run, high growth community mechanism and content distribution point, with cross browser/cross handset compatibility from the get go. </li></ul>Mobile web http://wadja.com/argyris 2007 © WADJA MEDIA LTD.
    10. 10. Social messaging <ul><li>Inbox to inbox messaging </li></ul><ul><li>Comment messaging </li></ul><ul><li>Shout box messaging </li></ul><ul><li>IM cross platform messaging </li></ul><ul><li>Media comment messaging </li></ul><ul><li>SMS Text messaging </li></ul><ul><li>Email (POP Account) messaging </li></ul><ul><li>Chit chat (friend feeds) messaging </li></ul>http://wadja.com/argyris 2007 © WADJA MEDIA LTD.
    11. 11. <ul><li>Free photo (wallpaper), mobile music, and mobile video storage; all of which can be shared and downloaded from and to mobile devices or PC web browsers. </li></ul><ul><li>Media content that can be delivered via SMS, email and inbox methods to Wadja user and non-users alike. </li></ul><ul><li>Launch of premium media content including originally developed animations, virtual gifts, and flirts anchored with the Blue Kangaroo Brand and Image. </li></ul><ul><li>Premium content can be customized and delivered to fully cover the needs of our global user base </li></ul>Mobile media http://wadja.com/argyris 2007 © WADJA MEDIA LTD.
    12. 12. A Variety of Revenue Sources http://wadja.com/argyris 2007 © WADJA MEDIA LTD. WEB ADVERTISING MOBILE ADVERTISING WADJA GIFTS AND PREMIUM CONTENT 1 MESSAGE ADS 1 PREMIUM PAGES AND BUSINESS SERVICES 2 1 Launching January 2008, 2 Launching March 2008
    13. 13. Networks Businesses & Services http://wadja.com/argyris 2007 © WADJA MEDIA LTD. Advertisers Content/Media
    14. 14. Wadja is growing! http://wadja.com/argyris 2007 © WADJA MEDIA LTD. Since its BETA launch, Wadja.com has been recognized as a leader in the young and exciting mobile web industry. With its high growth rate and dedicated, fanatic, user base, www.wadja.com is in a coveted position to revolutionize the mobile web industry, an industry which offers enormous revenue potential through mobile web based communication and content related service platforms. Winner Social Networking Awards Top Mobile Social Network of 2006: People’s Choice Award. www.mashable.com Winner 3 rd Prize. 8 th Annual VC Forum, Athens, Greece. Winner 9 th Annual ICT Technology Forum, Athens, Greece.
    15. 15. Press and partners http://wadja.com/argyris 2007 © WADJA MEDIA LTD.
    16. 16. Visit wadja.com 2007 © WADJA MEDIA LTD. http://wadja.com/argyris