2. Masthead Route Of The Eye Cover Story
It is very conventional for the It is very conventional for the It is very conventional for the
magazine to have a masthead magazine to use the route of the magazine to promote a cover
that stands out and that it because it ensures that the story on the front cover.
recognisable. It is important for reader catches a glimpse of
the masthead to stand out so the everything in just one glance.
reader can see it easily.
Coverlines
It is very conventional for the
magazine have cover lines
Barcode because they show the reader
what is going to be inside the
magazine
It is very conventional for the
magazine front cover to have a
barcode. Barcodes are used on Special Offers
the front cover so the customer It is very conventional for the
can scan magazine. magazine front cover to promote
special offers. Special offers catch
the readers attention and
persuade them to buy the
magazine.
Left Third Colours
Images It is very conventional for the
It is very conventional for the It is very conventional for the magazine front cover to use
magazine to have left third. The magazine to have images on the colours than represent the genre
left third is used because the front cover. The images catch the of the magazine. For example
reader can read all important readers eye and attract them to pink for a pop magazine.
information easily. the magazine.
3. Headline Images Subscription Offer
It is very conventional for the magazine It is very conventional for the magazine
It is very conventional for the contents
contents page to have images. The images contents page to have a subscription
page to have a headline usually saying
inform the reader of what is gong to be offer, the subscription offer gives the
‘Contents page’ or something similar.
inside the magazine. reader the opportunity to receive
special offers from the magazine.
Quotes
Colours It is very conventional for the magazine
It is very conventional for the magazine contents page to have quotes from
contents page to use colours. The celebrities on. The quotes inform the
colours attract the reader and make reader of which celebrities are going to
the magazine look exciting. be in the magazine.
Special Offers
It is very conventional for the contents
page to promote special offers, for
example winning prizes. This attracts
Page Numbers the reader to keep buying the
It is very conventional for the magazine magazine.
contents page to have clear page
numbers. The page numbers tell the
reader which page certain things are
on.
4. Pull Quotes Headlines
It is very conventional for the It is very conventional for the
double page spread to use double page spread to use
quotes. The quotes show the headlines. The headlines are
reader who the double page clearly visible and tell the
spread is about. reader what the double page
spread is about.
Images
Colours
It is very conventional for the
It is very conventional for the
magazine double page
magazine double spread to
spread to have either one
use eye catching colours
main image or several
which match the house style
images. Images keep the
of the magazine.
reader interested.
